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In recent years, the new energy vehicle market has continued to heat up, especially the production and sales of new energy vehicles in China show a spiral upward trend, with huge consumption potential. In this situation, the special tires for new energy vehicles, as important parts, have also attracted much attention and become the "new air outlet" of the tire track where many enterprises compete to enter. Among them, Zhengxin tires, which have always been recognized and favored by consumers in the field of passenger tires, recently announced that it would release its first new energy car tire, which quickly attracted widespread attention from the industry and users.
On April 13, Zhengxin Tire held the launch and test drive of 2024 Zhengxin's first new energy car tire in Kunshan, Jiangsu Province, with the theme of "Sharp Travel". Zhengxin dealers and top 100 retail store customers from all over the country, as well as foreign dealers and industry media from overseas countries such as Malaysia, Vietnam, Portugal and Russia, witnessed the shock listing of Zhengxin's first new energy car tire.
Several senior executives of Zhengxin Group jointly unveiled new products
Mr. Chen Xiuxiong, President of Zhengxin Group, visited the press conference and delivered a speech
Dr. Xu Zhiming, General Manager of Zhengxin Xiamen Group
Mr. Lai Minghe, Deputy General Manager of Zhengxin Xiamen Group
Group photo of senior executives of Zhengxin Xiamen Group with dealers and industry media
Professional test drive activities to demonstrate quality confidence
The test drive activity of Zhengxin Black Diamond E • X1 SALEKS sharp product was held in Zhengxin M P. G. Held at the testing ground. It is reported that Zhengxin Group's M.P.G. testing ground is an international level testing ground independently invested by Zhengxin Group. It has the most complete configuration and most complete functions of professional testing tracks. It can be said that it is one of the largest and most professional automotive tire testing sites in China at present, and can meet the testing needs of different performance tires in all aspects.
In order to let dealers, customers and the media more intuitively and deeply feel the performance advantages of Zhengxin Black Diamond E · X1, Zhengxin tires have carried out group test drive experience, and conducted professional and comprehensive tests on high-speed stability, high-speed handling, high-speed riding comfort, roll resistance, silence and other performances of tires.
With its excellent product performance, Zhengxin Black Diamond E · X1 performs well in the harsh test environment. China Tire Business Network also interviewed test drivers and customers at the event site for the first time, and they unanimously gave high praise for the performance of Zhengxin Black Diamond E · X1 in driving control, silence and comfort.
The on-site dealers said that they felt the highly matching performance of Zhengxin Black Diamond E · X1 and new energy vehicles through the test drive, which gave Zhengxin dealers and channel customers great confidence in promoting this product to the market.
Innovate black technology, directly hit the pain point of new energy vehicle travel
As we all know, new energy vehicles have larger deadweight and higher torque than traditional fuel vehicles due to the "three electricity system" of motor, battery and electronic control, which leads to the rapid wear of ordinary tires and poor braking performance of new energy vehicles, as well as the lack of endurance due to high rolling resistance, which brings mileage anxiety to the owners.
Based on the characteristics of new energy vehicles and the pain points of owners' travel, Zhengxin has launched the first new energy vehicle tire - Zhengxin Black Diamond E • X1 SALEKS Sharp Travel Product on the basis of years of technical accumulation and practical experience. At the beginning of product design, Zhengxin has fully considered and met the higher requirements of new energy vehicles compared with fuel vehicles in terms of control, grip, silence, endurance, etc, The tire requirements of new energy vehicles are fully met by carrying a number of Zhengxin exclusive innovative technologies.
First of all, one of the highlights of Zhengxin Black Diamond E · X1 is the adoption of diamond cutting and polymer rubber mixing technology, which improves the wetland braking performance by 10%, reduces the rolling resistance by 5%, and improves the tire life by 3%. The comprehensive performance is significantly enhanced. In order to further improve the endurance performance, Zhengxin Black Diamond E · X1 relies on the diamond feather scale aerodynamic sidewall design to increase the air flow rate on the tire surface by 5%, further reduce air resistance and reduce energy consumption.
In order to improve the stability and safety of driving, Zhengxin Black Diamond E · X1 adopts diamond carving - 3D pattern design to optimize the contact area and driving stability; The special groove is designed with the optimum width of the four main ditches to strengthen the drainage performance of the wetland; At the same time, relying on the new generation of diamond structure to strengthen the carcass technology, the rigidity of the carcass can be increased by 15-20%, which can effectively inhibit the tire eccentric wear.
The power system noise of new energy vehicles is much higher than that of fuel vehicles, and the tire noise affects the driving experience more. To solve this pain point, Zhengxin Black Diamond E · X1 has adopted several innovations in pattern and structure design. It not only effectively reduces noise through the closed shoulder design, but also carries a new generation of stone drill honeycomb structure sound absorption cotton technology. Professional test data show that, Effectively reduce 5dB interior noise.
It is reported that before the official release of the product, the European professional automobile testing agency UTAC conducted an authoritative test of Zhengxin Black Diamond E · X1 against other EV tire products on the standard market. The results show that the wetland braking and mute performance of Zhengxin Black Diamond E · X1 is particularly outstanding, even surpassing the world-class brand products.
Empowering dealers to help channel customers
It is reported that Zhengxin Black Diamond E · X1 covers a total of 25 specifications from 16 inches to 20 inches, which can meet the requirements of tire matching for different new energy models, and can also be compatible with the use of fuel vehicles, significantly improving the comfort, handling and energy efficiency performance of fuel vehicles.
In addition to excellent product strength, Zhengxin will also focus on new products and shape the commodity value of Zhengxin Black Diamond E · X1 from the whole value chain of price, policy, marketing and service to enable dealers to win the market.
Keep an insight into the market dynamics to meet the diversified needs of users
For many years, Zhengxin Tire has been persisting in market development, producing tire products suitable for different road conditions and markets to meet the needs of different regions and customers with the technology R&D and innovation that keeps pace with the times.
On the "ApexTire 2023 China Tire Annual Election", which has just ended and is known as the "Oscar" list in the tire industry, Zhengxin Black Diamond E • X1 won the "Annual New Energy Car Tire" award. There is no doubt that with the comprehensive launch of Zhengxin Black Diamond E · X1SALEKS Sharp Products, Zhengxin Tire will gradually become a leader in the new energy tire market by virtue of its advantages in technology, quality control and forward-looking market layout.
We also expect Zhengxin to strengthen cooperation with its partners inside and outside the industry to jointly promote the development of the tire field to a new height, so as to meet the growing demand of the automobile market and continue to provide consumers with a better driving experience. The opinion of this article only represents the author himself. If the source of the article is a network reprint, this website is an information publishing platform. If there is infringement, please contact this website to delete it in time.
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