Big model meets Shangchuang: how to liberate the productivity of cultural industry?

Big model meets Shangchuang: how to liberate the productivity of cultural industry?
05:00, May 23, 2024 21st Century Economic Report

"With the help of AI big model, Li Bai can write poems for me".

   Flying in the sky The AI photo frame to be displayed at the ICIF will upload pictures to the input system, quickly generate a video that can be used for dialogue, and superimpose AI training to achieve dialogue with people. This technology can be used to "revive" ancient people. Users can talk with ancient poets through the screen to help promote Chinese culture.

When hard core technology collides with traditional culture, "AI+" is giving intellectual wings to cultural creativity. At the same time Yuncong Technology In the application, we also see more possibilities.

Press the record button on the mouse and speak to the mouse to generate a PPT document in a few minutes and a video script in a few seconds. In the demonstration of Yuncong Technology, this AI mouse with a built-in "leisurely" big model is becoming a "magic weapon" to liberate productivity.

In 2023, Cloud will launch and launch the first AI large model mouse supporting self customization from technology Digital person "Cloud Month" shows the innovation strength of cloud in the field of human-computer interaction from both hardware and software. It is understood that these two products were unveiled at the 20th China (Shenzhen) International Cultural Industry Expo from May 23 to 27, aiming at education and live broadcasting two key tracks of cultural industry, and outputting "super capabilities".

ICIF is not only a platform for AI star enterprises to display cutting-edge technologies, but also an important window to observe the implementation of big models in the cultural industry.

Continuous evolution of large models and computing power

   People's Network The Report on the Development of China's AI Big Model Industry in 2024 jointly released by the Institute of Finance and Economics and Top Technology believes that the AI big model can create new value and adapt to New industry Rebuilding new momentum is a key element in accelerating the development of new quality productivity.

Large model technology is becoming an important force to promote changes in various industries. As the leader in the AI field, Yuntian Lifei and Yuncong continue to evolve on the big model and computing infrastructure, promoting the deep application of big models in all walks of life.

On the eve of the ICIF, the Southern Finance and Economics omnimedia reporter learned from Yuntian Lifei that at this ICIF, Yuntian Lifei demonstrated the large model technology base and industrial applications, which also fit in with the core capabilities of Yuntian Lifei itself, namely artificial intelligence algorithm platform and artificial intelligence chip platform.

For the big model, the chip computing power at the bottom is the key support. Yuntian Lifei showed the domestic big model edge training chip DeepEdge10. The chip adopts the technical route of 14nm chiplet and is oriented to edge video intelligent computing. Its main application scenarios include smart parks, smart transportation, urban governance, etc.

"Achieving artificial intelligence is not the goal, nor is the production of large models. The ultimate goal is to finally realize the application of thousands of industries." Chen Ning, chairman and CEO of Yuntian Lifei, told the Southern Finance All Media reporter.

Chen Ning believes that whether robot , driverless cars, intelligent sensors or other intelligent hardware all need reasoning chips that support large models. At present, the reasoning chip is still in a state of contention. Under the trend of independent innovation, we should consider how to land the reasoning chip based on domestic technology to build an ecosystem of edge reasoning chips.

At the same time, Yuncong Technology, one of the "four AI dragons", launched a "leisurely" model. "In the era of big model, AI began to think and work like people." Zhou Xi, founder, chairman and general manager of Yuncong Technology, said that mastering the basic big model is the key to the big model of mass production industry. In 2023, the "leisurely" big model of Cloud Cong's scientific research and development will be officially unveiled, presenting the "18 kinds of martial arts" in the fields of intelligent question and answer, urban management, intelligent manufacturing, smart finance, game culture and innovation.

It is understood that the "leisurely" big model has a multi-mode big model base. Through the continuous promotion of the dual engine strategy of "human-computer cooperative operating system CWOS+industrial landing", it goes deep into solutions and applications in various industries, and enables key business processes in various industries. At present, it has been widely used in many fields. Among them, the field of smart finance has covered more than 100 financial institutions, including six major state-owned banks; In terms of smart travel, it has been deployed in hundreds of civil hub airports, including the top ten domestic airports.

It can be seen that AI technology is still changing rapidly in the iteration. Chen Ning judged that the next three to five years will usher in the era of AI 3.0. When a multimodal large model is loaded into a humanoid robot, the robot can interact with the physical world, and then evolve into a behavioral large model, which can self evolve into an agent, or open the door to the fourth industrial revolution.

"Spark" between big model and cultural creativity

The outbreak of ChatGPT has brought AI into a new era. With the evolution of multimodal large models in 2024, it will enter the AIGC era in an all-round way. In the eyes of industry insiders, the application of large models will also usher in a new era.

At ICIF, large models and application scenarios also became one of the focuses of the exhibition. This year, several enterprises entering the large model exhibition area will bring their own hard core products to the scene, including Yuntian Lifei and Yuncong Technology.

Specifically, Yuntian Lifei's large model has "entity", and its "deep vision" AI module box on display is intended to solve the problem of the large model landing "the last mile" in the scene. It is reported that the "Shenmu" AI module box is priced at 1000 yuan, and it is equipped with the DeepEdge10 Max chip of Yuntian Lifei and the multi-mode large model "Yuntian Tianshu".

As a ToB company, at this ICIF, Yuntian Lifei also tested the C-end application and launched consumer products combining the multi-mode large model of "Yuntian Tianshu", including AI photo frame, AI painting machine, AI agent, etc. Audiences can experience and use AI to generate personal art photos of various styles on the spot, and can also go through thousands of years through the screen to have a poetry conversation with ancient masters across the ages.

The relevant person in charge of Yuntian Lifei told the reporter that AI agents can quickly customize exclusive digital people and conduct voice question and answer interaction with digital people to support multilingual dialogue.

With the continuous progress of artificial intelligence technology, AI digital people are gradually becoming an important bridge connecting the digital world and the real world. AI digital people not only provide vivid experience in vision, but also achieve a qualitative leap in interactive ability, becoming a key force in industrial digital transformation.

Then look at Cloud from science and technology, cultural tourism, education, digital people and other fields to become the focus of its efforts in the field of culture and innovation.

"For education, culture and tourism and other cultural industries, we have specially launched the AI mouse, an intelligent office helper, to condense the context learning ability and interaction ability of the 'leisurely' big model on intelligent terminal devices. With simple dialogue, the 'leisurely' big model can calmly cope with interaction scenarios such as government affairs, finance, games and education." Chen Chiyuan, manager of government affairs of Yuncong Technology, introduced.

In the past two years, the popularity and traffic of the cultural and tourism industry across the country have continued to increase, and various innovative needs and application scenarios have emerged, allowing Yuncong Technology to seize new growth opportunities. In the field of smart culture and tourism, Cloud Cong Technology has created a culture and tourism business ecosystem through key customers, such as providing the first chain technology with innovative products such as a leisurely big model training and pushing all-in-one machine, a big model training platform, and a digital human service platform.

In the fields of animation games, video creation and so on, the multi-mode large model base can also customize low-cost and efficient services. This time, Yuncong Technology will also carry the digital person "Yunyue" of AI genie to serve as the "commentator" at the ICIF to "endorse" the enterprise.

It is understood that "Cloud Moon" not only has a highly anthropomorphic presentation, but also is closer to the level of real people in terms of image, action and intelligence. It can understand, understand, remember, self-learning, and interact with people naturally. It can be used in financial education, entertainment, customer service and other fields.

In Chen Chiyuan's view, the application of large model technology has become important for the development of cultural industry drive With the help of the big model, artificial intelligence technologies such as language, vision, data analysis, content creation and personalized recommendation have provided better intelligent support for cultural industries such as hotels, live broadcast and travel, and will also give the whole cultural industry the wings of Icarus in the future.

(Author: Lin Dianchi, Editor: Chen Mengxuan, Sun Chaoyi, Ni Yuqing)

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