Tongge Children's Clothing Introduction to joining
GHILDRENBUDDY has a group of high-level designers who stick to the trend of the times and grasp the current popular elements. Combined with Tonge's Japanese and Korean style design concept. In different seasons of spring, summer, autumn and winter, the product has unique characteristics and elements. The product range is very rich, and there are all kinds of knitting, weaving and wool spinning......
Our product positioning is fully in line with the trend of economic development, and the price positioning is that we are facing the general well-off families, and there are many consumers at this level. As more and more post-80s people become parents, parents also increasingly like to buy high-quality and comfortable products to protect the healthy growth of children.
CHILDRENBUDDY Tonge and Happy Pony brand are mainly made of cotton, hemp and Odell fabrics, and combined with the trend, they adopt rich elements, popular colors, splicing, patching, embroidery and other processes; Let fashion and environment-friendly and comfortable fabrics be integrated, and all kinds of fashion mix and match, which is simple, good brand and unique, so that children can walk in the front of fashion; This is CHILDRENBUDDY's unique style; The company has divided into two series for consumer demand, namely, urban fashion Korean version and European and Korean leisure.
·CHILDRENBUDDY Tong Ge has a group of high-level designers who stick to the pace of the trend of the times, grasp the current popular elements, and combine the design concept of Tong Ge's Japanese and Korean style. They have unique products in different seasons of spring, summer, autumn, and winter, with a very rich variety of products and a complete range of fabric styles.
·CHILDRENBUDDY Tonge clothing fully combines the growth characteristics of children at different ages and their own personality, and carefully cut, so that each style can be worn comfortably and naturally; The fabric is comfortable, environmentally friendly and healthy, highlighting the children's innocent and lovely, lively personality.
Brand positioning:
Age: 1-12 years old
Category orientation: boys and girls
Price positioning: 58-278 yuan in spring and summer
78-838 yuan in autumn and winter
Store positioning: counter, store in store, exclusive store
Consumption orientation: consumers who pay attention to fashion, high-quality and comfortable products
Tongge Children's Clothing Franchise advantages
1. Rich market experience, brand positioning:
Thirteen years of domestic market operation experience, in-depth understanding of shopping psychology and consumer demand, continuous design optimization, and truly meet domestic cognition and demand;
2. Years of market details, direct sales counter linkage:
More than 300 direct sales counters are distributed in cities at all levels throughout the country. Domestic department stores have priority in terms of share and sales, and have a large number of brand loyal customers in China;
3. Brand regional franchise, long-term development support:
Priority brand management right in designated areas, agency rights after steady growth, super value brand effect and long-term development support, mutual benefit and win-win;
4. Unified visual image, store design:
The unified VI image of the whole country will create a qualified brand awareness; The company provides store decoration design free of charge, and the team with years of experience in decoration carries out store decoration to support the quality of decoration;
5. Improve the supply system and standardize the market order:
The perfect supply system greatly reduces costs, unifies the price policy nationwide, supports the market order and standardization, and shares the scale benefits nationwide;
6. Multiple policy support, long-term stable benefits:
Low supply discounts in the industry, multiple market policy support, support partners with large cashier space and market operation space, and quickly start the market;
7. Goods support, no worry about the replacement of delayed goods:
Scientific and reasonable inventory reserve, stable logistics team, national direct sales counter goods linkage, support fast supply of goods; The humanized exchange policy has changed from sluggish to smooth, and reasonably transformed "zero inventory".
Tongge Children's Clothing Franchise conditions
1. Recognize CHILDREN BUDDY brand
2. Strictly follow the uniform decoration of the company and the relevant operating policies of the bank
3. Have the financial strength to open a store
4. With brand awareness and qualified reputation and goodwill
5. Department stores or commercial pedestrian streets along the street located in prosperous business districts and communities near schools with dense population
Tongge Children's Clothing Franchise process
1. Understand each other and reach consensus.
2. Fill in the application form for franchise/agency.
3. Both parties fully communicate and negotiate. (Welcome to the company for visit and investigation)
4. Reasonably analyze the profit and loss of wisdom selection.
5. Site and market survey.
6. The conditions for franchise/agency cooperation are implemented.
7. Pay the intention or increase/increase.
8. Sign the franchise agency contract.
9. Start the work of the franchise agent and assist in the implementation of the plan.
10. The first batch of supply and material allocation.
11. The company does a good job in distribution and jointly solves the difficulties encountered in operation.
12. Formulation of opening promotion and promotion plans.
13. Shop design/decoration/recruitment.
14. Store management training.
15. The headquarters distributes the first batch of goods, POP publicity, brochures and exhibition shelves.
16. Shop acceptance and delivery display.
18. The opening is good.
19. Follow up operation guidance service of the headquarters.
