Interview with Chen Xiao, General Manager of Hunan Binzhilang Food Co., Ltd
Reporter: First of all, Mr. Chen would like to introduce Hunan Binzhilang Food Co., Ltd. to us?
President Chen: Our company was founded at the end of 1995 and is a private sole proprietorship enterprise; The company integrates the production and sales of betel nut and the shaping of betel nut culture. It is a professional manufacturer of betel nut food processing, and one of the leading enterprises in the betel nut food industry in Hunan Province. Binzhilang has the main brand "Binzhilang" brand of betel nut, such as "Laoxiangtan, Weizhongwei, Yiming, Alang", which is popular with consumers.
Hunan Binzhilang Food Co., Ltd. is located in Xiangtan City, the hometown of "Mao Zedong, the great man of China".
Binzhilang people are ambitious and down-to-earth, actively implement the company's development strategy, keep pace with the times, innovate constantly, and meet new challenges with passion, and believe that Binzhilang's tomorrow will be more brilliant!
The corporate spirit of our company is the soul of a humanized enterprise, the individuation of the spirit of the times, and the concentrated reflection of the group consciousness. We define "learning, surpassing, and leading" as Binzhilang's corporate spirit. On the one hand, based on the grasp and reference of the mainstream of the spirit of the times, on the other hand, it also truly reflects Binzhilang's spirit and practice of constantly enriching his own quality.
Being good at continuous learning is the essential feature of learning organizations, which includes four "emphases": emphasizing "lifelong learning"; Emphasize "all staff learning"; It emphasizes "whole process learning" and "group learning". By maintaining the ability to learn, timely removing barriers to development, and constantly breaking through the limits of organizational growth, learning organizations can maintain a state of sustainable development. The establishment of learning organizations can make breakthrough progress in Binzhilang's management level, staff quality, and economic benefits of the company and employees; At the same time, it will promote the overall innovation of all employees' ideas, ways of thinking, and management methods, and more importantly, it will tap the internal potential of all employees through learning, maximize and utilize the overall potential of all employees, form team wisdom, and improve the economic benefits of individuals and enterprises. Take learning as a spirit, a pursuit of Binzhilang people, and the first need of work and life.
To surpass is to surpass oneself and rivals. It is to analyze ourselves soberly and objectively in the fierce market competition, overcome the intellectual barriers that affect our own progress, challenge ourselves, constantly surpass ourselves and innovate ourselves; At the same time, we should also be good at analyzing and studying the market, analyzing and studying competitors, building confidence in surpassing competitors, improving the core competitiveness of surpassing competitors, leading competitors in continuous surpassing, seizing the first opportunity, winning the market, and achieving sustainable development.
Reporter: Mr. Chen, what honors have your company won in the process of development and growth?
President Chen: In 1996, the company was identified as "Xiangtan Areca Food Processing Demonstration Factory"; In 2003, it was rated as "Consumer Trustworthy Brand" by Hunan Provincial Consumer Committee; In the same year, the company successfully passed the "ISO2000 International Quality Certification"; Since 2003, the company has been successively awarded the title of "Hunan Famous Brand"; Since 2004, the company's trademark has been successively recognized as "Hunan Famous Trademark"; In May 2011, the company's "Binzhilang" trademark was officially recognized as "China's Famous Trademark" by the State Administration for Industry and Commerce.
Reporter: Thank you for your detailed introduction. I believe that under the leadership of President Chen, your company will be able to develop better and faster!
