Xinhua Shijiazhuang, May 23 (Yang Danyu and Zhang Zhenfeng) On May 23, the 20th China (Shenzhen) International Cultural Industry Expo and Trade Fair (hereinafter referred to as ICIF), a five-day event, opened in Shenzhen International Convention and Exhibition Center and made a wonderful appearance in Hebei exhibition area.

"Beautiful Hebei, Wenhua Yanzhao" Hebei exhibition area. Xinhuanet

It is reported that the theme of Hebei's exhibition this time is "Beautiful Hebei, Wenhua Yanzhao". The exhibition area is composed of five parts: preface hall, "Tour Hebei with solar terms", "Loving craftsmanship", "Digital empowerment, intelligent transformation", "Integrating development, pursuing dreams", covering an area of 800 square meters, with nearly 1000 exhibits, all of which have reached a new high in history. Through high-tech means such as human screen interaction and XR/VR interactive experience, the exhibition area enables the audience to immerse in the unique charm of Hebei's history and culture in the form of "combination of static and dynamic, virtual and real".

In the preface hall, the porcelain treasures of the four ancient kilns in Hebei, Xing Kiln, Ding Kiln, Cizhou Kiln and Jingxing Kiln, let the audience feel the inheritance and development of the millennium kiln fire in Hebei. The 11 meter long space and time corridor in Xiong'an New Area dynamically interprets the seven year construction achievements and future scenarios.

The "Tour Hebei with Solar Terms" section enables the audience to experience the natural scenery and cultural connotation of Hebei through vision, hearing, smell and touch.

Nearly 500 exquisite exhibits, such as New Year pictures, colored copper reliefs, cloisonne and cloth paste paintings, appeared in the "heartfelt craftsmanship" section. This section shows Hebei's innovative achievements in the inheritance and development of intangible cultural heritage, cultural creativity derivation and other aspects through the way of "exhibition+art+life".

The "digital empowerment and intelligent transformation" section focuses on five cultural industry clusters in Hebei, including craft glass, stone carving industry, musical instrument manufacturing, stroller toys, and printing machine manufacturing, with a sense of technology and interaction.

The "integrated development, pursuing dreams" section of Hebei exhibition area. Xinhuanet

The "Integrated Development, Pursuing Dreams" section focuses on the display of high-quality film and television programs, documentaries, books, and financial media products, showing the highlights of Hebei cultural units in telling Hebei stories and spreading Hebei voice.

At this ICIF, the Hebei Pavilion also brought 50 cultural investment promotion projects with strong cultural attributes, wide influence and good market prospects, focusing on the coordinated development of Beijing Tianjin Hebei culture, the cultural construction of Xiong'an New Area, the construction of national cultural parks, the inheritance and development of excellent traditional culture and other aspects.

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