Video production: Wang Xuechun

The "Smart Future - 2023 Artificial Intelligence Achievements Exhibition" hosted by People's Daily Online has been performed brilliantly in Wuhan recently, with innovative achievements covering media, music, dance, history and other fields.

Virtual technology has also been fully used. Suihuan Technology, a company from Shanghai that focuses on XR and AI virtual technology, brought the latest XR product display at this People's Network AI achievement exhibition from the perspective of its own technology, products and actual project applications.

Hong Xu, CEO of Suihuan Technology, said that this AI achievement exhibition will show all the AI technology applications in all walks of life in a few years, especially the scene of virtual digital people combining AI technology in all walks of life.

For another example, Hong Xu cited the application of virtual studio on the spot in the integrated development of virtual technology and media. This is a solution for the studio of the radio and television media center based on XR real-time virtual technology, which helps radio and television media staff build a high-quality online 3D virtual studio in the most convenient way. The virtual studio can realize the real-time integration of characters and the overall virtual 3D scene, live shot movement, special effects packaging and other functions, and meet the live broadcast and production needs of various programs to improve production efficiency.

It can be predicted that with the rapid development of digital technology in China, AI, XR and other virtual technologies are playing an increasingly significant role in promoting media integration and digital intelligence upgrading. Turning to the development of virtual technology enabling all walks of life in the future, Hong Xu believes that with the combined development of virtual technology and artificial intelligence, virtual production technology should evolve towards higher efficiency, better effect, lower cost, more convenient use and other directions. For example, based on AI algorithm, virtual production will no longer need professional facilities such as green screens and lights, and high-quality virtual production can be completed with only one camera.

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