Lafang shampoo Introduction to joining
Lafang Jiahua Co., Ltd., located in Shantou City, Guangdong Province, is a A-share listed company on the Shanghai Stock Exchange (stock code: 603630). After more than ten years of unremitting efforts, it has become the forefront of the domestic personal care products industry. It has many well-known brands such as "Lafang", "Medox", "Rain Cleaning", "Shengfeng", and its products cover hair washing, hair care Clean bath, skin care, oral care and other fields.
Enterprise mission and advertising slogan - "Love life, love Lafang" is famous across the country. The enterprise is committed to creating better products and services with love, and better products and services make people's lives better. Love is the driving force of life, but also the driving force of Lafang's continuous progress. Because of love, Lafang sincerely pays attention to life, devotes itself to studying life, good brand products and services, and improves people's quality of life.
Lafang Jiahua always adheres to the corporate values of "integrity, quality and sharing". Lafang regards integrity as the cornerstone of enterprise development, quality as the life of the enterprise, and sharing as the responsibility of the enterprise. The three are interlinked and persistent. At present, the company has built two industrial parks - Lafang Industrial Park and Jinjie Industrial Park - integrating scientific research, production, office and life, and has given priority to GMP production environment standards in the industry. High standard production environment, equipment and process ensure that all brands of its products are "produced by Lafang and improved/increased". For Lafang, "good improvement/increase with the production of Lafang" is both sincere and strict. Lafang insists on taking "zero defect" as the goal of enterprise quality management, and all work is carried out around this goal, with strict management and excellence.
The enterprise takes "science and technology, creation, fashion" as its corporate strategy, and attaches importance to scientific research and development and investment. Based on the field of personal care products, Lafang implements a multi brand development strategy, relying on science and technology, taking creation as the driving force, and building a strong brand with extraordinary quality. In recent years, Lafang Home Chemistry has cooperated with international scientific research institutions, and has successively established Lafang Daily Chemical Research Center, Institute of Microbiology of Chinese Academy of Sciences and Lafang Joint Research Center, Lafang Lifestyle Research and Development Center, and established strategic cooperation relationships with global chemical enterprises BASF, Germany Symrise and other companies and scientific academies to conduct in-depth research on human hair quality, We will better meet the needs of consumers, better integrate international technology and market reality, realize the application of international daily chemical technology, and promote environmental protection and green industry. So far, the enterprise has nearly 100 inventions, and is one of the enterprises with many inventions in the brand.
Since its establishment, Lafang Jiahua has won "Famous Trademark", "Inspection free Product", "Consumer Favorite Trademark", "Intellectual Property Advantage Enterprise", "High tech Enterprise", "Top 500 Chemical Industry Enterprise", "Guangdong Famous Trademark", "Guangdong Famous Product", "Shantou Municipal Government Quality Award" "Shantou's Top Ten Founding Enterprises", "Shantou's Top Taxpayer" and many other honors.
In the future, Lafang will continue to dedicate better personal care products to consumers, strive to promote the construction of a harmonious society, and make people's lives more beautiful with love!
Lafang shampoo Franchise advantages
At the same time of opening support, we will arrange tutors and lecturers to guide franchise stores to introduce standardized management, apply advanced management software, train relevant personnel, and standardize management.
Arrange the market beauty tutor to visit the store for a long time to provide management, training, promotion and other services. Timely communicate with franchisees, understand business conditions, and give reasonable suggestions and guidance.
Long term arrangements will be made for Lafang market inspectors to visit the stores, supervise the work quality of supervisors, accept complaints from franchisees, and solve relevant problems in a timely manner.
Provide relevant market development plans, teach operation and application, Lafang headquarters regularly or irregularly uniformly arrange terminal promotion activities, and provide tutors to assist in promotion work, so as to improve the performance of franchise stores.
According to the specific conditions of different franchise stores, design reasonable promotion plans for franchise stores, and provide tutors, lecturers and other staff to assist in promotion, so as to improve the performance of franchise stores.
Based on thorough market research, carefully plan the equipment configuration of all stars, highlight the high-end of equipment and the rational layout of functions, and ensure that franchise stores can take high-end equipment as their service characteristics to form a competitive advantage.
Lafang will distribute the corresponding basic products, operating materials, consumables, gifts, internal publications, promotional materials, etc. according to the established standards, and Lafang will try its best to avoid the trouble of the franchisees to make additional purchases.
In the process of cooperation, the headquarters of Lafang will return the increased/increased funds and decoration fees to the franchisees according to the established standards.
The return of expenses can be in the form of cash or converted to supplement the purchase of products.
The headquarters of Lafang always studies the market consumption trend, grasps the consumption trend, timely launches marketable products and services, and improves/increases the market advantages of products and services of franchise stores.
Free and irregular training services for new products, new technologies and new management concepts of Lafang in season.
The headquarters has constantly strengthened brand publicity to make the brand more widely known and establish a qualified brand image to cooperate with the local operation of franchise stores.
The headquarters will give certain support to the local advertising of Lafang franchisees and strengthen local brand publicity.
Lafang shampoo Franchise conditions
1. Strong brand awareness, consciously maintain the company's reputation and brand reputation.
2. Agree with the company's philosophy, and accept the standardized management and standardized training of Lafang shampoo company.
3. With qualified reputation, full of enthusiasm for the cause, we are willing to create brilliance with Lafang shampoo company.
4. Personal reputation is qualified and interested in industry development.
5. It is committed to the regional operation and market expansion of Lafang shampoo brand.
6. It has a certain distribution network, strong sales expansion ability, and can actively develop distribution in the region under its jurisdiction.
Lafang shampoo Franchise process
1. Interested franchisees leave messages online to inquire about the details of joining.
2. Deeply communicate with the reception staff and investigate the decoration style of the actual store.
3. Fill in the application form for joining, and introduce in detail your joining budget, the market situation of the region you intend to join, etc.
4. Both parties reached an intention and signed an intention agreement to protect the selected area of the franchisee.
5. Find suitable stores, determine the rental stores and sign the lease contract after the headquarters evaluates them as qualified.
6. According to the location of the store, tailor the decoration drawing of the franchise store, and carry out the whole process support such as store construction and decoration monitoring.
7. The headquarters arranges technical training for entrepreneurs, and issues authorized bronze medals after passing the training.
8. Before opening, the headquarters of the company provides franchisees with a complete set of opening strategies to prepare them for opening.
9. According to the itinerary formulated in the opening plan, the business was successfully opened, and the headquarters provided follow-up support and guidance.
