Core demands
The original trademark search method has two core pain points:
1. Low efficiency of manual screening: graphic trademark query has always been a difficulty in the intellectual property industry. The traditional graphic trademark query method requires manual screening to judge the approximate situation of trademarks in the icon list containing specific elements, and needs to be viewed page by page, which is very inefficient.
2. The evaluation standard is too subjective: the expression of graphic design is ever-changing. Even the object of the same thing can be designed into different patterns and applied in different graphic trademarks. Because everyone has different intuitive feelings about graphics, different subjective judgments will be made.
Solution
With the access to Baidu similar image search technology, users can quickly retrieve similar graphic trademarks from tens of millions of trademark images. At the same time, tag the existing tens of millions of trademark images, and search accurately in the target vertical category library to further improve the search accuracy and efficiency.
Step 1: The user opens the query page, selects the trademark classification, and uploads the graphic trademark to be queried
Step 2: After uploading and submitting, query and display graphic trademarks with high similarity through Baidu similar image search technology
Step 3: According to the query results, the applicant can judge whether there are similar trademarks in this category to prevent registration disputes
