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In order to implement the decisions and arrangements of the Party Central Committee and the State Council, further increase the efforts to help enterprises to rescue, reduce the burden on enterprises, and help them overcome difficulties, China Mobile actively responded, gave play to the advantages of information services, promoted cost reduction, quality improvement, and intellectual empowerment, and supported SMEs to overcome the impact of the epidemic, improve operational efficiency, and accelerate digital transformation.
Promote cost reduction and quality improvement, and reduce operating costs of small and medium-sized enterprises
China Mobile focuses on 200M and above broadband and gigabit bandwidth, and speeds up the stock business of SMEs for free in combination with the actual situation to meet the needs of remote networks. Cooperate with local governments to provide cloud technology consultation for enterprises in subdivisional industries such as shops and hotels along the street, reduce the cost of online cloud for enterprises to build their own computer rooms, purchase software and hardware, and "reduce the burden" for SMEs.
In addition, China Mobile periodically adjusted the information product tariff to reduce the operating costs of SMEs. Mobile Cloud cancels the 1-5 year ladder discount for online customers and directly gives them a minimum discount of 40%; For virtual machine and cloud space, you can enjoy an additional 10% discount, at least 35% off; Continue to implement the preferential policy of 10% discount on service charge for payment business for small and medium-sized businesses, and continue to implement the preferential policy of exemption of withdrawal service charge for small and micro enterprises and individual businesses; Small and micro merchants use the China Mobile e-enterprise cash register product to pay by scanning the code through the Hebao app, and the part of a single transaction that does not exceed 100 yuan and the monthly cumulative transaction amount does not exceed 10000 yuan is free of service charges within the year.
For SMEs such as cultural entertainment, accommodation and catering customers seriously affected by the epidemic, China Mobile will reduce the monthly rent of enterprise broadband and Internet special lines for 1-3 months in combination with the actual situation. It is understood that the average special line tariff in 2021 will be 23% lower than that in 2020, and the average broadband tariff will be 42% lower, benefiting 5.96 million SMEs. In 2022, the average broadband and dedicated line tariff for SMEs will be reduced by another 10%.
Focus on key scenarios to help SMEs improve their digitalization
China Mobile has accelerated the integration of 5G, artificial intelligence, industrial Internet and other technologies with the real industry to "inject intelligence" for SMEs.
For chain stores and individual stores, China Mobile launched e-selection information solutions for stores, providing free service fees for small transactions, and helping store customers reduce costs and increase efficiency. For catering customers who are greatly affected by the epidemic, we will create a plan of bright kitchen and bright stove. In Zhejiang, China Mobile will connect the video link of the kitchen with the data of Meituan, Elema and other third-party ordering platforms. By clarifying the strategic direction, solidifying the development model, and providing all-round support, the market share of e-choice information solutions for stores will increase from 40% to 45%, Covering more than 70% of the province's takeout orders and transaction volume, comprehensively helping the construction of food safety.
For pan accommodation enterprises, China Mobile provides intelligent hotel management, intelligent hotel rooms and other information solutions to comprehensively improve hotel room information service capabilities. Promote the intelligent upgrading of pan accommodation by "network+TV+networking+management", realize the seamless switching of WiFi between the public area and guest room area of the hotel through "e-enterprise networking", and reduce the one-time comprehensive wiring cost of the hotel by more than 50%; Through the digital upgrading and reconstruction of the hotel voice system, the hotel voice communication will be fully launched into the cloud, and the hotel voice communication hardware investment and maintenance cost will be exempted.
For small and medium-sized enterprises in the business building, China Mobile launched a special network service "tough action", providing different types of information services for more than 8 million hotel rooms, 1 million building park enterprises, and 6 million shops, and helping more than 20 million small and medium-sized enterprises to transform and upgrade their digital intelligence. At the same time, for enterprises settled in commercial buildings, we will create a business office and property management integration package, and provide a package of information services such as Internet access, WiFi, monitoring, and access control. According to the fiber to layer standard, the "last mile" of network access was opened, and the floor to floor coverage rate exceeded 60%.
Create integrated products to reduce the impact of the epidemic on offline office
China Mobile "empowers" SMEs by providing them with information integration products. On the one hand, China Mobile focuses on the SME market and provides information integration products. For epidemic prevention in stores, online marketing and other scenarios, promote infrared temperature measurement, enterprise video RBT, online shopping malls and other products to achieve the combination of online and offline marketing and help businesses attract customers; For the hotel epidemic prevention scene, promote intelligent door magnetic "cloud supervision", epidemic prevention propaganda video RBT, isolated hotel monitoring and other products, and inject intelligence and empowerment to win the epidemic prevention war; For the epidemic prevention scene of buildings and parks, intelligent gate, epidemic prevention propaganda video RBT, mobile office, cloud video conference and other products help enterprises resume production in an orderly manner.
On the other hand, China Mobile has continuously improved its service quality and level to provide online channels for SMEs to handle business. Build an online service platform for small and medium-sized enterprises, support 24-hour real-time online self-service, shelf product ordering, business operation management, background technical consultation and other functions, facilitate small and medium-sized enterprises to quickly complete business selection and ordering online, support online signature, scanning code payment, and shorten the product processing time from 120 minutes to less than 15 minutes, The average acceptance time was reduced from 30 minutes to 5 minutes, and the order acceptance efficiency was increased by 30%. Build a grid operation system, divide nearly 20000 grid units, and have more than 80000 grid personnel, providing territorial support for SMEs in different regions and different needs.
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