Marketing Background
Marketing objectives
Marketing program
Summary of optimization methods of event marketing based wooden fish page:
Summary of page optimization methods of conventional marketing base wooden fish:
Marketing effect
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Break through enrollment problems and obtain accurate clues! Uncover the Local Marketing Methodology of New Science Education Suzhou Huayuan Education Service Consulting Co., Ltd. (hereinafter referred to as "New Science Education"), founded in 2005, is a large-scale comprehensive education product service provider in Suzhou, with 6 major curriculum systems and more than 40 branch schools, all over Suzhou, Shanghai and Anhui. New subject education | education, training, marketing and promotion +73% Click rate -15% Conversion costs -
Lock the people around the store and effectively reduce the conversion cost! The whole case of local promotion of hutong in Qin and Han dynasties Since its establishment in 2002, the Qin Han Hutong Traditional Chinese Culture has lasted for more than 19 years. It is a comprehensive traditional culture research institution that takes the promotion of Chinese traditional culture as its own responsibility and provides guidance on traditional Chinese culture, calligraphy, seal cutting, Chinese painting, go, zither, guqin, tea art, flute, erhu, cucurbit silk, pipa and other traditional culture courses, relying on the open values of globalization and inclusiveness, Spread and share Chinese culture to the world. Qin Han Hutong | Education, training and promotion +13% Click rate +160% Conversion rate -22% Conversion costs -
Tianhu × Baidu: optimize the basic wooden fish page to help transform and improve During 2015-2019, the overall scale of China's vocational training market showed a rapid upward trend. By the end of May 2021, the number of existing vocational training institutions had reached 164678. The rapid growth of the number of training institutions has led to the rising market competitiveness. In 2020, the market scale of vocational training industry affected by the epidemic situation will decline significantly. However, with the control of the epidemic, the vocational training market will continue to develop in 2021. Basic wooden fish | Tianhu | Education industry training and promotion -16% Conversion costs +130% consumption -
Baidu marketing promotion case of Zhibo Education: creating a new ecology of traffic from college to college Customize the integrated marketing launch strategy through in-depth insight into the target population of college upgrading and education industry. Establish a benchmark image of smart education industry through the combination of display ads such as brand zone, brand Silk Road, search and promotion; Baidu encyclopedia, know, post bar and other display effects lay out the whole link of knowledge, from cognition, recognition, recognition to registration, deeply influencing the decision of students in school. Brand reshaping and full matrix can reach the customer base of Zhibo Education in depth, and achieve all-round and three-dimensional exposure. Zhibo Education | Education Industry Promotion 210% Exposure promotion 157% Search promotion 32.3% Cost reduction
