Guidelines for Intellectual Property Complaints

Alibaba IPR Protection Platform Complaint Guidelines

How does Alibaba protect your intellectual property?
  • One stop complaint

    Alibaba's intellectual property protection platform covers the Group's e-commerce platforms Taobao, Tmall, 1688, AliExpress and Alibaba International Trading Market. Once you find the goods and behaviors of intellectual property infringement (including trademark infringement, copyright infringement, patent infringement, etc.), you can complain through the intellectual property protection platform.

  • Intellectual property dispute resolution mechanism

    Option 1: Alibaba's intellectual property protection platform is an online operating system. After you register your account and verify your identity information and intellectual property certification materials, you can submit a complaint online by submitting the infringing product link. After the complaint is established, the corresponding product link will be removed; The seller can submit a complaint, and the platform will judge the commodity situation based on the materials of both parties and decide whether to restore the commodity link.

    Option 2: If you do not need Alibaba to provide a convenient and fast mechanism for resolving intellectual property disputes, but need to further resolve this intellectual property dispute by complaining to the competent authorities and suing the judicial authorities after the complaint, please make a complaint by email, that is, send the complaint notice and preliminary evidence of infringement to ipr@alibaba-inc.com Mailbox. We will handle it according to relevant legal procedures.

How do you protect intellectual property in Alibaba?
  • Register as a member of the intellectual property protection platform

    1. Use your favorite mailbox Create an IPP account , set user name and login password;        Click here to see how to create an account
    2. It can support Taobao, Tmall, AliExpress, 1688 and Alibaba International Station accounts Sign in IPP platform.

  • What intellectual property rights do you want to protect?

    1. Tell us your identity information and upload your Identification materials
    2. Tell us the intellectual property information you want to protect and upload your Proof materials of rights (Once the materials are confirmed, there is no need to submit them again within the validity period)

  • Who infringed your intellectual property?

    1. Select the platform where the suspected infringing goods/stores you want to complain about are located, submit the corresponding links of infringing goods and information, and tell us why you think the other party infringes;
    2. Once the complaint is established, we will remove the infringement link and notify the other party. If the other party complains, its complaint content will also be forwarded to you for response.

  • Manage your intellectual property

    1. Manage the intellectual property information that you have filed on the intellectual property protection platform;
    2. Query the complaint link processing status and record your intellectual property protection achievements.

By registering an account on Alibaba's intellectual property protection platform, you will enjoy

A complaint account is common to all e-commerce platforms under Alibaba. Once the identity and property certification materials are submitted successfully, there is no need to submit them again within the validity period.

Manage your complaints and rights protection in the whole process, and show the progress and results of all complaints transparently. At the same time, it can become an effective tool for online intellectual property rights protection.

Materials you need to prepare to protect intellectual property in Alibaba

Identity materials, that is, the proof materials that can verify the authenticity of your identity.
If you are an individual user, you can provide valid identification documents;
If you are an enterprise user, you can provide an enterprise business license.

Proof of rights, that is, corresponding valid certificates of trademark rights, patent rights, copyrights, etc.

If you are not the intellectual property owner, you also need to provide:

-Identity materials of intellectual property owner

-Power of attorney issued by the intellectual property owner


Alibaba IPP Platform User Guide Video

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