Question 1

What are virtual events?

Accepted Answer

A virtual event is an experience that takes place online. This includes paid webinars, demos, masterclasses, Q&As, and interviews, just to name a few. On a broader scale, they can include virtual trade shows, conferences, and organization-wide meetings for large and small companies.

Question 2

What are the most important elements to consider when planning a virtual event?

Accepted Answer

We’ve created a short list of virtual events best practices — from planning and promotion to hosting and presenting — for you to use as a guide.

Gain a deeper understanding of your audience

Your attendees are showing up to learn something, so prioritize what you believe they’ll find most interesting.

Find the right speaker or panel for your topic

If you’re hosting a virtual event with speakers, make sure they have the right experience and possess considerable authority and credibility on the topic.

Work with a tech-savvy events team that has a diverse skill set

Tech-savvy support teams can help you choose a video platform with the right settings and features. They can also moderate attendee interactions, and sort out any tech difficulties on the day of your online event.

Choose your event format based on the topic

Once your event topic is determined, do your research on the various virtual event formats that could provide the strongest fit. Test out the options you’re drawn to — or even try out a combination — until you find the one that’s most successful with your audience and easiest for you to implement.

Question 3

How do I choose the right video hosting platform for my virtual event?

Accepted Answer

The answer to which video platform is the best fit for your virtual events depends on the type of event you’re hosting. Webinars, online meetings, livestreams, and virtual conferences each have unique requirements and corresponding capabilities. The good news is you can link to any virtual event platform when you’re ticketing on Eventbrite.

Question 4

How much should I charge for my online event?

Accepted Answer

As virtual events become more commonplace, many creators have started to charge — or charge more — for their unique virtual experiences. Read about these ticketing strategies for helpful ticket pricing tips. Then use Eventbrite’s free virtual event platform to get started.

Question 5

How can I change my event from in-person to virtual?

Accepted Answer

Changing your event from in-person to virtual is easy with Eventbrite.

Click on your event under "Manage events" in your account.
Go to "Basic info" on your Event Dashboard.
Select the pencil icon next to your event location.
Click on the dropdown "Venue" and select "Online event".

Follow the steps to create a livestream virtual event page.

Question 6

How do I promote and grow my online event?

Accepted Answer

Eventbrite is an all-in-one event marketing platform to help you sell more tickets and grow your business. Eventbrite's email and social media marketing tools help you promote your online event, whether you’re new or very experienced with event marketing.

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