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On April 10, Xishuangbanna Dai Autonomous Prefecture of Yunnan Province held a press conference on the 1386 Dai New Year Festival (2024 Water Splashing Festival). The reporter learned from the meeting that Xishuangbanna will hold a series of activities of the 2024 Water Splashing Festival from April 12 to 15, and the festival feast such as praying for blessings in the Dai New Year, investment promotion negotiation, folk culture exhibition, letting thousands of people fly Kong Mingdeng, and water sprinkling carnival will be carried out in succession. The characteristics and highlights of this year's Water Splashing Festival can be summarized as "crazy", "beautiful", "dazzled" and "cute".

Crazy. On the morning of April 15, the whole city water sprinkling mode will be started. At that time, the atmosphere of "all water power is open" and the whole city is carnival. The atmosphere of water sprinkling carnival also quickly spread to the streets and alleys of Jinghong City. Various "water sprinkling artifacts" take turns to fight, sprinkling the auspicious water symbolizing happiness and health to everyone around.

"Beauty". On the evening of April 12, a welcoming celebration party of "Sangkang Bimai · Jointly Enjoying the Prosperity" was held at the Songshui Square in Jinghong City to welcome guests from all over the world and show the beautiful picture of Xishuangbanna's unity and harmony. The 12 water girls selected at all levels will participate in the water fetching and sprinkling ceremony of the Water Splashing Festival with the majority of tourists, opening the prelude to the beauty shared by the host and guests of the festival.

"Dazzle". On the afternoon of April 13, a celebration meeting of the 1386 Dai New Year's Day was held, and a series of activities such as dragon boat performances and artistic performances were grandly staged, presenting a colorful celebration for everyone. In the evening, the activity will be held on the banks of the Lancang River. The flying Kongming Lanterns are like the swaying stars, which add radiance to the water lamps on the Lancang River, so that the unique romance can be sublimated.

Cute. On the morning of April 14, a grand tour of national and folk traditional culture was held, with 48 performance teams from 7 performance squares and nearly 20 floats passing through the main streets and splash squares of Jinghong City. This year's tour will show the biodiversity and cultural diversity of Xishuangbanna. Many animals and plants will come to the public friends of tourists and interact closely with them, bringing a colorful and "cute" national cultural feast. In addition, with the IP image of "Xishuangbanna, a world famous tourist city" as the element, and the logo of the Water Splashing Festival and the Water Splashing Suit as the focus, the super cute cultural and creative products designed and launched will be presented to you.

In order to ensure that tourists and citizens enjoy a happy, peaceful and orderly Water Splashing Festival, Xishuangbanna will do a good job in service guarantee.

——Travel guarantee. Cooperate with transportation, traffic police and other departments to strengthen the analysis, research and judgment of the flow of people and vehicles in and out of the state, improve the supply level of transport capacity, and continue to improve the passenger service support capacity. During the Water Splashing Festival, 6890 passenger vehicles of all kinds are expected to be put into use throughout the prefecture to effectively guarantee the transportation needs of tourists and friends. During the festival, activities in Jinghong urban area are relatively intensive, and the flow of people is also relatively concentrated. In addition, traffic control measures such as flow restriction will be taken in some sections to ensure the celebration, which may affect the traffic experience of tourists entering and leaving the urban area. Therefore, it is suggested that tourists should pay attention to the official announcement of the schedule and traffic control at any time, make a reasonable travel plan and choose the appropriate travel mode.

——Market rectification. Taking the opportunity of the second hundred day action to improve the quality of Yunnan's tourism services and improve the order of the tourism market as an opportunity, we launched the special action to comprehensively control the order of the tourism market in the whole prefecture, and strictly investigated the illegal and illegal acts that infringe on the legitimate rights and interests of consumers, such as inducing forced consumption, price fraud, business entities not clearly marking prices, and driving up prices Tour guides force or induce illegal behaviors such as shopping, strictly investigate illegal vehicle operation, refusal to load, rejection of passengers, and failure to hit a watch, and strive to make every tourist friend have a comfortable travel experience.

——Volunteering. On the basis of the existing regular volunteer service team, more than 200 college student volunteers were recruited to carry out professional and systematic volunteer service training. At 13 points of the water splashing activity site, 7 points of some scenic spots, 6 points of expressway tourism consultation, 2 points of the airport railway station, and 9 points of the bus station, more than 260 volunteers are put in every day, and 15 to 20 mobile volunteers are arranged every day to deal with emergencies. Volunteer cultural and tourism services in key scenic spots continue to be carried out regularly to provide warm services for tourists. (Source: Zhang Qimin, a reporter from Yunnan. com)

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