Gaohe replied that production and work will resume soon: please follow the official announcement of the company
[Smart Car Dispatch News] Recently, it was reported that Gaohe has received a strategic investment from an investment institution in Hong Kong, which indicates that Gaohe will return to production at the end of April or early May this year. In response, the official response of Gaohe Automobile said: We have been working hard, but there is no information available for public at present. All information should be subject to the official announcement of the company.
Despite official caution, the market has reacted. According to relevant reports, the investment in Hong Kong has helped the Gaohe auto sales end to resume work first, and the Gaohe auto stores in Ningbo have begun to actively invite car owners to test drive. At the same time, the Gaohe store in the core area of Shanghai, which was originally planned to be transferred, has also been revitalized and lit up, indicating the signs of business recovery. Internally, Gaohe Automobile is also actively preparing for the resumption of production. The department director has sorted out the required staff, and is ready to report to the leader and start the communication work of the former employees. What is more desirable is that Gaohe has planned its first complete vehicle project after the resumption of construction - building new models based on HiPhi Y, and optimizing the configuration to reduce the price, which will undoubtedly further enhance its market competitiveness.
In addition, the cooperation between Gaohe Automobile and FAW Group has also made positive progress. It is reported that FAW has started due diligence on Gaohe Automobile in early April, aiming to fully understand its financial situation, legal relationship and potential risks.
It is worth mentioning that last June, the Ministry of Investment of Saudi Arabia signed an agreement worth up to 40. 1 billion yuan with China Express, the parent company of Gaohe Automobile. Although the market once worried that this agreement might be stranded due to the negative news of Gaohe, FAW's participation seems to have brought a new turn for the situation.
(This article is from Mobile China)
