WeChat payment helps achieve the goal of carbon neutrality

2022.07.27

According to the report "Green Payment Helps China's Carbon Neutral Goals" recently released by Tencent and the Central University of Finance and Economics of China, WeChat payment Users have chosen digital payment platforms in the past five years The total carbon emission reduction brought by reducing paper documents is eighteen point eight two 10000 tons. In addition, more and more users use WeChat payment Pay water and electricity charges online, purchase tickets and medicines, etc.

All kinds of online payment services of WeChat payment are increasingly popular, The figure above shows the fixed base growth of WeChat payment utilization rate in each scenario from 2017 to 2021 rate

The electronic payment service allows people to shop or process payment without going out, WeChat payment Helped reduce by about three hundred and thirty-four The carbon footprint related to ten thousand tons of travel.

According to the report: Green payment promotes the green transformation of the market, It also points out that green payment has effectively promoted the greening, recycling and low-carbon of enterprise production mode, individual and household consumption mode.

Not just looking at the moment

Under the trend of e-commerce, consumers can purchase goods and services online with just a few clicks, and online payment is also favored by users because of its significant advantages.

However, the sustainable development model of digital payment system promoting green finance in the future is often ignored.

The report investigated about five thousand Name Age at twenty to forty-nine Users aged over 82% Eighty five percent of respondents said they would use more green payments to support carbon emission reduction in the future.

Digital payment boosts the pace of sustainable development and Tencent two thousand and thirty Achieve carbon neutrality in The commitments of and coincide with each other. Both of them aim to create a more sustainable future by controlling the carbon emissions of operation and supply chain.

Green ecology

Compared with traditional payment business, green payment also has all the characteristics of general payment business such as financial exchange, currency bond transfer, and is the infrastructure in the economic and financial system.   In short It guides and allocates economic resources.

With the high penetration rate of electronic payment Green payment can promote green consumption Promote the further expansion of carbon inclusive system.

At the industry level Green payment can not only promote the digitalization of payment industry It can also become a bridge connecting merchants and various industries. For example, the big data adopted by the green payment system and AI It can also help enterprises optimize the supply and demand balance and improve production efficiency. At the consumer level Green payment will affect consumers' behavior and habits Transmit green consumption concept to consumers imperceptibly Create a low-carbon lifestyle.

for example WeChat payment Carry out public publicity activities Guide consumers to participate in various green payment scenarios. this year six Month, WeChat payment Initiated Low carbon answer challenge And advocate users to flexibly use their carbon neutral knowledge. Within three days of the launch of the event, nearly sixty 10000 people participated and the number of answers exceeded five hundred Ten thousand.

stay Low carbon answer challenge In the activity, the user answered correctly one hundred Carbon neutral and interesting topics can get a higher ranking.

In another activity, the platform joined hands with different businesses and brand partners to encourage consumers to participate in a low-carbon lifestyle. Users can exchange low carbon benefits for businesses by accumulating low carbon consumption behaviors (such as bringing their own coffee cups). At present, hundreds of thousands of users have signed up and completed at least one low-carbon behavior.

A consumer brings his own coffee cup and gets Tims Coffee gathering rewards.

Global projects

Although there are more and more consumer scenarios of green payment, the report shows that only about 35% % of users can identify life scenarios involving green payment.

Due to limited professional knowledge, many people are not aware of the specific environmental effects behind digital payment behavior, which needs to be further improved through science popularization.

According to the report, The public popularization of green payment is particularly important. When the concept of green payment goes deep into the hearts of the people, the green, low-carbon and environmentally friendly lifestyle becomes a habit, promoting social green transformation on the demand side.