Amazon sellers how to quickly find out how to spoof your competitors

As an Amazon, if you have never been teased by a competitor, it only means that you are too small to have a competitor; Or the competitors don't think you are the competitors at all, so they are too lazy to mess with you.

In fact, this is true of any business competition. You should not only get customers; To manage our employees well, we need more Have the ability to counter the spoofing of competitors 。

Some people say that I never take the initiative to engage others, and others should not engage me, right? Old drivers all know that driving without rear end collision does not mean they will not be rear ended. As long as there is interest, there will be competition; as long as there is competition, there will be mischief.

When offline business entities are spoofed by competitors, they can often find out the perpetrators by following their steps; Online virtual business, let alone spoofs, sometimes even the competitors may not know.

Lao Feng has a friend, a big seller of UAVs, with an annual sales of more than 100 million dollars. Before I met Lao Feng, I was teased by my competitors in the first few days of the peak season every year. Means of spoofing (very Simple but deadly )： one Register a seller's small account to place an order (pay with a virtual credit card); two Collected by overseas friends; three Go to Amazon platform to complain about the fire caused by the battery explosion of the UAV, PS has several fire and fire alarm lists 。

Amazon often suspends the sales right of the complained account when receiving complaints of similar situations. After all, Amazon should protect itself first. At least one week has passed since the spoofed seller complained hard and Amazon confirmed that the complaint was false Missed the rush of the peak season, The inventory is still in the FBA warehouse.

Later, the friend flew to Shenzhen from other places to ask Lao Feng how to find the spoof maker. He hoped that after finding the spoof maker, he would communicate well with his competitors and stop spoofing in the future. Everyone would make money by making friends.

Lao Feng helped this friend find out the perpetrator through the following three steps.

Step 1: First, compare the same sub category with yourself Appearance, function, ranking , are close to or the same seller; Another factor is price, Price Focus on those who are higher or closer than themselves, and those whose prices are lower can be excluded. Through this step, you can roughly screen out the range of competitors.

Step 2: screen out all the sellers' shops that belong to listing in step 1, and take a closer look at them Which sellers rely on this listing as their main revenue and are relatively large sellers 。 If a product accounts for a small proportion of the sales revenue for this seller, it will not engage in competition. Only the main revenue products can make a big fight. Small sellers generally do not take the initiative to engage in competition, The poor are driven to do evil only when they are urgent, and the rich can always do anything for their interests.

Step 3: Through the screening of the previous two films, there are probably three or five suspected spoofs left. If it is a relatively small category, there are fewer suspected spoofs. It is necessary at this time Heart attack : Send an email to all the suspects. Content: I know that you made a fool of me (you can write about the specific means of suffering, such as losing bad comments, but you can't say who you are). I have prepared the resources to fight back, and you are limited to 24 hours to cancel the spoof (bad comments or complaints) (if it is an irrevocable means, you are warned not to continue), Otherwise, I will pay back ten times.

After the third step, when a spoof receives an email, he often Recognition and counseling 。 There are three reasons: one have a guilty conscience; two Be warned to give back ten times more, and worry that their main products will be killed and lose their income; three I have already taken advantage of it, so I will stop at any time.

When Lao Feng helped his friend find the perpetrator through the above three steps, his friend also wanted to find out the real identity and address of the seller. Lao Feng didn't think much about it, so he did. The following six steps can be used to find out the true identity, including the company address:

First (The following is an example) : An asin: B00T1R3L8G, click AMIRPatio Umbrella Light, and AMIR is his brand. Then we can start to query. The case is as follows: first, put the brand on the trademark website to query

Step 2: click to enter and enter the brand you want to query to submit:

Step 3 Get brand results:

Display address: NO.12 Xinheqixiang Zhongxing Rd CityShenzhen CHINA 518116

Step 4: Go to the enterprise search website.

Display address: NO.12 Xinheqixiang Zhongxing RdCity Shenzhen CHINA 518116: Using the pinyin to text small software, it can be concluded that the address is right: Internet Age A4-808, Floor 4, No. 4, Zhongxing Road, Bantian Street, Longgang District, Shenzhen. The main business is electronic LED lights and other products. The trademark registration category is the same as the company registration business. From this, we know where the other party is.

Ameier Technology co，Ltd.- Shenzhen Amir Technology Co., Ltd

Step 5: Search Baidu's official website or direct boss recruitment, and you will know the company's size and main business, just like the following: a company specializing in Amazon, more than 100 people.

Step 6: Lao Feng's friends learned about the boss of the company by asking several suppliers, and then asked him to have dinner Fantasy of peaceful coexistence through peace talks 。 The prankster was very kind at the dinner table at that time. After all, they were all rich people, and it was ugly to quarrel in front of them. However, after a period of time, when the big push came, the old Feng's friends experienced history again. To cry without tears.

Here, Mr. Feng advised you that when you are tricked, the only way to continue to survive in the Amazon market is to fight back. At least you must have the ability to fight back.

Nixon had a very classic saying: "What you cannot get on the battlefield should never be expected to get at the negotiating table. Grandpa Mao repeatedly taught: Give up fantasy and prepare for battle 。

How did the Three Fatties survive to the present? Without nuclear weapons, the dynasty had long been dominated by the United States or Japan and South Korea. Can you often take a train of girls out to play?