1、 Preliminary market research Before choosing to join the integrated stove, we need to carry out market research first. Analyze the market demand, consumption capacity and competition pattern of local integrated stoves, and define the target customer group and market positioning. By investigating the market capacity and brand distribution of integrated stoves of different grades, select a brand that matches your own financial strength. In addition, it is also necessary to understand consumers' demand preferences to determine the market competitiveness of products. When choosing a brand to join, priority should be given to famous brands with high bearing, reliable quality and perfect service system, such as Fotile, Vatti, Deyi, Midea, etc. These brands have strong technical strength and market influence, which can provide more support and support for franchisees. When selecting brands, in addition to the brand's reputation, it is also necessary to check the brand's qualifications, such as business license, production base, honor certificate and production equipment, to avoid selecting brands without actual production capacity. 2、 The core franchise process contacts the brand side to apply online through the brand's official website or directly call the phone for consultation, to understand the franchise policy, fees and support programs provided by the brand. Submit personal data, franchise budget and store location plan to understand the basic requirements and conditions of franchise. The qualification review and contract signing brand party will review the qualification of the franchisee to ensure that it meets the franchise standards of the brand. Once the review is passed, both parties will sign a written contract to clarify the terms of the franchise fee, guarantee, store requirements, etc. Franchisees should carefully review the contents of the contract before signing the contract to ensure that their rights and interests are fully supported. Capital preparation and store decoration Franchisees need to prepare franchise fees, guarantee funds, decoration fees, equipment purchase and personnel training fees, which are usually between 300000 yuan and 500000 yuan. The store decoration shall be carried out according to the design requirements of the brand party. After the decoration is completed, it shall also pass the acceptance of the brand party to ensure that it meets the opening standards before it can be officially put into operation. 3、 Operation support and sustainable development training and assessment Franchisees need to participate in training courses such as product knowledge, sales skills, operation management provided by the brand side, and can obtain operation qualification only after assessment. The training content not only helps franchisees master product knowledge, but also improves their sales and management ability, which is conducive to better operation of stores. Establish a sound inventory management and logistics system In order to ensure the smooth operation of the store, the franchisee needs to establish a sound inventory management and logistics distribution system with the brand. This can guarantee the stability of product supply and reduce the operational losses caused by supply chain problems. Before the opening of marketing and operation, the franchisee shall formulate a detailed opening promotion plan, improve the brand's popularity through online and offline channels, and attract customers' attention. Regular participation in various activities held by the brand side can not only obtain market dynamics, but also enjoy the policy support of the brand side. According to market feedback, franchisees need to constantly optimize product mix and marketing strategies to maintain brand competitiveness. 4、 Precautions: Avoid credulity propaganda. Before joining, be sure to carry out a field visit and visit the savings of the production factory and physical stores. Don't rely only on brand advertising to ensure that the brand has real production and operation capabilities. Control the scale of franchise and select the level of franchise according to its own financial strength to avoid excessive debt. The scale of joining in integrated cooking stoves is relatively large. Franchisees should reasonably evaluate their own joining ability and choose their own brands and joining methods. Contract details Before signing the contract, you must carefully read the terms of the contract to clarify the liability for breach of contract and dispute resolution. This can reduce the operating losses of franchisees. Through the above steps, franchisees can systematically promote the franchise of integrated stoves, reduce failure losses, improve, and ultimately achieve stable operation and sustainable development.
