Product Functions | data type | Specific fields | Processing purpose |
Application statistical analysis | Mandatory | Basic personal information | Unique device identifier (OAID and Android ID), IP address, IDFV, IDFA | It is used to generate the unique identification of the desensitized end user for basic analysis. |
Other basic data related to applications, devices and networks | SDK or API version, platform, timestamp, creation time of system file, application identifier, application version, application distribution channel, application process information, application's IDFA authorization status, application's NFC permission (yes or no), whether the device supports NFC function (yes or no), whether the device supports Bluetooth function (yes or no), device model, terminal manufacturer Terminal device operating system version, session start/stop time, language location, mobile network/country code, time zone, hard disk, CPU and battery usage, network information (connection status of WiFi network or mobile network, BSSID or SSID information connected to WiFi) | It is used for rough multidimensional analysis, and provides data reports by region and application version number. |
Optional | Optional personal information | MEID, IMEI, Mac information | It is used to identify users more accurately and identify cheating traffic. |
App List | It is used to identify, analyze and eliminate cheating traffic. |
Location information (longitude and latitude, base station SystemID, NetworkID, and BasestationID) | It is used to generate more accurate location distribution reports and identify cheating traffic. |
Mobile advertising monitoring | Mandatory | Basic personal information | Unique device identifier (OAID and Android ID), IP address, IDFV, IDFA | It is used to generate the unique identification of the desensitized end user for basic analysis. |
Other basic data related to applications, devices and networks | SDK or API version, platform, timestamp, creation time of system file, application identifier, application version, application distribution channel, application process information, application's IDFA authorization status, application's NFC permission (yes or no), whether the device supports NFC function (yes or no), whether the device supports Bluetooth function (yes or no), device model, terminal manufacturer Terminal device operating system version, session start/stop time, language location, mobile network/country code, time zone, hard disk, CPU and battery usage, network information (connection status of WiFi network or mobile network, BSSID or SSID information connected to WiFi) | It is used for rough multidimensional analysis, evaluation of advertising effect, and identification, analysis and elimination of cheating traffic. |
Optional | Optional personal information | MEID, IMEI, Mac information | It is used to identify users more accurately and identify cheating traffic. |
App List | It is used to identify, analyze and eliminate cheating traffic. |
Location information (longitude and latitude, base station SystemID, NetworkID, and BasestationID) | It is used to generate more accurate location distribution reports and identify cheating traffic. |