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Beijing Launches Great Wall Heritage Theme Tour Route

June 14, 2024 08:41 | Source: People's Daily Overseas Edition
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Tourists enjoy the scenery of Badaling Great Wall in Yanqing, Beijing.
Photographed by He Huawen (people's pictures)

Our telegram (reporter Zhao Shan) recently, the Beijing Great Wall Heritage Resources Development Promotion Conference hosted by the Beijing Municipal Bureau of Culture and Tourism was held in Yanqing, which launched six "Walk through Beijing - Beijing Great Wall Heritage Theme Tour Routes", and launched the Gaode map "Visit the Great Wall Route Strategy Zone in Beijing" to meet the new needs of tourists.

The six "Walking in Beijing - the theme tour route of the Great Wall" are respectively: "At the foot of the Great Wall, the ancient charm in the west of Beijing - the visit to Mentougou Castle Ancient Village", "Walking in the Pass, through the ancient and modern times - Changping Great Wall Holiday Leisure Tour", "Historic Site Tour, Immersion Night Tour - Yanqing Changcheng Vientiane Card Punch Tour", "Between mountains and rivers, artistic life - Huairou Great Wall companion slow enjoyment tour" "The Great Wall is guarded by trees, and the town is happy to live in water - a trip to Miyun Ancient Road, the castle and the ancient trees" and "a trip to visit the ancient pass, enjoy the golden sea - a trip to Pinggu around the lake to find places of interest".

At the promotion meeting, the "2024 Beijing Great Wall Cultural and Creative Products Competition" was launched. With the theme of "the Great Wall", the competition sets up two competitions, physical products and creative design, which not only focus on the combination of culture, creativity and aesthetics, but also attach more importance to the commodity transformation and market development potential of works. The activity site also set up "Post" Great Wall interactive experience, "Beijing Great Wall historic sites you don't know" cultural and creative market, "Great Wall flavor" food tasting and other activities. It is understood that the Beijing Municipal Bureau of Culture and Tourism will continue to explore the culture and tourism resources of the Great Wall, promote the culture of the Great Wall and tell stories about the Great Wall.

(Editor in charge: Wang Lianxiang, Li Nanhua)

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