Coffee Radio Introduction to joining
Seine Left Bank Group
Sena Zuo'an Group, formerly known as Sena Zuo'an International Catering Management () Co., Ltd., was founded in 2005. Its headquarters is located in the Century Economic and Trade Building, which is located in the core area of the government district and financial district. It is adjacent to more than 40 ministries and commissions, as well as many banks, financial institutions and financial supervision departments.
As a first-line group brand in China, Sena Zuo'an owns Sena Zuo'an Coffee, Coffee Radio, Costa Steak, Sony Ericsson Chocolate, which is famous in the coffee and western food industry nationwide, and gives priority to completing the whole industrial chain layout in the industry:
√ It has its own green coffee planting base in Pu'er and improves the planting, procurement and logistics system;
√ It has excellent domestic coffee technicians to form a professional coffee production and research center to establish production standards from coffee selection to roasting, grinding and production;
√ There are more than 500 direct stores and franchise stores nationwide, and more than 5000 professionals have been trained;
√ It has a complete store operation plan and internationally advanced service standards;
√ Have practical experience and elite team that have ranked first among domestic coffee brands in only eight years;
√ It has a nationwide systematic and comprehensive coffee baking college that is in line with the market operation.
Seine Zuo'an Group, based on the enterprise, together with many friends who love coffee and western food, makes contributions to the prosperity and sustainable development of the domestic market.
Coffee Radio Franchise advantages
Gas Cafe
The so-called gaseous coffee shop is relative to the dual needs of market environment and lifestyle.
Unlike the unchanging "solid coffee shop" and the "liquid coffee shop" drifting with the tide, the gaseous coffee shop has no fixed theme, no limitations of traditional consciousness, and only systematic technical talents and management teams. It is more like an industrial platform, emphasizing "adjusting to local conditions, people's conditions, and tastes", gathering elites from various industries, including various aesthetic tastes and lifestyles, and deeply adapting to the ever-changing market.
Coffee radio hopes to let coffee "breathe freely" in the market like fresh oxygen.
Therefore, our development plan is based on the model of 20% direct operation+80% franchise; Starting from the first and second tier markets, drive the prosperity of the third and fourth tier markets; Relying on the Group's strategy, we will gradually establish development strongholds in the five major economic high-speed zones of North China, East China, South China, Southwest China and Northwest China, pave the way with points, and form living coordinates scattered throughout the country.
Soul, hard to copy
In the famous "28 Law", 20% is the soul, which dominates 80% of the body.
In the coffee radio station, 20% of the fun is cross-border, leading 80% of the coffee business.
We have to admit that individual aesthetics is the key to truly affect group aesthetics. A coffee shop that always pays attention to taste should not be a process of copying, but a search for self, awakening individual creativity and values.
Therefore, we guided the infrastructure construction such as store design and operation support with the principle of "interest first" in the process of building the cafe. Interest is not only the guiding condition of everything, but also the evaluation standard, and must be in accordance with the entrepreneur's personal will. Because the willingness of entrepreneurs determines the taste that is difficult to replicate in coffee shops.
After the fun project is approved, we will complete the remaining 80% of the infrastructure construction, help entrepreneurs build a sound business platform, and ensure the healthy operation of the coffee shop.
It is obvious to the operators and consumers that it can fully support the personal will to run a coffee shop.
As a result, there are many more like-minded friends.
Welcome your taste and imagination.