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All customer cases - Air China APP
Air China APP
Air China Limited, or "Air China" for short. It is the only civil aviation company carrying the national flag in China and a member of the Star Alliance, the world's largest aviation alliance. In terms of air passenger transport, freight transport and related services, it is in the leading position in China.
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Baidu OCR helps Air China to purchase tickets more conveniently
Value achievements
Air China APP has realized the function of online self-service correction of wrong ticket information by connecting to Baidu Brain OCR ID card recognition technology. Passengers with wrong ticket purchasing information only need to upload their ID card photos in Air China APP to verify their ticket purchasing identity and correct the wrong information immediately. This function replaces the traditional way of contacting the manual customer service for correction, greatly saving the time for passengers to correct the information of wrong tickets, and effectively improving the after-sales service experience of tickets. At the same time, it has reduced the company's labor costs, significantly improved the efficiency of handling the wrong ticket purchase service, and the processing speed has increased by 300%.
Case Story
Core demands
In order to ensure flight safety, airlines are very strict in verifying the personal information of passengers' tickets. There are more than a few passengers who have entered wrong ID card information in the ticket purchasing process and need to change it. Passengers who bought tickets by mistake in the past can only rely on manual customer service for information correction. Before correction, the customer service needs to repeatedly confirm the passenger's ID card number. It takes a long time and is inefficient, which reduces the passenger's ticket buying experience and even affects the subsequent journey. Therefore, it is the core demand of Air China to provide passengers with a set of online system that can self correct the wrong ticket information and bring efficient and convenient after-sales service to passengers.
Solution
Air China APP enables online self-help correction of wrong ticket purchase information for passengers by accessing Baidu Brain OCR ID card recognition technology. Realize the structural identification of the ID card information of the passenger who buys the wrong ticket, and automatically compare it with the ID card information of the original ticket. After successful verification, passengers can directly correct the wrong ticket information by themselves.
The new information correction process is as follows:
Step 1: The passenger takes and uploads the ID card photo to the function page of "correcting personal information of wrong ticket purchase";
Step 2: The system automatically extracts the personal information in the ID card photo and compares it with the ID card information of the original ticket;
Step 3: After successful verification, passengers can directly correct their personal information.
Step 4: Click Submit to complete the correction of wrong ticket purchase information.
Technical capability
Voice technology
Character recognition
Face and Human Body
Image technology
Language and knowledge
video technique