Leerle Supermarket Introduction to joining
Leerle Supermarket is a business model brand integrating the business concept of 24-hour convenience store with online and offline sales.
Leerle Supermarket advocates the new retail culture of "fashion, health, richness, convenience and O2O" as its own responsibility, adhering to“ major With the spirit of "concentration and concentration", we will build a franchise service system with market development, commodity procurement, e-commerce, logistics and distribution, and business services as the main body. It is a relatively influential retail brand in the Pearl River Delta.
Since its establishment, Leerle Supermarket has been a good team composed of a group of young elites who are bold in pioneering, enterprising and pioneering. Through unremitting pursuit and continuous surpassing, Leerle Supermarket has developed into a large-scale commercial chain enterprise with strong urban core competitiveness.
Leerle Supermarket follows the trend of the "new retail" era, constantly innovates and creates, provides consumers with convenient shopping experience and good services, and focuses on the Internet+convenience store platform and flash delivery mode, and is committed to providing urgently needed goods and convenient services for urban people with a fast pace of life.
Leerle Supermarket has gathered a good team in the industry, and has a branch in the retail fields of chain convenience store location, planning, operation, management, sales, training, etc major The team and business partners take it as their own responsibility to effectively safeguard the interests of customers, and the intelligent system and offline service make the management of franchisees easier.
Leerle Supermarket's business philosophy, corporate mission, vision and core values
Business philosophy: create value for society, customers and shareholders while pursuing the material and spiritual well-being of all business partners.
The managers of the enterprise must first make every effort, be impartial and selfless, and work hard for the material and spiritual happiness of our business partners; All business partners should also work hard to achieve goals for the society, customers and shareholders, because a peaceful world, a stable society and prosperity are the prerequisites for the survival and development of our enterprise; Customers are "customers" who provide us with opportunities for survival and development; The shareholder is the person who undertakes the operation. Therefore, our business philosophy is to create value for society, customers and shareholders while pursuing the material and spiritual well-being of all business partners.
Leerle Supermarket Franchise advantages
1. Assist the franchisee to make a field survey of the selected store site, investigate the buildings, business districts and customers, and evaluate the feasibility of opening the store, including the estimated turnover, franchise volume, operating profit and loss, etc., for the reference of the franchisee to select the site.
2. The headquarters is only for reference and suggestions on the evaluation, selection and turnover estimate of the store site, and will not make any increase/increase.
3. For ensure The unified image of Leerle Supermarket. The designer designated by the headquarters will provide complete decoration drawings for the design of the supermarket.
4. The decoration works shall be constructed by the engineering team approved by the headquarters, and the headquarters shall assign personnel to review and guide, and the franchisee shall be responsible for supervision.
5. For ensure Product quality and supermarket equipment shall be provided by the headquarters, and both parties shall sign the equipment purchase and sales contract.
Human resources assistance:
1. Before opening the store, provide reference materials such as personnel recruitment and personnel system, and be responsible for the training of practitioners.
2. After opening the store, the headquarters will send a coaching manager to the store for coaching. Franchisee stores have additional manpower needs. After negotiation, the headquarters will also provide paid support.
Operation guidance and assistance:
1. Before opening the store, formulate the progress of store opening preparations, assist them in completing the store opening work, and assist them in planning the opening promotion activities.
2. After opening the store, relevant personnel from the headquarters will irregularly go to the franchise store to supervise, and assist the franchisee to improve supermarket management and improve performance, which is conducive to finding problems in time and solving them in time. If there are operational problems, the franchisee can also put forward demands and request the headquarters for assistance.
Leerle Supermarket Franchise conditions
1. Abide by the relevant provisions of laws and regulations, and have independent legal personality or natural person over the age of 18.
2. Recognize the company's business and development philosophy.
3. Operators need to have considerable financial strength for the early store rent, decoration, fixed equipment configuration, the first purchase and early market investment, publicity costs, and necessary working capital.
4. Be able to provide a suitable business site for brand joining, and have legal business qualifications.
5. There should be a sense of obedience, comply with the relevant regulations and norms of the headquarters, and support the activities and policies launched by the headquarters.
6. Be able to concentrate on joining the industry.
7. Have entrepreneurial spirit and dare to face difficulties and setbacks.
Leerle Supermarket Franchise process
1. Cooperation consultation: consult the headquarters on cooperation matters by telephone, fax, online message, etc., and ask for relevant information;
2. Cooperation application: fill in some cooperation application forms and confirm relevant matters;
3. Field investigation: go to the headquarters to investigate the project and have face-to-face communication with the headquarters staff.
4. Signing the contract: both parties confirmed that the investigation results were correct, and formally signed the cooperation contract through friendly negotiation;
5. Operation confirmation: the partners pay relevant fees according to the selected cooperation level to confirm the regional operation right;
6. Skill training: the partners will receive training in technology, management, operation and other aspects at the headquarters, and receive assessment;
7. Store decoration: the headquarters assists the partners to confirm the business district and site selection, as well as store decoration and layout;
8. Opening preparation: get the letter of authorization, opening gifts, improve the distribution, arrange publicity materials, and prepare for opening;
9. Operation guidance: Headquarters major The staff will provide long-term follow-up guidance and marketing assistance.
