From the Big "Cheating" Crab to Talk about China's Safe "Five Entrances" to Send Consumer Protection Knowledge into the Community

On October 16, www.china.com.cn, "Crab card falling from the sky" may be a big "cheat" crab! Just after the Mid Autumn Festival, someone was caught in this new type of fraud. At the end of the month long "Financial Consumer Rights Protection Education and Publicity Month", on October 13, under the guidance of Beijing Local Financial Supervision and Administration Bureau, Beijing Public Security Bureau Xicheng Branch, and Beijing Xicheng District Internet Information Office, Ping An actively carried out the "Five Entries" activity, The activity of "Gathering Financial Power to Create a Better Life" was held in Guanyuan Park, Xicheng District, Beijing, in conjunction with the Financial Channel Center of Beijing Radio and Television Station. Starting from the big "fraud", it broke down a variety of financial fraud tricks.

Xu Jiaying, General Manager of Consumer Protection Department of Ping An Group at the activity site, introduced the experience and practice of Ping An on how to protect consumer rights. Jiang Xu, Assistant President of Ping An Bank Beijing Branch, reminded consumers to take risk prevention measures with real bank cases. Ping An's institutions in Beijing, banks, life insurance, property insurance, endowment insurance, health insurance, and Pratt Whitney Beijing Branch jointly participated.

With the rapid development of the Internet era and the increasing number of financial activities and financing methods, online credit has also expanded across the Internet as a platform model. Many consumers, worried about the complexity of bank loan procedures, choose illegal online credit that seems simple, and actually fall into the trap of online fraud. Jiang Xu highlighted on the activity site that financial consumers must go to a formal financial structure to handle loans. Formal institutions will not charge any fees before making loans. They should not trust online loan advertisements. Any request to pay membership fees, deposits, unfrozen funds and other fees before making loans or to request transfer and liquidation is fraud.

Residents near Guanyuan Park actively participated in the interaction, nodded frequently to the warm tips of experts, and shared their own views in the face of the experience of being cheated shared by other residents, thus gaining a deeper understanding of the protection of financial consumer rights. After the activity, we took the initiative to ask for the anti fraud leaflet issued on site. "Today's content is very rich. We have learned about fraud knowledge and the psychology of the victims. Next, we seniors should draw inferences from one instance to be careful of being cheated." Mr. Li, 70 years old, is strong, and his voice is loud. Combining the advice of experts, he recalled that he was cheated because he bought maintenance products for his family at the beginning of this year, I shared my feelings with the residents who participated in the activities around me.

On September 15, 2023, a month long "Financial Consumer Rights Protection Education and Publicity Month" was jointly deployed and launched by multiple departments. "Ping An Group closely focuses on regulatory requirements, actively carries out various consumer protection publicity activities with full coverage, effective results and new forms, and strives to fulfill its social responsibility to protect the legitimate rights and interests of financial consumers." Xu Jiaying introduced.

Ping An Group held a senior management mobilization conference, planned and deployed 13 related member companies, formed a full coverage link between the group, member company headquarters and member company institutions, and carried out joint publicity activities with local characteristics throughout the country by virtue of the regional consumer insurance joint conference mechanism. Carry out the activity of "Ping An User Listening Day", promote executives at all levels to go to the front line to serve customers, focus on the hot spots and difficulties strongly reflected by consumers, and take the initiative to solve the problem of "urgent difficulties and anxieties". Actively carry out the "Five Entries" activity, and send financial knowledge to thousands of households through various forms such as consumer protection caravans to the countryside, artistic performances, campus interaction, enterprise cooperation, high-speed escort, etc.

"A lot of new attempts have also been made in form." Xu Jiaying introduced that in the online column of the official number of learning from the powerful China Ping An, the featured highlight activities were broadcast. Guided by high-quality party building, the financial knowledge education and publicity work was solidly carried out. To explore targeted and innovative publicity methods for specific groups of "one old and one young". Focusing on the residents in remote areas and ethnic minority areas, taking the multi-functional caravan as the carrier, integrating knowledge popularization, anti fraud education, and consumer protection games, the project crosses 7 provinces and 6 regions, spanning nearly 10000 kilometers, and delivers financial knowledge to the field. The virtual reality technology is used to build "financial VR exhibition hall show" and "anti fraud experience hall", so that consumers can "immersively" learn and experience financial knowledge. Launched the activity of "Tourism Special Forces Talk about Consumer Protection" on network platforms such as Tiaoyin, and shouted slogans to encourage the participation of the whole people.

key word: activity finance consumes'interests Xu Jia