Apple The company's 5G product lineup has arrived. The company launched four new 5G iPhones at Tuesday's autumn product launch, including iPhone 12, iPhone 12 Pro, iPhone 12 Pro Max and iPhone 12 mini.
Although rumors, suspected "spoilers" and endless speculation never stopped before Apple released its new iPhone Google Trend data shows that Apple's release of the iPhone 12 is no longer as sensational as before. Judging from the interest in searching for the word "iPhone" globally, the release of iPhone 12 failed to attract as much attention as the previous models, which may be due to the economic impact of the COVID-19 epidemic.
Piper Sandler, an investment bank, said before the press conference that users' interest in upgrading iPhone 12 had dropped by more than half from the level in December last year.
Piper Sandler said that although 23% of existing iPhone users planned to upgrade to iPhone 12 at the end of last year's survey, the latest survey showed that only 10% of users still planned to do so.
In addition, the release of new flagship products did not drive up Apple's share price. By the end of Tuesday's closing, the company's share price had dropped 2.65% to $121.1, with an intraday decline of 3.6% and a market value of $2.07 trillion.