Summary: Amazon It was announced on Wednesday that Whole Foods Supermarket would reduce the prices of some holiday commodities such as turkeys and other groceries such as chicken breasts. Amazon Prime members will receive additional benefits. Stocks in the grocery industry fell collectively today. Wal Mart fell 0.63%. Kroger fell 1.48%.
Amazon It was announced on Wednesday that, Whole Foods The price of some holiday commodities and other groceries will be lowered.
According to Amazon's statement, consumers will be able to buy organic or antibiotic free turkeys at $3.49 and $2.49 per pound. Amazon Prime members will receive an additional 50 cents per pound discount. According to CNBC, Amazon Prime members will receive coupons in their email.
In addition, Amazon will also reduce the prices of chicken breast, shrimp, canned pumpkin and potatoes.
Stocks in the grocery industry fell collectively today. Wal-Mart It fell 0.63%. Kroger Down 1.48%.
Amazon bought Whole Foods Supermarket with US $13.7 billion last August, which caused turbulence in the supermarket industry. On the very day of completion of the acquisition, Amazon announced that the Whole Foods Supermarket had significantly reduced the price of more than 100 commodities, with a maximum discount of 43%.
The low price strategy is clearly working, and the number of customers of Whole Foods Supermarket in the United States has soared by 25%.
According to the data of Foursquare Labs, in the first two days of Amazon's acquisition of Whole Foods Supermarket, the national passenger flow surged by 25% compared with the same period last week; The traffic growth in Chicago alone reached an astonishing 35%.
In addition to price reduction, Amazon also integrated its business with Whole Foods. At the grocery counter, Whole Foods began to sell Amazon's smart speaker Echo and smart home robot Echo Dot
For Amazon members, they can use Amazon membership cards to enjoy membership discounts in Whole Foods in the future. Whole Foods said that Amazon members will gradually replace its members and bonus points plan.
In addition, the products of Whole Foods Supermarket are sold on Amazon. At present, more than 1000 total food products have been added to Amazon's online shopping mall. In some Whole Foods supermarkets, Amazon's pick up containers will also be added. Customers can book goods on Amazon website, and then take the goods from the designated pick up container of Whole Foods Supermarket.
From: Wall Street
