Left and right sofa

The word "Zuoyou" adopts traditional Chinese calligraphy and the seal style composed of red as the main color, implying the inheritance of China's profound cultural heritage and national characteristics, the integration of ancient and modern times, and the inclusion of Chinese and foreign furniture manufacturing processes. With high taste and multi style products, we can satisfy people with different tastes at home and combine modern advanced technology to make people feel the progress of society and let people enjoy a higher furniture style.

Left and right sofas are the star brands of left and right furniture. Left and right sofas include "Left and right sofa scenario living room", "Left and right fabric art", "Left and right international", "Left and right function", "Nafier" and "Pollock", which are three brands and seven sofa series of left and right furniture. Left and right sofa is one of the top ten sofa brands, a pioneer of sofa, a popular brand in China, and a popular trademark. It is a well-known brand with a high market share in the domestic sofa market at present.

 

The "whole family concept" of sofa

With the change of modern people's consumption concept, consumer groups pay more attention to humanization in their choice of products; At the same time, because people pay more and more attention to the matching and integrity of the home, they hope that more professional people can help them to assemble and match, just like a woman buying clothes, she will hope that the dresser can help her to match it from head to foot. "Professionalism" is the corporate spirit that has been advocated for about 25 years. So now, Zuo Zuo is not only a sofa in the living room, but also a product structure that focuses on the living room in the left and right scenarios, hoping to create and guide a kind of living room home culture, which is also based on mass consumption and accounts for a large part of our market share.

The sofa is a carrier for families to reunite in the living room, so that families who are separated by interests can return to the living room for unified activities and enhance family feelings. The living room culture of the left and right sofa is centered around this "whole family". The prerequisite for a harmonious family is to form a whole family. Otherwise, how can we talk about harmony? "Whole family" means common activities, which enable a family to have deeper exchanges and communication. The range of activities is in the living room, and the carrier is the sofa. The left and right sofas use the concept of "whole family" as the main promotion of the furniture exhibition. The humanistic care brought by the "whole family" concept of the left and right sofa is a new enjoyment, so that people will also feel the warmth of home during the visit.

The left and right sofa emphasized the connotation and authenticity of the enterprise, so the spokesperson chose Chen Zhonghe, the former coach of women's volleyball team. The coach Chen Zhonghe may not be as handsome as the model or have a moving curve like the beautiful women, but his spirit of leading our women's volleyball team to be positive, healthy, upward and hard working is particularly in line with the corporate culture around us. At the same time, just like when coach Chen Zhonghe took the women's volleyball team to win glory for the country, the people felt that the women's volleyball team could win if he was there. Consumers and the left and right also need such trust and confidence.

Founder of Zuoyou Sofa

Founder of Zuoyou Sofa: Huang Huakun

Three cultural realms of left and right sofa

Left and right is a kind of moderation culture, a kind of humanistic communication attitude. The left and right sofas match the user's comfort and functions to form three unique cultural realms:

Stage, the basic functions and benefits of the sofa. Perfect humanized functional design of left and right sofas enables consumers to experience how to sit comfortably and healthily;

The second stage, the realm of sitting, is the spiritual enjoyment. For example, we have popularized the music massage chairs, and the introduction of the future TV, cold and warm air-conditioned chairs and sofas will definitely upgrade the realm of sitting to a higher level;

The third stage is the art of sitting with care. This is the brand culture of left and right sofa loyalty, which is reflected in the family communication culture.

Enterprise honor

From 1996 to 2006, the international furniture exhibition in Shenzhen and Dongguan won the first ten series of soft furniture;

In August 2003, it was awarded the title of "Top Enterprise in China's Soft Furniture Industry" by the International Furniture Decoration Industry Association;

In 2005, it won the honorary title of "China's Top Ten Furniture Brands" and the furniture brand favored by consumers of the year;

In 2007, it won the honorary title of "Domestic Popular Brand";

In December 2008, it won the honorary title of Guangdong Famous Trademark;

In March 2009, it won the gold medal of the 21st International Famous Furniture (Dongguan) Soft Furniture Series;

In September 2009, it was listed as an original key protection enterprise in Guangdong furniture industry;

In March 2010, the products of the 25th Shenzhen International Home Furnishing Exhibition won the gold medal of product quality and environmental protection;

In September 2010, it won the first place among the top ten influential furniture brands in China;

In April 2012, it won another special honor of the title of "Popular Trademark in China".

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