Company Profile

Brand story

30 years of innovation and exploration, only one pot of primer

Rongcheng Laoma is a brand of Chengdu Rongcheng Laoma Industrial Co., Ltd., which originated in 1944 and started the innovative operation of hot pot in 1986. It is a diversified catering company integrating chain franchise, food research and development, food processing, condiment research and development, production and logistics distribution. At present, it has more than 2000 square meters of direct sales model headquarters and nearly 100 franchised chain stores distributed throughout the country. Its own production base covers an area of more than 12000 square meters. It can provide hot pot primer, fish sauce, sauce, Chinese food sauce, prefabricated dishes and other products, and has a complete supply chain system.

Rongcheng ⽼⽼⽼⽼⽼⽼⽼⽼⽼⽼⽼⽼⽼⽼⽼⽼⽼⽼只只只2148. As an intangible cultural heritage, the frying process of hot pot ingredients has been passed down for a hundred years. After more than 30 years of innovation and exploration, the second and third generations of inheritors have formed a unique flavor. The hot pot base is made of high-quality Pixian bean paste and more than 40 kinds of spices. The red soup is red, shiny, and shiny. The soup tastes spicy and delicious. The aftertaste is long, warm but not hot, and it is famous as "Manjiang Red"; The white soup is white and bright, full of fragrance, and has the reputation of "white lotus".

Since its establishment for decades, it has become one of the earliest Sichuan hot pot brands in China. Rongcheng Laoma is famous at home and abroad for its unique management style and unique flavor, which leads to the trend of Sichuan hot pot. In addition, the decoration of the shop is very ancient in western Sichuan; The service was extremely friendly and hospitable. For this reason, it is widely favored by customers and praised by insiders. It has won more than ten honors and titles, including the first<<Sichuan Famous Hot Pot>>, the first<<China Famous Hot Pot>>, and the<<National Green Catering Enterprise>>!

course

zero year

Brand development history

development

zero Seat

Across provinces and cities

Cooperation

zero + home

Chain stores

Brand

zero +

cooperative partner

Featured products

Special food

Spicy and delicious, full of color, fragrance and taste

Hot pot series
Fish seasoning series
Crawfish series
MORE

Brand support

Brand support

It will play a very important role in improving the business performance of the store to make full use of the market popularity and influence of "the company" through authorization.

technical support

technical support

Procurement and commissioning of opening equipment, one-on-one on-site professional guidance, assist the restaurant to establish a sound structure, cost control, and four season marketing plan.

Training support

Training support

Free store knowledge training: employee recruitment, management personnel training, technical personnel training, assessment and evaluation, etc.

Operational support

Operational support

After the franchisee opens the store, the company will provide later operation guidance, opening planning, marketing planning, advertising, marketing activities and other support to the franchisee.

Management Support

Management support

Rongcheng Laoma officially provided the Cooperative Store Management Manual to implement a unified management model to ensure the standardization of daily operation and management of cooperative stores.

marketing network

Stores Display

Intangible cultural heritage skills, ingenuity inheritance, authentic taste.

Intangible cultural heritage hotpot, 30 years of innovation and exploration, more than 300 chain stores nationwide, make your dream of wealth come true.

news information

news information

Classic Inheritance Hot Pot in Chengdu Mom Learn More Brand News

Integrity, gratitude, responsibility and innovation

Company News
Industry information
Joining dynamics
media coverage

Chengdu Old Mother, Fragrant

Cooperation hotline

400-800-1986

Online consultation WeChat consultation
 Official WeChat

Follow WeChat

Telephone consultation

Telephone consultation

400-800-1986