Guide: The Central Financial Work Conference clearly pointed out that pension finance is one of the "five major articles" in financial work. With the strong support of relevant national policies, the insurance industry is deeply involved in the construction of the old-age security system. Many insurance institutions have laid out old-age communities through asset heavy, asset light, asset light combination and other models, helping the silver economy and supporting happiness. In order to objectively present the real appearance of the major elderly care communities, the financial evaluation room under Sina Finance carried out field visits and multi-dimensional evaluations, providing reference for the elderly to choose elderly care communities.
CPIC It has been 10 years since 2014 when the elderly care industry was laid out. In 2018, the "combination of light and heavy" of China Taipao Plan opened the community of heavy asset investment for elderly care. By the end of 2023, China Taipao Homeland Elderly Care Community has landed 14 Taipao Homeland elderly care communities in 12 cities, and the number of opened communities has reached 8. The speed and efficiency of expansion can be regarded as the industry benchmark.
At present, "Taibao Homeland", a high-end elderly care community of China Taibao, has built three product lines of self care, happy care and health care. Through the construction of six systems of medical care, nursing, care, rehabilitation, nutrition and activities, it meets the needs of elderly care at all stages from strong to weak. In addition, the "one park, three nutrition" model, and the five center service system of "comfort, happiness, joy, peace of mind, and ease of mind" have also formed the "Taibao characteristics". Hangzhou International Leisure Care Community is a typical example. Tianmu Mountain, adjacent to the community, is famous for spreading the story that Peng Zu, a long-lived old man, chose a place to live. The third stop of the elderly care community evaluation, let's go to Taipao Homeland Hangzhou International Home Care Community to have a look.
Sina Financial Evaluation Room conducted a field visit to Taipao Homeland Hangzhou International Leisure Care Community based on 96 sub indicators in 9 dimensions, including supporting environment, equipment and facilities, security, medical and health management, entertainment, catering, care services, operation management, and ESG responsibilities Five star rating (maximum five stars) 。
To sum up, Taipao Homeland Hangzhou Community is located in Lin'an District, Hangzhou, with superior ecological environment and convenient transportation. The community adopts the mode of "one park and three health care" to build three product lines of home care, happy care and health care, which can cover the elderly care needs of all ages. In terms of catering, entertainment, medical care and health management, the community has complete facilities and meticulous services. The nursing home rehabilitation center is quite distinctive.
What is impressive is that the community, from the management level to the grass-roots staff, takes great care of the residents and provides them with meticulous and considerate services with solid professional quality and excellent professional ethics.
It is a little pity that the cognitive care area of the Hangzhou community of Taibao Homeland is still in the process of upgrading, and the relevant facilities are still to be improved; Hospice care services are also planned.
Ø Site selection and transportation
Taibao Homeland · Hangzhou International Leisure Community is located in Lin'an District, Hangzhou City, within the comprehensive supporting functional area of scientific innovation of Tianmu Pharmaceutical Port, and is the strategic center of the big health industry plate of the scientific innovation corridor in the west of Hangzhou. The community transportation is relatively convenient, which can be reached by 45 minutes' drive from Hangzhou downtown; It is only 1.1 km away from the Jiuzhou Street subway station of Line 16, and about 2 km away from the down ramp of Hangzhou Ruili Expressway. There is bus stop 819A in front of the door.
The community is close to mountains and rivers, with a beautiful surrounding environment. It is close to Qingshan Lake National Forest Park, and looks far from Tianmu Mountain National Nature Reserve. The content of negative oxygen ions in the air is more than twice the world standard for fresh air, which is "called a natural oxygen bar".
Ø spatial distribution
Taibao Homeland · Hangzhou International Leisure Community covers an area of 115 mu, with a total construction area of 191000 square meters. It will be constructed in two phases. At present, the second phase project is under preparation. The construction area of the first phase project is 106000 square meters. According to the physical conditions and needs of residents, it can be divided into three types of business: family friendly apartments (111 households), self care apartments (529 households) and nursing apartments (187 households), with a total of 827 households. As of April 30, 70 self-care apartments and 60 nursing apartments had been occupied, with 145 people in total.
Among them, the kinship apartment is the "paradise", which is designed for customers to stay, experience a short stay, and visit relatives and friends after the elderly move in; The self-care apartment is the "Summer Palace", suitable for the elderly who can take care of themselves; The nursing apartment, known as "Kangyuan", provides rehabilitation care and medical care services for the disabled, semi disabled and elderly who need rehabilitation.
The above community setting is also planned according to the three product lines of Taibao Homeland, namely, the self care community (mainly health and vitality businesses), the happy care community (mainly migrant bird type elderly care businesses), and the health care community (mainly rehabilitation care businesses), so as to achieve the "one park and three health care" in Hangzhou community, covering the needs of the elderly of all ages.
It is worth mentioning that the "Paradise" of Taibao Homeland Hangzhou Community is connected to the 18000 square meter public area. With hotel management, it can not only arrange the elderly to live in the migratory bird style for a short time, which is convenient for relatives and friends to visit and gather, but also can cooperate with Taibao Life Insurance to receive and experience customers.
Ø Surrounding facilities
In terms of medical support, there are three hospitals around the Hangzhou community of Taipao Homeland, only 879 meters away from the nearest Lin'an Chengnan Hospital, 1.9 kilometers away from the Lin'an Branch of Zhejiang Provincial People's Hospital, a top three hospital. In addition, there is a Lin'an Orthopaedics and Traumatology Hospital, which can meet the medical needs of the elderly at different levels.
In terms of other supporting facilities, Baolong Square, Wanhua Square, Qianwang Wealth Center, People's Square Xintiandi Shopping malls and other large shopping centers can meet the daily life and shopping needs of the elderly; The community is close to Tianmu Mountain, Daming Mountain, Taihu Lake Source, Qingshan Lake and other natural scenic spots. Along the Jinxi Greenway behind the community, the elderly can walk or ride to Qingshan Lake to enjoy nature.
In addition, the community is surrounded by high-end residential quarters, cultural and sports centers, several schools, etc., creating convenient conditions for intergenerational exchanges between the elderly.
Ø Public area
Taibao Homeland Hangzhou Community was jointly designed by EVA Architects and Tongji Architectural Design Institute. The design scheme won the ICONIC AWARDS Iconic Design Award · Innovative Architecture Award in 2021. The overall layout of the community is compact, the buildings integrate modern temperament to improve space utilization, and the outdoor landscape is exquisite and tortuous to show Chinese aesthetics.
Among them, the land for Phase I project partially subsides, which is beneficial for the elderly to participate in outdoor activities all year round; The second phase of the project extends up the mountain and takes the corridor as the shelter to build a life supporting center suitable for the elderly.
The public area of the community is 18000 square meters, mainly distributed in the sunken courtyard and the family apartments 1-2F, which are divided into five categories: daily life, leisure and entertainment, learning and education, sports, health care, including thermostatic swimming pool, library, billiard room, chess and card room, fitness center, music classroom, handicraft room, painting and calligraphy room More than 20 supporting spaces, such as SPA hall and video room, have become the main places for the elderly to have daily activities and socialize.
What is impressive is that the community gives full play to the ecological and cultural advantages of the project location, and comprehensively reappears the traditional culture of Lin'an through Jiangnan settlements, wind and rain corridors, etc. The streets inside the community, combined with the canyon configuration of water landscape and natural landscape, create the space effect of Jiangnan town. All the designs adhere to the concept of "harmony between nature and man", and perfectly integrate the humanities and ecology.
The special "Southern Song Dynasty Imperial Street" in the community restored the interesting life scene of Lin'an, an ancient city in the Southern Song Dynasty, making people feel as if they were in the bustling market of the Southern Song Dynasty. On both sides of the "Southern Song Dynasty Imperial Street", there are not only Lin'an specialties that can be purchased by scanning the code, but also various interactive games such as loops (updated regularly).
Leisure and entertainment spaces such as Tai · Painting Shop, Tai · Music Shop, Tai · Theater, Tea House, Chess and Card Shop, Tai Bao Hall, etc. are also highly praised by residents. Take the tea room as an example, it can provide a variety of tea and coffee. Community residents can enjoy a free cup of coffee and tea every day. There are large tables and small tables inside, which are convenient for many residents and two or three people to get together and chat. It is quiet and elegant.
It is worth mentioning that the community has also created exclusive areas for elders with religious beliefs: the Joy Church (Christian Church) and the Meditation Church (Buddhist Church).
In addition, the community is very careful in details: chess, go, chess and other chess facilities can be seen everywhere in the public area, so residents can play chess at any time to spend time; Tea ordering, incense burning, calligraphy and painting highlight the characteristics of Chinese traditional culture, and various popular science publicity and decoration are also quite interesting in Chinese style; There is also a stage and costumes near the restaurant, so you can sing a song when you are interested.
On the basement of the sunken courtyard, the community has a fully functional fitness area, including a swimming pool, yoga room, table tennis table, fitness equipment, etc. The swimming pool is very popular with the elderly, but it is being maintained and upgraded during the visit.
The whole community adopts the barrier free access design, and connects the whole community with the ground wind rain corridor and sink channel, so that the elderly can travel safely, conveniently and in rain or in wind.
Ø Housewear & Furnishings
Taibao Homeland Hangzhou Community adopts the typical model of "one park, three maintenance". The park is a hotel style family apartments, with 110 households on the 16th floor; The Summer Palace is for self-care elders, with 529 households in the first phase. The main types of apartments are bay and one room and one hall, with areas ranging from 35-70 square meters. Kangyuan is a nursing home. The first floor is the outpatient area, the second and third floors are the rehabilitation hall and inpatient area, the fourth to seventh and ninth floors are the maintenance area, and the eighth floor is planned as the cognitive area.
Stepping into the self-care elderly living room, the overall feeling is comfortable and bright. According to reports, except for a few two bedroom and one living room apartments facing southwest, all the other rooms in the community face south and enjoy abundant sunshine.
The rooms are equipped with high-performance sound insulation floors, partitions, external windows, and low-noise air conditioning equipment, creating a quiet and comfortable indoor environment for residents. At the same time, sufficient storage space is reserved indoors, so the space utilization rate is high.
The bedroom adopts a split bed design, the elderly can merge or separate according to their sleep habits, and the dual wardrobe design can also meet the needs of the elderly living together to store things separately.
One of the highlights of the room design is the wide view balcony. In addition to planting some flowers and plants, you can also put a tea table or indoor golf. When you are free, you can invite three or five friends for leisure and entertainment.
The bathroom and bathroom have achieved the separation of dry and wet. However, the area of the bathroom is slightly smaller. It is reported that the second phase project has been improved.
Ø Quality of life
Taibao Homeland Hangzhou Community has fully considered the quality of life, comfort and convenience of the elderly, not only in terms of heating, air and drinking water, but also in terms of intelligent home configuration throughout the house, and public reception hall on each floor of the building.
Each room is equipped with intelligent home. Elders can call "Little Love Students" to realize intelligent control of switch lights and curtains, which is very convenient. At the same time, there is a "one button home/leave home" at the door, which can turn on/off the lights and curtains with one button, in line with the daily life habits of the elderly.
Each floor of the self-supporting building is equipped with a public reception hall, which is different from the common simple area of "one sofa and coffee table". The reception hall here covers a large area and can be used by three groups of guests at the same time.
In terms of heating, the whole house is paved with floor heating, and the elderly can choose floor heating or air conditioning for heating; In terms of air, the rooms are equipped with fresh air systems to ensure fresh air.
Ø Aging facilities
Taibao Homeland Hangzhou Community's aging work is very meticulous, and has its own unique thinking and arrangement.
A memory box is set at the door of the room, and the door is designed with double cat eyes, so you can easily view the outside situation whether standing or wheelchair. In the room, furniture such as shoe changing stool has added handrail design, which can help residents get up and down.
The kitchen in the living room is designed without open fire. The hanging cabinet in the kitchen area is low, and the basket of the locker is convenient for taking high objects.
Whether it is the wall of the room, the ceramic tile of the toilet, or the kitchen counter top, the external corner design is adopted to avoid the risk of collision; At the same time, the living room adopts the design of no height difference in the whole room, which is friendly to wheelchair elders.
The bathroom floor in the room is made of gray anti-skid tiles, and a rectangular floor drain is added to prevent the water in the bathroom from slipping; The washstand adopts an integrated handrail design. There is wheelchair swing space and storage space under the washstand. The 85cm high design provides a comfortable height for the elderly to wash.
In terms of lighting, anti dazzle lamps are used in the whole room. The desk lamp uses low flicker and low glare lamps. The color temperature and brightness of the light are friendly to the elderly, making them see things more clearly and comfortably; At the same time, the room is also equipped with small night lights to facilitate night lighting.
Outside the room, the elevators in the public area are divided into ordinary elevators and medical elevators. The elevators use large buttons and run smoothly without dizziness. In addition, there are safety handrails with leather cladding in the corridor, and the lights in the recesses are convenient for the elderly to identify and use.
Ø emergency
In residential rooms, living rooms, toilets and shower rooms are equipped with emergency pull ropes. The reserved length of the pull rope is long, and the elderly can adjust it according to their own needs. It is reported that if the elder pulls the red rope, the person on duty will respond within 1 minute and arrive at the scene within 5 minutes. In case of emergency admission, family members and the hospital will be contacted within 10 minutes, and the elderly will be arranged to go to Lvtong Hospital.
In addition, there is a call rope beside the elder's bed. The elder can call the housekeeper, medical staff or security personnel according to different situations, so that the elder can get faster and more accurate services.
Ø Characteristic guarantee
The community is equipped with an intelligent bracelet for each elderly resident, which can realize the positioning within the whole community. In case of emergency, the housekeeper and safety officer will arrive at the first time after pressing the bracelet. At the same time, the smart bracelet also has the community card function, including access control, dining, elevator control and other functions.
The corridor is equipped with a long strip locator and an infrared detector to monitor whether the elderly fall or need assistance in real time, so as to guard the safety of residents at any time. The community is also equipped with emergency SOS system, 24-hour security, perimeter alarm and electronic patrol to provide more comprehensive security for residents.
It is worth mentioning that in addition to ensuring the safety of residents through a variety of hardware facilities, the housekeeper will visit the elderly living alone at least twice a day, and the elderly living together with husband and wife at least once a day, to protect the safety of the elderly.
Taibao Homeland Hangzhou Community builds a three-level diagnosis and treatment system: "medical care+health management" provides regular visits, diagnosis and treatment of common and frequently occurring diseases, chronic disease management and dispensing services, annual physical examination and emergency relief, as well as daily rehabilitation and nursing needs; "Local Lvtong+Internet Medical Service" provides surrounding supporting medical services and online expert consultation MDT multidisciplinary joint consultation: "Beishangguang Lvtong+International Medical Service" establishes expert consultation, Lvtong, and overseas medical services in Beijing, Shanghai, and Guangzhou well-known hospitals, which can be summarized as "advocating hierarchical diagnosis and treatment, not going out for minor diseases, and selecting top three for major diseases".
Ø medical service
Taibao Homeland Hangzhou Community Nursing Home is a medical institution established after the review and approval of Lin'an District Health Bureau. It has a building area of 15000 square meters and a total of 9 floors, of which the 1-4 floors are nursing homes of medical institutions, with a total of 75 rooms and 150 beds. The nursing home will be officially opened in June 2023, and the Hangzhou medical insurance system, Zhejiang medical insurance system and the national non local medical insurance system will be fully opened in November. On April 10, 2024, medical beds will be officially opened to better realize the integration of medical care and nursing care in the community.
The nursing hospital is equipped with medical outpatient service, rehabilitation hall, observation ward, etc., and has a professional and experienced medical team from internal medicine, traditional Chinese medicine, rehabilitation department and other disciplines. Relying on multidisciplinary health management service team, it can meet the care and medical needs of different levels of seniors.
Among them, the medical outpatient service is located on the first floor, with basic outpatient service, laboratory, pharmacy, infusion room, etc., equipped with Philips A50 ultrasonic diagnosis system, full-automatic five category blood analyzer and other advanced medical instruments and equipment to meet the needs of basic disease diagnosis and treatment. In addition, a special department of traditional Chinese medicine has been set up, where experts of traditional Chinese medicine regularly sit in for consultation, and can also carry out acupuncture, moxibustion, cupping and other traditional Chinese medicine rehabilitation treatments.
The rehabilitation center is located on the second floor, with an area of 400 square meters. It is equipped with various instruments and is divided into four areas: limbs, instruments, sports and operations. It is suitable for patients with different rehabilitation situations, and has two rehabilitation specialists for professional treatment and guidance.
During the visit, we met a resident who was undergoing rehabilitation training. The rehabilitation teacher patiently and professionally conducted massage treatment and rehabilitation walking guidance. It is reported that through scientific care and rehabilitation training, the nursing home has helped many bedridden elderly people stand up again, greatly reducing the burden and pressure on the elderly and their families.
Ø Health management
In addition to medical services, the community attaches great importance to the health management of the elderly. It has set up a health management center, introduced intelligent, integrated and comprehensive health management equipment, established a dedicated health file for each resident, conducted a comprehensive and multi-dimensional health risk screening of traditional Chinese and western medicine, provided one-stop assessment, comprehensive report interpretation, multi angle active health intervention Personalized monitoring and tracking.
Among them, health management equipment includes health all-in-one machine monitoring, eagle performance system, intelligent whole vertebra massage, spine balance relaxation, pain physiotherapy cabin, intelligent decompression relaxation system, micro hyperbaric oxygen cabin, etc. Moreover, each project is in a separate room, quiet and privacy protected.
In particular, the micro hyperbaric oxygen chamber is loved by the elderly. The oxygen chamber could be used by four people at the same time, but the community specially equipped two massage chairs for two people to use at the same time from the comfort of the experience.
Ø Out of hospital service
There are rich medical resources around the community, including the Zhejiang Provincial People's Hospital Lin'an Branch of the Third Class Hospital, Lin'an Chengnan Hospital and Lin'an Orthopaedics and Traumatology Hospital. At the same time, the community has linked the green channel resources of several local tertiary hospitals in Lin'an and Hangzhou to meet the emergency treatment needs of residents in emergency and severe cases, and arranged professional caregivers to accompany residents according to their needs.
In addition, the community connects first-line cities with overseas high-quality diagnosis and treatment resources, and enjoys rich health care resources, such as Imperial College butler, Guangci Taipao Internet Hospital, to provide residents with expert remote diagnosis and treatment consulting, MDT general practice and international medical services.
It is worth noting that the community is located in the comprehensive supporting functional zone of scientific innovation of Tianmu Pharmaceutical Port, and is the strategic center of the big health industry plate of the scientific innovation corridor in the west of Hangzhou, with rich medical resources.
Ø Cultural and recreational activities
Hangzhou Community of Taipo Homeland provides the elderly with a variety of recreational activities, including daily activities and various themed recreational activities, such as traditional festivals such as the Spring Festival, the Mid Autumn Festival and the Double Ninth Festival, and large-scale celebrations such as the anniversary of Taipo Homeland; Residents' collective birthday party, New Neighborhood Day, fun sports meeting, garden party and other special theme activities. There are also literature and art salons such as reading parties and film appreciation, outings such as flower appreciation, museums and art exhibitions.
The interest associations of the community are divided into "Taixue Society" and "Taixue School". Among them, "Tai · Society" is a variety of interest associations organized by the residents themselves, such as the Chinese Academy, Vocal Music Society, Calligraphy Society, Photography Society, etc; "Tai · Xue Tang" introduces professional external teacher resources, and offers vocal music, electronic organ, traditional Chinese painting, oil painting, social dance, English language, handicrafts and other courses in various forms such as lectures and salons. At present, it has more than 40 courses.
In addition, the community will also organize a "Taixue University Lecture Hall" to carry out lectures similar to university open classes by combining external invitation and internal excavation (senior talents, professors, writers, etc.), and residents can sign up for the lectures themselves. The community is also the second classroom of the University for the Elderly in Lin'an District, where classes are often held.
In particular, in order to encourage residents to actively participate in cultural and recreational activities, the community has established an "activity point system" mechanism. The elderly who participate in activities can stamp their own "activity point cards", and a certain amount can be exchanged for living goods.
During the visit, we happened to meet the elderly for morning exercises, and many of them gathered here to do exercises. The person in charge of the community said that the current plan to introduce Baduan Brocade in morning exercises has won the support of many people.
During the visit, we also saw that the elderly participated in various activities in various recreational areas. In Tai Le Fang, seniors can learn music theory, vocal music training, music appreciation and other courses, and the classroom is often full.
In Tai · Painting Workshop, the elderly can learn and train calligraphy, sketch, gouache, traditional Chinese painting, oil painting and other skills, and can also carry out a variety of artistic activities such as poetry appreciation and art discussion.
In Tai · Yifang, the elderly can carry out manual activities such as paper cutting, seal cutting, leather goods, sewing, pottery, etc., and can also take their handicrafts home and place them at home with a sense of achievement.
In the "Tai · Book Company", the elderly can read books or donate books. The reading desk is equipped with reading aids such as reading glasses and magnifiers. It is worth mentioning that Lin'an Library and Tai · Book Company have reached a strategic agreement to regularly change books for community residents.
In addition to courses and clubs, there are various entertainment facilities in the community, such as karaoke hall, Tai · Theater projection room, chess and card workshop, etc. Among them, Tai · Theater can show films in the morning, and will play them in the afternoon. The elderly can recommend films to the staff for centralized screening.
In addition, the community has a Taibao Hall, which is large enough to accommodate 200 people for activities, and is equipped with a complete set of multimedia demonstration systems. It is the venue for daily large-scale activities, chorus and dance, opera, song and dance performances and other activities in the community. During the Spring Festival, community staff arranged a lively family feast for the elderly here, bringing warmth to their homes.
The community also provides children's entertainment areas for the descendants of residents, which can happily interact with the elderly indoors and outdoors, facilitating intergenerational communication.
In the corridor, there are exhibitions of poems, calligraphy, paintings, handicrafts and other works of residents everywhere.
During the visit, we saw that the community had planned a special exhibition for Women's Day 3.8. The photos of aunts made us feel like walking through a time tunnel, which is a valuable asset for both the exhibitors and visitors.
Ø Outgoing activities
The community will organize 2-3 group trips every quarter, and many seniors are looking forward to it. Community managers carefully plan each activity, and relevant medical and security teams will also accompany them.
It is worth mentioning that there are shuttle buses in the community, three times a week, which are tourist routes, shopping routes and urban routes (with medical care). The community does not have too many restrictions on residents going out, and they can go out after the elderly inform the housekeeper.
Ø Life service
The community provides relatively complete supporting life services. The barber room can carry out nail and hair beautification. In addition to basic washing, cutting and blowing, it also provides hair dyeing, perm, oil baking and other services. Hairdressers and pedicures come to the community regularly every two weeks and can make an appointment in advance.
For the elderly with inconvenient living conditions, the community provides services such as daily purchasing, taking and delivering meals, sending and receiving express delivery, etc.
At the same time, the community has Bank of Communications ATM machine can meet some financial needs of the elderly.
Around the community are Baolong Plaza, Wanhua Plaza, Qianwang Wealth Center, People's Square, Xintiandi Shopping Plaza and other large-scale shopping centers, which can meet the daily life and shopping needs of the elderly.
Ø Restaurant and dining environment
Taibao Homeland Hangzhou Community Catering Area covers an area of more than 2000 square meters, including two restaurants, five boxes and a special teahouse. Most chefs come from star rated hotels and are proficient in local Hangzhou cuisine, Lin'an cuisine, western food, Japanese food, etc., so that seniors can not go out of the community to enjoy authentic food and world cuisine.
The main restaurant "Taiyi Restaurant" is more than 1000 square meters, which can accommodate 300 people at the same time; The resident specialty restaurant is mainly for long-term residents, providing set meals and customized meals, which can be selected by the elderly according to their needs.
At the same time, the restaurant has a "sunshine kitchen" system, which is connected with the "food safety" system of the local food and drug administration. A relatively complete monitoring system provides guarantee for food safety.
Ø Variety of dishes
The community is located in Lin'an, Hangzhou. The restaurant focuses on local Hangbang cuisine and Lin'an cuisine, and there are no repeated meals every day. It is reported that the community has customized "Pengzu Health Preserving Dishes" according to the 24 solar terms. For example, during the spring equinox, the restaurant has launched new products such as Tianmu small fragrant bamboo shoots, swordfish wonton, and wild vegetable snacks.
In addition to the taste of dishes, the community also attaches great importance to health care and elderly health. The taste of Lin'an cuisine is partial to Anhui cuisine, with heavy oil and high popularity, so the community has improved it to make the elderly eat healthily without losing their taste. In particular, the community follows the dietary principle of "medicine and food are of the same origin", and specially employs Professor Sun Jianqin, an expert in the Department of Nutrition of East China Hospital affiliated to Fudan University, to develop an aging diet based on the physiological characteristics of the elderly, and provide light and digestible meals with low sugar, low fat, and low sodium.
At the same time, the community catering service is very meticulous and attentive. The rice provides soft and hard food. Most dishes taste soft and are easy for the elderly to eat. In addition, various dietary taboos such as hypertension and hyperglycemia were carefully marked to protect the health of the elderly.
In the Kangyuan Nursing Building, the meals are prepared separately with separate recipes.
It is worth noting that the community has built the restaurant into a "feedback transit station". The staff will talk to two elders randomly in the restaurant every day to listen to their dining opinions, and the elders will often put forward their opinions on other aspects together, and the restaurant staff will feed back these opinions to each department for rectification.
Ø Dining Serving
In order to meet the different catering needs of the elderly and their families, the restaurant provides delivery services for the elderly with special needs. For visiting banquets, Taiyi Restaurant has five compartments of different sizes, and the specialty restaurant has four compartments. The dishes are mainly Lin'an specialty food, which can meet the needs of residents and guests.
Taibao Homeland Hangzhou Community Kangyuan (nursing home) has been managed by districts. The 4th - 7th and 9th floors are maintenance areas for disabled and semi disabled seniors; The 8th floor is planned to be a cognitive area.
Ø Assisted living and professional nursing
The community nursing home adheres to the concept of all-in-one care service, builds a multi professional team with carers as the contact, forms the four all-in-one care service characteristics of "whole person, whole process, whole family and whole team", and provides residents with all-round dynamic integrated care services.
At present, the nursing home has 6 doctors, 7 nurses, 2 rehabilitation health care professionals, 1 nutritionist, and 1 social worker, and is fully staffed. It is reported that the current care ratio can basically reach 1:1.
The nursing single room is about 32 square meters, and one family has two beds. The living room is designed with child and mother doors, which is convenient for wheelchair access and medical services. The observation pane of the entrance door is specially set to facilitate the use of night health patrol and prevent sleep disturbance.
In order to make the elderly feel happy to the greatest extent, the nursing area adopts a large number of solid wood color designs to reduce the "sense of hospital" and increase the "sense of family warmth". The room is equipped with bedside medical equipment belt, multi-function nursing bed, bedside mobile table, bedside mobile toilet, electric displacement device and other facilities and equipment. In particular, the groove design of the bedside medical equipment belt can hide various lines in it, making the room more clean, but also reducing the attention to various medical equipment.
The nursing bed is 450mm high, convenient for the elderly; The distance between beds shall not be less than 800mm, which is convenient for nurses to serve and reduce the interference between two beds.
The same as the self-care area, the nursing area is also equipped with smart home and call bell for little love students. In addition, a special storage space is designed at the door of the nursing area to facilitate the placement of wheelchairs, walking aids, crutches and other accessories.
The bathroom is also equipped with anti-skid bath chairs for the elderly to take a bath, and a small washing machine for convenient cleaning of personal clothes.
Ø Memory Care
It is reported that the cognitive care area is planned to cover an area of about 1500 ㎡, with more than 20 cognitive care rooms. At the same time, the cognitive care area is equipped with floor protection doors to ensure the safety of the elders' behavior and life. The elders can walk in the community and participate in community activities accompanied by staff.
The community has set up a multi sensory room function room, a special area for nostalgia and a memory garden to alleviate cognitive deterioration. It is worth noting that there are many cartoon paintings painted by residents themselves on the walls of this area, which are bright in color and full of childlike interest.
Unfortunately, during the visit, the cognitive care area was being renovated, and the corresponding equipment and facilities were not yet perfect. There were also non dementia elders living here.
Ø Featured services
The community attaches great importance to the living experience and quality of life of the elderly in the nursing area. Wood colored furniture, wall painting, cartoon statues and other details create a warm and pleasant atmosphere for the elderly.
In addition, the community will carefully plan various activities of the nursing home every week, including morning exercises, rehabilitation training, afternoon tea, manual courses, etc., so that the activities of each day are different, so that the elderly in the nursing home can also enjoy rich recreational time.
Ø Community management
Centering on the "1+N" service model, the Hangzhou Community of Taibao Homeland provides regular and on-demand services through a multi professional life team with the butler as the contact point. At present, the community service team consists of 110 regular employees and 30 interns, which is divided into six departments: life service, cultural and recreational activities, operation management, medical care management, health management, catering and nutrition.
Among them, most of the housekeepers are college graduates or above, major in elderly care, aged 22-30, and have many local residents. According to Guo Wenting, the general manager of the community, the community will investigate the affinity of the housekeeper, preferring to recruit local middle-aged groups, which are more stable and have a high retention rate.
During the visit, it is impressive that almost all the staff in the community, even if they are not front-line service staff, can greet the elderly residents warmly. The management is even more familiar with the situation of each family and each person. After meeting, they can have a chat.
When asked whether the community has SOP for training smiles, holding hands, and speaking skills, Guo Wenting, the general manager, said that the community did not specifically carry out such training, which was driven by the atmosphere from top to bottom. Employees really care about the elderly, actively communicate with them, embrace them, and shape close relationships.
In addition, the community also attaches great importance to residents' opinions and suggestions. First, the service team visits 2-3 households every day to listen to residents' voices, accompanied by the quality inspection manager; Second, the management team regularly conducted in-depth interviews. For example, General Manager Guo Wenting visited at least one resident in the self-care area and one resident in the nursing area every month. At the same time, the headquarters of Taipo Homeland will also conduct random inspections from time to time, and check in as ordinary tourists for unannounced visits.
In addition, the community has also opened a "chief hotline" and a "heart language mailbox", and residents can give feedback if they have any opinions.
Ø Smart operation
In terms of smart operation, the community has provided each elderly resident with a smart bracelet that can be located throughout the park, as well as an emergency SOS system, 24-hour security, perimeter alarm, and electronic patrol, providing all-round security protection for residents.
Whether it is a paradise, the Summer Palace or the Health Park, each room is equipped with intelligent home, and the elderly can use voice control through "Little Love Students". In particular, some rooms in Kangyuan have been laid with a sky rail system to facilitate the care of the disabled elderly.
In terms of catering, the community restaurant has built a "sunshine kitchen". At present, the background system of the restaurant has been connected with the data of the local Food and Drug Administration, so that you can have a panoramic view of the health examination of employees, as well as the situation of every key point, such as the food pantry, cooking area, disinfection, food samples, etc.
For example, "Sunshine Kitchen" has implemented IOT monitoring on community tableware disinfection, air disinfection, food refrigerators, sample refrigerators, and temperature and humidity of special rooms, and will conduct early warning and video AI capture analysis on non-standard behaviors on the operation site, and access data to the local food safety enterprise APP. Supervisors can remotely realize real-time supervision of the whole process, Ensure that food safety is traceable throughout.
Ø development planning
According to the person in charge of the community, the community is currently exploring to refine the classification of customer needs, refine the existing service radius, focus and divide it into different fine-grained tracks, so as to better provide more targeted and detailed services for customers of different ages, different health conditions, and different psychological needs.
In addition, the community will continue to improve the cognitive area, and open the SPA physical therapy pool and swimming pool to provide low-temperature bath, surfing spa, water rehabilitation and other services.
In the future, the community also plans to introduce hospice services to take care of the elderly in their late life.
At present, Taibao Homeland has formed scale advantages, while Hangzhou community has both standardized Taibao services and its own characteristics, forming a "similar but different" health care concept and system, and building a flagship project of Taibao Homeland.
In the evaluation of elderly care community, we regard the community's ESG responsibility as an auxiliary evaluation dimension to promote the national "double carbon" strategy and advocate the responsibility of enterprises for the environment, society and stakeholders.
In terms of environment, the Taipao Homeland project is positioned as a three-star green building in China, including green building technology highlights in pleasant greening, ecological energy conservation, age appropriate design, intelligent life, quality home furnishing, etc; At the same time, the Taibao Homeland project aims at the American WELL architectural gold certification, focusing on the improvement of interior design performance to improve the health and well-being of building users.
In addition, Hangzhou community has a high green coverage, and a wide variety of flowers, trees and vegetation form a beautiful landscape.
In terms of corporate governance and social responsibility, Taibao Homeland has its own characteristics. For the elderly with care needs, professional and stable nursing workers have always been scarce. In order to solve this pain point, Taibao Homeland has developed a complete set of career planning and promotion system for the nursing team. In Taibao Homeland, nursing workers are honored as "carers": Hangzhou community pays five insurances and one fund for officially signed carers, and provides training opportunities and promotion channels - they can be promoted to nursing team leader, then to supervisor, and also have the opportunity to transfer to other institutions.
By comparing the planning and setting of the group of nurses, it not only reflects the community's concern for employees, positive guidance for the nursing profession, but also reflects the social responsibility of enterprises.
To sum up, Taipao Homeland Hangzhou Community is located in Lin'an District, Hangzhou, with superior ecological environment and convenient transportation. The community adopts the mode of "one park and three health care" to build three product lines of home care, happy care and health care, which can cover the elderly care needs of all ages. In terms of catering, entertainment, medical care and health management, the community has complete facilities and meticulous services. The nursing home rehabilitation center is quite distinctive.
What is impressive is that the community, from the management level to the grass-roots staff, takes great care of the residents and provides them with meticulous and considerate services with solid professional quality and excellent professional ethics.
It is a little pity that the cognitive care area of the Hangzhou community of Taibao Homeland is still in the process of upgrading, and the relevant facilities are still to be improved; Hospice care services are also planned.
In accordance with the development idea of "echoing from north to south, advancing from east to west, national chain, and full age coverage", Taibao Pension Investment Co., Ltd. has preliminarily planned to invest 17 billion yuan, and has launched several high-quality retirement community projects in the Yangtze River Delta, the Great Bay Area, the Bohai Sea Rim, Chengdu Chongqing, and the central region.
Up to now, 14 projects have been invested, with a total floor area of 1323000 square meters and more than 15800 beds, ranking second in the insurance industry. Among them, nearly 5000 elderly apartments are under construction, and the number of beds under construction exceeds 8200. 8 projects have been opened and operated, including Chengdu, Dali, Hangzhou, Shanghai Putuo, Shanghai Chongming, Nanjing, Qingdao and Xiamen communities, with more than 7600 beds delivered.
Ø Occupation mode
The "emergency reserve+service fee+meal fee" shall be paid when staying in the self managed apartment of Taibao Homeland, of which the emergency reserve is 50000 yuan, which is used as the medical deposit and other emergency reserve funds when residents encounter an emergency when living in Taibao Homeland, and will be refunded after the contract expires. The monthly fee includes a certain amount of water and electricity, and the meal fee is 1500 yuan/month/person.
To stay in the nursing apartment of Taibao Homeland, you need to pay "emergency reserve+service fee+nursing fee+meal fee", of which the emergency reserve is 50000 yuan. The service fee includes the cost of beds, and the price is 100-200 yuan/day/bed. The nursing fee is assessed according to the physical condition of the elderly. The nursing fee is divided into 130-340 yuan/day/bed according to the nursing level.
In addition, the community also has nursing home configuration, which can enjoy medical insurance reimbursement upon admission, and the minimum bed fee can be 60 yuan/day/bed. At the same time, the community launched corresponding discounts for customers with CPIC's qualification letter, and customers with qualification letter exercised their right to stay in the community to enjoy more discounts.
Ø Voice of residents
During this visit, we talked about a pair of "sister flowers" to see how they feel about living in the Hangzhou community of Taibao Homeland.
Aunt Shen and Aunt Yang moved into the community in May and June last year respectively. Although they have lived in the community for less than a year, they have already had deep feelings for the community. They mentioned the words "good leadership, good staff", "very moved" and so on.
Aunt Shen didn't want to live in the elderly care community at first: "To be honest, at the beginning, we didn't want to come here. My daughter asked us to come here. I have some concerns about the elderly care home, and I am still young, because I still quarrel with my daughter. But the old man is suffering from Parkinson's disease, and the daughter is afraid that I can't make it. It happens that the house at home needs to be renovated, so she plans to stay for a short period of time. After the house is renovated, she will go back. "
But after living in the elderly care community, Aunt Shen's concept of elderly care has changed a lot, and she gradually fell in love with it. One of the most important points is the humanistic care of the elderly care community: "The people here are like their sisters, and the little girls (staff) are like our own children. When I went to travel, they all hugged me and said they would not let you go."
Aunt Shen lived in the nursing home with her wife at the beginning. In order to have a quieter environment, Aunt Shen and her wife lived on the 10th floor. At that time, they were the only family on the 10th floor, but in the evening, Director He of the nursing home would turn on the lights on the whole floor for them. After a period of nursing, Aunt Shen and her wife returned to the self-care area to live. Due to her wife's physical condition, she applied to the community for a nursing bed. When I mentioned this again, Aunt Shen was still very moved, and the community staff really took care of the elderly as family members.
In addition, residents have a high enthusiasm to participate in community recreational activities. When we mentioned the choir course in the morning, the aunts happily said that they all went to participate: "This activity happens every day, and there is a surprise every week. You can also get points to participate in the activity, and exchange for soap, toothbrush, toothpaste and other daily necessities."
Aunt Shen's favorite course is handwork. She has learned to be a "master of handwork" in the community. Handbags made of various beads have become her daily "fashion items". She also showed us her works, and all kinds of hand-made beads glittered with her aunt's skillful hands.
Aunt Yang shared a warm story: "When I first arrived here, I didn't know her (Note: Aunt Shen), but I was surprised to receive the plaster she gave me. I thought how you knew I would use the plaster, but after receiving the plaster, my heart was boiling hot. Then another unknown nurse came here to eat, and she also brought me the plaster. In three days' time, someone will send it to me again. " Aunt Yang was very moved by the concern shown by strangers. It is these seemingly "insignificant" small things that outline the living atmosphere of mutual care and mutual love in the community and bring warmth to the elderly.
After that, Aunt Yang decided to stay here for a long time and suggested that her friends and colleagues also come to live here: "At first, they couldn't figure it out, so I asked them to try to stay for a few days. Later, I asked them whether they would go back, and they said they wouldn't go back, nor would they go back for the Spring Festival."
Like her friends, Aunt Yang also stayed in the retirement community to celebrate the New Year with everyone. She said: "During the Spring Festival, we had family reunion dinner in the hall, and they (staff) came to take pictures of us and chat with us from family to family. President Guo and his family didn't go home for the Spring Festival, and it was not easy to find such leaders." The contributions of the community from the management level to the grass-roots staff were seen and thought by the residents.
Aunt Yang is 87 years old, hale and hearty, radiant, and a "modern grandmother". Aunt Yang's smart phone is very skilled: "Unlike an old woman, I don't like an old woman. Every night I work on my mobile phone. I have to work until two or three o'clock in the evening. Every day I go to bed before twelve o'clock." Aunt Yang will pay attention to health care, international situation, current affairs news.
Through the stories shared by the two aunts, what we feel most is the atmosphere of community and family. Here, no matter between the elderly or between the elderly and employees, they care about and understand each other from the bottom of their hearts. Such kindness and warmth may be the reason why many elderly choose to live here.
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