Without a single source of truth,conflicting content can be distributed,your stakeholders become confused,and important updates might not arrive at all distribution points。
aster Data Management might not yet be in your scope,but it is a requirement that is best handled sooner than later。When you start with thePicturepark Content Platform,you get all the essentials to build and maintain a MDM initiative that works for you today and tomorrow,as a standalone system or part of a larger solution。
The concept seems obvious,but in many situations,data such as product information,company and partner certifications,corporate taxonomies,programs and policy definitions are managed in more than one system。This happens mostly because systems are not connected,or one business unit hasn’t coordinated efforts。