Google Cloud Service succeeded in tapping Microsoft's foothold and winning a batch of big brand customers such as eBay
According to foreign media reports, Alphabet has disclosed some new customers and partners of its cloud business in order to improve its corporate image and position. At present, Google's cloud storage business still lags behind Amazon and Microsoft.
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At the San Francisco event on Wednesday, Diana Green, Google's cloud service director, recently announced some big name customers, including Colgate, HSBC Holdings and eBay. Google has also successfully tapped the competitors of its competitors: Verizon is the largest operator in the United States, and has migrated its 150000 employees to Google's productivity application G Suite. Previously, Verizon used Microsoft Office suite applications.
"Cloud computing is a revolutionary technology," Green said at an event. "It gives our customers a competitive advantage.
At present, Microsoft has not commented on the contract between Verizon and Google.
These new customers demonstrated Google's efforts to transform itself into an enterprise level company, which began at the end of 2015 when it took office in green. Although Google did not disclose the specific sales figures of its cloud sales, it continued to disclose the business. Green said that when playing Amazon and when Microsoft competed directly with customers, Google won half of the contract. However, several customers also use Google Cloud competitor services in their activities.
In Wednesday's event, Google focused on the company's broad product and computing portfolio, including its security architecture and artificial intelligence technology, which is a key strategy of the third Google cloud department in the industry.
Since joining Green, Google has been developing its huge technical capabilities for potential customers and search giants. Eric Schmidt, president of the Alphabet, ended his keynote speech on Wednesday: The Alphabet has invested about 30 billion dollars in cloud services, although he did not disclose the time frame of these expenditures.
"Google has the financial resources, methods and willingness to create a new computing platform for people in need," Schmidt said on the stage. "Please don't try to copy our strategy, you can make better use of your money.
