Juice drinks Introduction to joining
During his life in Hong Kong, Mr. Zhou, the founder of juice drinks, observed that fresh juice has a fairly high market share in the Hong Kong beverage market and has been widely sought after by consumers. In contrast, blending drinks are popular in the mainland beverage market, and almost all fresh juice still stays in the home kitchen. Why does this happen? Mr. Zhou, who has rich experience in the catering industry, was touched. He conducted a lot of in-depth market and product research, but found a deeper inside story: it is not that domestic residents do not like fresh juice, but that with the improvement of economic level, they have become more and more fond of this healthy and delicious drink. However, the domestic beverage industry is not standardized, The majority of consumers are deterred from fresh juice, and regard fresh juice as blended juice!
With such a concept, juice drinks have made an in-depth analysis of the Hong Kong and mainland markets. After comparing the achievement of target levels, consumption habits, fruit flavors, and store image, it can be concluded that today's Hong Kong fresh juice industry will be the future of mainland fresh juice, and fresh juice will usher in a period of rapid development. To occupy an advanced position in this wave, we must have mature products, good management and qualified brand image.
The company insists on taking green as the foundation and pursuing the fruit flavor of products. There is no pigment, essence and other additives in fruit juice. All fruit juices are made by selecting superior fruits in the original fruit producing area and using advanced production technology to beat and mix them. Therefore, the "Fruit Juice Drinks" brand fruit juice keeps the original flavor of wild fruits, with unique taste and mellow taste. Once the product was launched, it was deeply loved and praised by the majority of consumers: if you don't drink "juice drinks", you will never know that excellent drinks are in sight!
At present, "fruit juice drinks" brand drinks have been sold well in Inner Mongolia, Heilongjiang, Jilin, Liaoning, Hebei, Tianjin, Beijing, Jiangsu, Anhui, Zhejiang and other places. Fruit juice drinks keep the original flavor of wild fruits, with unique taste and mellow taste. Once the product was launched, it was deeply loved and praised by the majority of consumers: if you don't drink "fruit juice drinks", you will never know that excellent drinks are in sight! The company will provide a series of support for entrepreneurs to deal with all kinds of problems, so that everyone can easily obtain more wealth.
Juice drinks Franchise advantages
1. Brand advantage: Fruit juice drinks have been successfully operated for many years, and are recognized and sought after by customers with new taste and elegant decoration style. With its own strength and the influence of hundreds of franchise stores, the juice drink brand has become the representative of Lanzhou beef noodles and has unparalleled brand advantages in the industry.
2. Store location guidance: conduct field investigation and evaluation on the site selection of franchisees, give reference suggestions, and improve/increase the entrepreneurial success of franchisees.
3. Decoration style advantage: free unified store design, VI image, fashionable decoration style, inheritance, elegance and rich cultural heritage.
4. Training support: a series of free trainings on the service concept, skills, quantitative standards, operation management, etc. of franchise store employees.
5. Opening preparation guidance: guide the franchisee to purchase equipment and goods, staffing, marketing plan, opening ceremony, etc. in the early stage of opening.
6. Operation and management guidance: provide follow-up services and technical guidance on the operation of franchise stores after opening, and guide the staffing, product quality, service, health and business model.
7. Preferential ingredients support: core raw materials of franchise stores are delivered on time at the preferential price purchased by the group, ensuring quality and quantity, and improving/increasing the normal operation of franchise stores.
8. Publicity support: according to the overall operation plan of the company, the franchise stores are publicized in major networks, television stations, media, newspapers and magazines to improve the reputation of the juice drink brand.
Juice drinks Franchise conditions
1. Agree and agree with the business philosophy, actively assist, maintain and maintain the rights and goodwill of the brand franchise business, and become the goal of its own business.
2. Franchisees must have the ability to independently bear civil liability and have legal business qualifications after being registered according to law.
3. Have relevant industry experience, and have corresponding knowledge and ability on marketing strategy and product promotion and sales.
4. It is agreed to organize the project implementation according to the market project operation plan, carry out the terminal construction according to the unified store image design standard, and organize the necessary accessories, image promotional materials, accessories, etc. according to the brand to maintain the unity of the terminal image.
5. With regard to the procedures and specifications of store opening business, marketing process, after-sales service and brand image, the franchisee agrees to operate the relevant regulations formulated for the brand of fruit juice drinks.
6. Franchisees shall strictly abide by the terms of the contract and accept the inspection, supervision and guidance of the company.
7. Franchisees shall keep commercial secrets, including all contents specified in this manual.
8. It has the operating capital strength that matches the planned market operation scale, and the single brand in the corresponding market category is relatively low.
Juice drinks Franchise process
Franchise process
Understand the conditions for joining
Read and ask for the joining conditions
NO.2 Qualification review
Fill in the franchise application form and fax it to the company
The franchisee management department of the company conducts qualification review.
NO.3 Data provided
Provide the person in charge's identity description, store floor plan, store lease contract or copy of property right description, copy of business license and other relevant materials.
No.4 Go through franchise procedures
Pay the premium for brand improvement/increase and sign the franchise contract
No.5 Opening preparation
Shop decoration: the company will assign special personnel for guidance.
Personnel training: designers must be trained and pass the examination before they can go on duty.
Exhibition hall design and production: the headquarters will plan the layout, decoration and sample design of the exhibition hall, and the person in charge of the franchisee will sign for production after reviewing the price of the sample.
No.6 Exhibition Hall Acceptance
The basic configuration of the exhibition hall, including decoration style, sample installation, props placement, office supplies, employees, operating tools, etc., was comprehensively inspected.
No.7 was opened.
