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China Life Insurance Putian Branch: Deepen "Multi" Services, Enable Rural Revitalization

2024-05-10 17:13 Source: Southeast Network Editor in charge: Lin Jing Let me say something
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As the main force of local finance to help rural revitalization, in 2023, China Life Insurance Co., Ltd. Putian Branch (hereinafter referred to as "Putian Guoshou") will strengthen its financial initiative, focus on the three levels of "strong" fortress, "supporting" industry and "cultivating" talents, and take measures to promote the consolidation and expansion of poverty alleviation achievements to a higher level according to local conditions and take multiple measures to promote rural revitalization.

Multi form party building leads to deep cultivation of rural revitalization "main front"

In 2023, Putian Guoshou will deeply understand the great practical significance of the national rural revitalization strategy, adhere to the leadership of the Party building as the "red engine" to promote rural revitalization, take a variety of activities, deeply cultivate the "main front" of rural revitalization, and fully promote the in-depth development of rural revitalization.

In order to effectively promote the rural revitalization work and strengthen the cooperation mode of "party building, resource sharing, complementary advantages, and efficiency improvement", the party branches of Putian Guoshou's subsidiaries have implemented joint construction and assistance, and have successively cooperated with the Family Planning Association, Women's Federation and other units to carry out the July 1 theme party day and rural revitalization activities of "carrying forward the glorious history of the party and gathering the great power of vigorous development" "Pursue the red footprint, help rural revitalization", "Care for people in need, help rural revitalization" and a series of party building, joint learning and joint construction activities. Putian Guoshou Party members and volunteers visited Xianyou Lanshi Village, Fenyang Village, Zhongfeng Village, Baisong Village and other villages and towns on the spot, sent condolences to the local people in need, effectively guaranteed the basic living needs of the people in need and special groups, and promoted rural revitalization with practical actions.

In addition, Putian Guoshou actively cooperated with the government, enterprises and other forces to jointly set up a platform, focusing on rural women and silver age groups, and actively organized party members and volunteers to go to the countryside to carry out financial knowledge and care for the elderly health publicity. Putian Guoshou has successively held "care for women's health and support for mothers", "March 8th Women's Day for excellence and efficiency", "Mother's Day and Happiness Project Activity Day" Activities such as "Care for Silver Age, Send Love to the Countryside", while sending care to the rural people, strengthen the risk prevention awareness of rural insurance consumers in new ways and forms, and strengthen risk protection.

Putian Guoshou sends considerate care to rural silver elderly

Build a "Main Route" for Rural Revitalization with Multi directional Real Help and Real Support

The starting point and goal of rural revitalization is to make rural people's lives better. In 2023, Putian Guoshou will continue to improve the quality of life of rural people as the starting point, strive to build a "main line" for rural revitalization, and implement the practical issues of rural people's livelihood through consumer assistance, medical insurance service optimization and other measures.

Focusing on the work of "agriculture, rural areas and farmers", Putian Guoshou actively developed agricultural insurance, gave full play to the role of insurance "stabilizer" and "ballast stone", quickly implemented consumer assistance actions, allocated special funds to the grass-roots level, docked with Lanshi Village, Shufeng Township, Xianyou County, purchased farmers' self-produced agricultural products for business development promotion, and used channel resources to promote featured agricultural products, Cohesion drives farmers to increase their income steadily, and effectively helps solve the problem of agricultural product sales in the region.

In order to improve the service satisfaction of urban and rural residents with basic medical insurance and make it convenient and beneficial to the people, Putian Guoshou will set up 37 external service windows of basic medical insurance for urban and rural residents in the city in 2023, and work with Putian Medical Security Fund Management Center to actively promote rural residents to activate electronic vouchers of medical insurance cards, so that basic medical insurance services for urban and rural residents can be handled nearby and through multiple channels, Let more and more insured people enjoy convenient experience. According to statistics, in 2023, Putian Guoshou will send "Huiminbao" health insurance to 2278 customers in Putian, and the accumulated compensation will exceed 9.52 million yuan; 1870 medical aid compensations were provided to rural poor people, with the amount of compensation reaching 3.6388 million yuan.

 

Putian Guoshou set up an external service window of basic medical insurance for urban and rural residents in Beigao Town

Focusing on technology empowerment and digital operation, Putian Guoshou has established and improved an online and offline inclusive insurance security service system, launched a wide range of applicable inclusive insurance products, and used the platform to empower operations. In 2023, Putian Guoshou paid 195.13 million yuan in the serious illness insurance project for urban and rural residents in Putian, covering more than 60000 person times, and went all out to help urban and rural residents resist risks and protect the cause of rural revitalization. At the same time, Putian Guoshou further strengthened government enterprise cooperation, launched the OCR intelligent audit pilot project for sporadic reimbursement of social security and medical care, achieved the breakthrough of "zero" expansion of medical insurance science and technology projects throughout the province, greatly improved the efficiency and service level of medical insurance handling services, and added momentum to rural revitalization with the help of a rural medical insurance service system with perfect functions, high-quality services and efficient operation.

Build and strengthen the "main force" of rural revitalization through multi-level pairing

The key to rural revitalization lies in "people". Putian Guoshou deeply grasped the spirit of this purpose, actively provoked the "main force" of strengthening rural revitalization, selected village cadres to hang on the village, helped rural people to stabilize their jobs, supplemented the weakness of rural revitalization talents, and activated the endogenous power of rural development.

In order to deepen the rural revitalization work, Putian Guoshou actively carried out paired construction activities. After field visits to major villages and towns in Xianyou County, Duwei Town in Xianyou County was selected as the rural revitalization point of Guoshou, and internal personnel of the company system were dispatched as village cadres to promote the implementation of work related to rural revitalization and paired construction.

 

China Life Insurance Helps Build Beautiful Countryside

During the period of joint construction, Putian Guoshou actively visited the villages of "adjacent to pomelo", combined with the actual situation of the villages in the hanging point, and managed to do a good job; We went to the countryside to carry out the campaign of "insurance services, entering the countryside", to provide the villagers with laws and regulations, insurance financing, fraud prevention and other related knowledge, enhance the villagers' legal awareness, and promote rural harmony; Take the implementation of county level integrated development as an important starting point for rural revitalization, promote the recruitment of rural talents, carry out recruitment activities in the form of home promotion and holding rural publicity meetings, and actively introduce rural talents; At the end of 2023, Putian Guoshou took the initiative to participate in the rehabilitation of villages and towns to solve the problem of unsalable sugar oranges, an agricultural product in Maoshan Village, with practical actions to help solve the villagers' urgent problems; Before and after the 2024 Spring Festival, Putian Guoshou will further cooperate with Xianyou County Education Bureau to carry out the Spring Festival Couplet sending activity of "Wanfu Spring Festival Celebration" in Duwei Square, Linan Central Primary School and other places, so as to inject cultural momentum into rural revitalization and effectively enhance the cultural happiness and sense of gain of villagers.

The revitalization of the countryside must take a long time and continue to work hard. In the future, Putian Guoshou will take advantage of the momentum and make persistent efforts, rely on the main line to plan and innovate, and take more powerful measures to consolidate and expand the achievements of poverty alleviation, and comprehensively promote rural revitalization to a new level. (Contributed by Putian Guoshou/picture)

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