Hotels, catering and other industries usher in a booking boom

2024/04/30 Source: Author: reporter Li Ling

At the turn of spring and summer, the vegetation is verdant, which is warming up with the weather, as well as the tourist market in Nanhu District this year. The "May Day" holiday is just around the corner. With the announcement of the rich supply of tourism products in Nanhu District, the hotel, catering and other industries ushered in a booking boom with strong growth.

Yesterday, the weather was fine, willows were standing by the South Lake, and the lake was sparkling. Lots of tourists entered the South Lake Scenic Area. "This year, we aim at parents, children and young people, and especially launch a series of activities such as' Shihe Nanhu · Youth May Day ', such as clocking in poem wall, and three routes of' May Day GO! Go to study together '." Xu Bao, executive vice general manager of Zhejiang Nanhu Cultural Tourism Group Co., Ltd., introduced the program with rich programs such as stilt parade interaction, national style dance, face changing, etc, Further promote the brand awareness of South Lake Tourist Area and Zicheng Grand Fair.

At the beginning of the light, the boats are moving slowly, and tourists are enjoying the delicious food of Jiangnan in the sound of oars and lights! "The South Lake Boat Feast has always been very popular, and it has been even more lively since the beginning of spring. It can be said that one boat is hard to find. According to the May Day reservation, we will put more than ten cruise ships into operation every night." Liu Na, manager of the market development department of Jiaxing South Lake Cruise Co., Ltd., told the reporter that at present, we have cooperation with 17 well-known catering enterprises and brand merchants, Tourists can choose "Song Yun · Jiayan", "Mandarin Lake Lingyan", "Drunken Immortals Xiake Feast" and other special boat banquet packages with different themes.

Since the middle of this month, with the listing of "May Day" activities in Nanhu District, hotels near popular business districts and scenic spots have become hot spots for booking.

"The tourists who came to make reservations were mainly individual tourists from Jiangsu, Zhejiang and Shanghai. The hotel was fully booked from May 1 to 3, and there was still some room left in the next two days." Chen Weicong, the head of Luxihui Kaiyuan Temple Hotel, said that the earliest tourists had booked rooms in February, and the number of bookings increased sharply in the second half of this month. In addition, Luxihui historical street has been full of activities, Restaurants in the block are also very popular.

Want to avoid crowds during the May Day holiday? Rural tourism has become the witty choice of many tourists for "reverse tourism". In recent days, the "Spring+" tour in towns and villages of Nanhu District has been fully announced, and new play methods have emerged in endlessly. The accommodation and catering in many beautiful rural scenic spots have reached the peak of booking.

Jiaxing Meihuazhou Scenic Area will launch natural music, folk music concert, online red hot air balloon experience and parent child cartoon giant scarecrow clocking activities. "Up to now, more than 10000 tickets have been pre sold through the Internet. At the same time, the hotel reservation situation in the scenic spot is also quite optimistic, about 80%. With the approaching of the tourism peak, we expect the room reservation rate and ticket sales will further increase." Li Pengfei, assistant general manager of Jiaxing Meihuazhou Project, is confident about the performance of the holiday cultural tourism market.

"The accommodation was booked up a week ago, and the meals such as wild rice were almost booked up. We are working hard to further improve our reception capacity!" Wu Aiming, secretary of the Party Committee of Xushan Village, Daqiao Town, said that the village cadres and staff will also take turns on duty during the holiday to meet the needs of tourists as much as possible.

Zhuohua Residence is the largest and most famous home stay in Lianfeng Village, Fengqiao Town, and is favored by many tourists in the Yangtze River Delta. "Our home stay bookings for the first three days of the holiday were 80%, and there were still many repeat customers." Wu Chujia, the head of the operation of Zhuohua House, said that since Spring Day, almost every weekend has been full, especially the farm house with fresh dishes and authentic taste, which is popular with tourists.

Since the beginning of this year, the accommodation and catering industry in Nanhu District has maintained a momentum of growth. In the first quarter, the turnover of accommodation and catering industry above the designated size increased by 15.7% and 19.5% respectively. Improving the consumption environment, improving the supply and service quality of cultural and tourism products, developing new formats and models of cultural and tourism consumption... The centralized release of the "May Day" tourism demand will help accelerate the consumption of life services in Nanhu District, expand capacity and improve quality.


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