Internet advertising revenues reached their highest recorded level of$225billion between2022and2023（increasing7.3%YoY），showing resilience in the face of continuing economic uncertainty.That’s according to the newly releasedIAB/PwC Internet Advertising Revenue Report:Full Year 2023
Now in its28th year，this highly-anticipated report is considered the industry benchmark forUSadvertising revenue across digital media platforms and publishers.It includes actionable insights throughout all digital platforms，from video and audio，to social media，retail media，and more。
Key findings from this year’s report：
- 225B美元的Internet ad revenues reached record high s of
- 数字视频和audio revenues maintain strong growth
- Social media revenue growth rebounded。
Claim your free account to continue reading。
Log In or Create Account
If you have an IAB Portal account，please create a new account on iab.com and we will link to your records.To create a new account，please clickhere，here。
If you have any issues，pleasecontact us。
|
