In recent years, some illegal products use various illegal means of machine cheating or manual cheating to generate a large number of false clicks on normal promotion links and defraud promotion fees. Baidu also paid attention to this phenomenon. In order to safeguard the legitimate rights and interests of the majority of promotion subjects and create a healthy business cooperation environment, Baidu continued to crack down on such black products.

In daily operation, Baidu found that the promotion data of Hunan Linfeng Company on Sinomenine products (advertising alliance products operated by Baidu) were abnormal. Through in-depth mining and technical analysis, Baidu found that Hunan Linfeng Company obtained promotion income from Baidu by misleading users to click on the billing promotion content.

Baidu sued to the People's Court of Haidian District, Beijing. The court held that the defendant's behavior made Baidu unable to predict its own alliance advertising and present the web content as it intended, leading to the failure to form a legal and orderly market competition order. At the same time, the defendant's behavior damaged the goodwill of Baidu and disrupted the operation order of Baidu Alliance. In the end, the Haidian Court decided that the three defendants should jointly compensate Baidu for 1 million yuan.

The judgment of this case has effectively hit the black and gray industry in the Internet promotion chain, not only safeguarding the legitimate rights and interests of advertisers, platforms and alliance members in Internet promotion, but also safeguarding the interests of netizens and the public, helping to create a healthy, orderly and clear network environment. Baidu will also continue to make efforts to combat various forms of illegal production through various means to better protect the legitimate rights and interests of advertisers, platforms, alliance members and netizens.