Weekly report of media industry: 96 domestic mobile games of DNF have been approved

Category: Industry Organization: West China Securities Co., Ltd researcher: Zhao Lin Date: May 26, 2024

Market situation review

    In the 21st week of 2024 (the actual trading day is 2024.5.20-2024.5.24), the Shanghai Stock Exchange Index fell 2.07%, the Shanghai Shenzhen 300 Index fell 2.08%, and the GEM Index fell 2.49%. The Hang Seng Index fell 4.83%, the Hang Seng Internet Index fell 7.89%, and the industry lagged behind the Hang Seng Index by 3.06 pct. The SW Media Index fell 3.89%, 1.4 pct behind the GEM Index, ranking 22nd in the rise and fall of 31 industries in Shenyi class. Publishing, film and television and radio and television ranked the top three in the sub industry, down 1.16%, 1.99% and 4.16% respectively.

    Core ideas&investment suggestions

    DNF mobile games were launched, and 96 domestic mobile games were approved. This week, Dungeons and Warriors:

    Origins opened its public beta, and it was the first to be listed on the national iOS general list and the free list of games. As of May 26, it ranked first in the free list. At the same time, the State Press and Publication Administration released the approval information of domestic online games in May, and 96 games were approved.

    Including Kaiying Network's "Hundred Talents" (previously there had been a network novel of the same name and derivative animation "Hundred Talents"), Thunder Interactive's "Fighting Two Cities: Reconstruction", Zhejiang Publishing Group Digital Media Co., Ltd.'s "Unhuman Ace Staff", Guangzhou Gude Network's "Kung Fu Panda: Dragon Warrior", Shanghai Science and Technology Literature Press Co., Ltd.'s "Star Age" Hangzhou Meisheng Game Technology Development Co., Ltd. My Name is MT: Pocket Guard, etc.

    We are optimistic that the industry will recover after the supply side blockbusters are launched in succession. It is expected that the regulatory environment will continue to maintain the trend of normalization and continue to recommend the game industry. Hong Kong stock Internet adjusted this week, we judged that it was mainly due to external factors, and continued to be optimistic about the future upside. The film and television multi-mode sector is also expected to be boosted by the recent AI technology. The target beneficiaries include Tencent, Meituan, Sanqi Mutual Entertainment, Mingchen Health, Perfect World, Kaiying Network, Dafeng Industry, Fengyuzhu and Alto Electronics.

    Media industry data

    The top three cinematic films ranked as "The Last Way to Spend Money", "The Fortress Besieged by Kowloon City" and "Those Years That Miss You"; The top three webcast films are "Zhou Chu Eliminates Three Harms", "Hot Hot" and "Fast Life 2"; The top three of the film and television series are "Celebrating the Second Season of More Than Years", "The Fox Demon Little Bridesmaid Moon" and "My Altay"; The top three of the variety show are Running Season 8, Singer 2024, Ride the Wind 2024; The top three anime titles were Immortal Rebellion, Devouring the Starry Sky and Breaking the Sky; The top three best-selling iOS games are Dungeons and Warriors: Origin, King Glory and Peace Elite; The top three Android games are Happy Fishing Master, Whistling Tide and Collapse: Star Dome Railway.

    Risk warning

    Regulatory policy uncertainty risk; Macroeconomic downside risks.