Ideal car personnel change! Li Xiang is directly in charge of sales and service business, and Ma Donghui takes over Shen Yanan as president

Ideal car personnel change! Li Xiang is directly in charge of sales and service business, and Ma Donghui takes over Shen Yanan as president
19:27, December 9, 2022 Market information

Source: Times Finance

Wen/Wu Kai

On December 9, Ideal Auto released a new personnel appointment, appointing Ma Donghui, the chief engineer, as the president of Ideal Auto and entering the board of directors, to be responsible for the R&D and supply group as a whole. Xie Yan, senior vice president, will be the CTO of Ideal Auto, taking full charge of the system and computing group. Shen Yanan, Executive Director and President, withdrew from the Board of Directors and joined the Ideal Automotive Process Change Committee.

Meanwhile, the supply team (including supply chain, manufacturing and quality) managed by Shen Yanan will be managed by Ma Donghui, the president, and the business team (including sales, service and charging network) will be directly managed by Li Xiang, the CEO. The above appointment will take effect on January 1, 2023.

 Ma Donghui, President of Ideal Auto Source: official picture Ma Donghui, President of Ideal Auto Source: official picture

It is understood that Ma Donghui has more than 20 years of automobile research and development experience. Previously, he was responsible for the research and development of key core technologies such as product "three electricity", intelligent space and intelligent driving, styling design, engineering, trial production, etc. in Ideal Automobile, led the successful development of the new energy intelligent vehicle concept ONE from 0 to 1, and presided over all extended range, pure electric models under research.

Before joining Ideal Auto, Ma Donghui served as the president of the research institute in Sany Heavy Industry Body Co., Ltd. from June 2011 to September 2015. After assuming the presidency, Ma Donghui will be responsible for product research and development - procurement and supply - production and manufacturing - quality and safety, and will open up the whole process of product design to production and delivery.

Xie Yan, the new CTO, served as the vice president of software engineering for the consumer business group in Huawei before joining Ideal Auto, Director of OS Department, responsible for the research and development of operating system technologies such as Hongmeng OS. Previously, from 2014 to 2019, he served as the chief architect and rotating general manager of Alibaba AliOS business group, responsible for the technical architecture design and R&D management of mobile operating systems.

Li Xiang said in an open letter to all the staff, "From today, Ideal Auto officially launched a comprehensive matrix organization upgrade oriented to the annual income of 100 billion yuan. In the development stage from 0-1, speed is efficiency, and the vertical organization model helped us achieve the income scale of 10 billion yuan. We have done very well; From the development stage of 1-10, quality has become efficiency. We need to use organizational upgrading to achieve a breakthrough in the scale of hundreds of billions of income and challenge the scale of trillions of income. Next, we will, as always, aim to create products that exceed users' needs, maintain a healthy gross profit rate, continue to invest in our research and development and improve our capabilities, and support the continuous success of the ideal car. "

At the same time as the personnel appointment was released, Ideal Auto released its financial report for the third quarter of 2022 on the afternoon of December 9. The financial report shows that the total revenue of Ideal Car in the third quarter was 9.34 billion yuan, up 20.2% year on year, and 7.78 billion yuan in the same period last year. In the third quarter, 26524 ideal cars were delivered, up 5.6% year on year.

Ideal Auto expects that the company's revenue in the fourth quarter will be 16.51-17.61 billion yuan, up 55.4% - 65.8% year on year; The vehicle delivery volume is between 45000-48000 vehicles, which will increase by 27.8% - 36.3% compared with the same period last year.

In addition, it is understood that in the second half of 2022, the Changzhou intelligent manufacturing plant of the ideal automobile has completed its capacity expansion to support the production of the ideal L9 and L8; The green and intelligent manufacturing base in Beijing is planned to be officially put into production by the end of 2023 to support the production of pure electric vehicles.

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