Mo Xiaocheng Brewing Beer Introduction to joining
2019 China The consumption of craft beer is 873000 kiloliters, accounting for about 2.4% of the beer consumption. China The growth rate of industrial beer has declined or increased slightly in single digits for many consecutive years, while the average annual growth rate of craft beer is as high as 40%. besides, China The market share of craft beer is less than 1%, which is expected to become a strong growth engine of the beer industry in the future. China The consumption of craft beer is 700 thousand kiloliters.
In the new era of personalized beer consumption, craft beer is mostly brewed by hand without additives, which is favored by more and more people in the context of the growing saturation of popular beer. With the improvement of people's quality of life and consumption awareness, new consumer groups, mainly the post-80s and 90s generation, have emerged. They focus on quality consumption and pursue personalized consumption. Traditional industrial beer can no longer satisfy the picky taste buds of new consumers. Crafted beer is more suitable for the needs of modern young consumer groups by virtue of its super high-quality and diversified taste and personality expression. It is more and more popular with consumers, and will certainly enter the era of quality consumption in the beer industry.
Traditional and vivid, Mo Xiaocheng Brewing Beer House appeals to those who love original traditional beer. Continuing the traditional style of Mo Xiaocheng Brewing Beer House, it not only has a strong European beer style, but also has its own unique flavor. The wine has strong fragrance, mellow taste, moderate bitterness, and strong killing power, which is suitable for consumers who prefer strong beer flavor. Moxiaocheng Brewing Beer House reproduces the traditional flavor.
Moxiaocheng Brewing Beer House has always adhered to the principle of honest operation and kept the original flavor of beer. The reason why beer is so popular is that it is affordable, which is acceptable to most consumers. Beer is very good at regulating the atmosphere, so Mo Xiaocheng Brewing Beer House is now developing better and better, standing out from all brands, and becoming the leader of all brands of beer.
In the future development of beer, Moxiaocheng Brewing Beer House will continue to use the international cutting-edge beer production process and technology to research, develop and produce high-quality beer products, keep pace with the times, reform with determination, and continue to create. Moxiaocheng Brewing Beer House will meet the needs of consumers.
Mo Xiaocheng Brewing Beer Franchise advantages
1. Brand image: provide VI, SI and other brand identification CDs, store design plan and door head.
2. Output of the whole store: the headquarters supplies everything. One step support to achieve fast market entry operation.
3. Free training: The headquarters will provide free technical training to the franchisee, and the franchisee can designate an additional employee for free training. During the training, the degree of their mastery will be tested, and they will be allowed to pass the test only when they fully master.
4. Market operation: Moxiaocheng Brewing Beer Brand Headquarters will make phased goals according to the actual situation of the franchisee's location. And when franchisees join, the headquarters will issue a complete set of early operation manuals to support franchisees' early operation.
5. Follow up service: After the official opening, the headquarters will send staff to accompany with them to solve various problems encountered in the initial opening and support the franchisees to open successfully.
6. Site selection and decoration: the delegation will guide the investigation, select the address of the boutique beer franchise store in the small town of Kaimo, and increase/increase the consumer population. The Investment Promotion Headquarters provides a complete identification CD of the brand image, so that your store terminal decoration can be completed in a standardized manner.
