A record of celebrities

  • Characters: Chen Lezhou

    Company: Hubei Jianke New Material Co., Ltd

  • Position: chairman

    Brand establishment time: 2015

  • motto: A conscientious enterprise insists on making up to standard products!

In 2015, Hubei Jianke New Material Co., Ltd. was established, and in 2016, the company officially entered into operation. In the six years since its operation, its products have entered thousands of households, and its name has been closely linked with paste ceramic tile backing.

those years

The way to pursue dreams starts from demand
In 2015, Hubei Jianke New Material Co., Ltd. was established, and in 2016, the company officially entered into operation. In the six years since its operation, its products have entered thousands of households, and its name has been closely linked with paste ceramic tile backing. As an auxiliary material product, the development of Alkaline Kettle can not be achieved overnight, which cannot be separated from the correct planning and careful consideration of its founder, Chen Lezhou.
In 2008, Mr. Chen Lezhou entered the building materials industry. After seven years of deep cultivation in the industry, his development philosophy was inconsistent with the original company, so he decided to embark on the road of second entrepreneurship. At that time, the news that ceramic tile falling off frequently hurt people attracted his attention, and he learned that there was no good solution for such problems in China at that time. At the same time, he realized that the spring of ceramic tile back glue was coming, and ran to solve the problem of domestic ceramic tile falling off as the starting point. Chen seized the opportunity to focus on the product of ceramic tile back glue. According to his introduction, at that time, emulsion type (also called water agent) adhesive backing products had already appeared on the market, but because of its characteristics of water resistance and high temperature resistance, it could not really solve the problem of tile falling off. Adhering to the original intention of creating a truly problem-solving product for thousands of households, Chen took the lead in proposing the product name of "paste like tile back glue", and will carefully study this product in the next six years.
If you have a dream, find your way, and try your best to hold it up. Looking back over the past six years, under the unremitting efforts of Chen Dong and his team, Jianke has successively obtained five national invention patents for ceramic tile back glue, and won the honorary qualification of national high-tech enterprise in 2019. On January 13, 2021, the ceramic tile back glue standard Paste Back Glue for Ceramic Tiles, edited by Jianke, has been officially implemented nationwide. With the implementation of this standard, The era of non-standard tile backing has come to an end. With 6 years of development, Jianke has taken the lead in China's paste backing industry. So far, the company has developed 442 dealers and more than 200 franchised stores nationwide, and more and more of them have appeared in every corner of China.
Strong foundation, innovation and self-reliance
The only way to innovate is to win people. Adhere to innovative research and development throughout the development of LinkedIn. Therefore, in the future development process, LinkedIn will also continue to adhere to innovative research and development, and continue to do a good job in product updates and iterations!
According to Chen Dong in the interview, Jianke has set up a new material research and development organization in Wuhan in June this year, and has set up a standardized research laboratory. In the future, it will pay more attention to research input and achievement output, ensure that the products are updated and keep pace with the times, so as to meet the needs of the market and users for products, and make products that truly solve problems for users. In addition, technology-based innovative talents are an important support for grasping development opportunities and achieving the set goals. The cultivation and construction of talent team has always been a very important concern of Jianke. In the future, Jianke will continue to strengthen the cultivation of talent team, make use of the university resources in Wuhan, strengthen the horizontal contact and cooperation with universities, and achieve resource sharing. We will do a good job in introducing leading talents such as doctors, provide high standards of talent treatment in the industry, and build a high-level technology research and development team.
The way to realize dreams is more valuable than stability
The original intention of solving problems for users is closely focused on every link, every aspect and every stage of the development of LinkedIn. It is the product responsibility that Alkaline has always adhered to, and all shareholders and employees in the enterprise should follow this responsibility to make products and serve customers. As early as three years ago, there were investors who were interested in the development potential of Alkaline grams and proposed to exchange 20 million yuan for 20% shares of Alkaline grams. In the face of such opportunities, Mr. Chen did not waver. After careful consideration and considering the future development direction of the company, he resolutely rejected the suggestions of investors, continued to let the company develop steadily, and adhered to his original intention to make up to standard products and qualified products. In 6 years, with a steady pace, Jianke has achieved today's achievements step by step. Honor is the evidence and time is the name. Facts have proved that Chairman Chen's original choice was correct.
Good products need to be promoted in a broad market. In the next five years, LinkedIn will also increase the size of its distribution team, expand the domestic market step by step, continue to implement the product layout with paste ceramic tile backing as the main waterproof material, provide good products that truly solve problems for users, and firmly grasp the domestic market. During the interview, Chen Dong said frankly that in the future, he has ambition to be the top player in China, and whether it can be or not, the answer will also be hidden in the experience of tens of millions of users.
The temperature of the enterprise and the ownership of employees
"To be a conscientious enterprise and a warm entrepreneur" has always been Chen Dong's wish. In 2020, the outbreak of the epidemic in Wuhan had a great impact on local enterprises. However, when production stopped, LinkedIn still initially completed the expected sales tasks in the year. In such a difficult time, the company still could operate steadily. Chen said that it was inseparable from the trust of all employees in the enterprise and the cohesion of the team. The development of LinkedIn comes from its employees and benefits them. When many people are worried about their work and income during the shutdown, LinkedIn transferred the pressure on its employees to the enterprise. During the three months of shutdown, LinkedIn still paid full wages to its employees to help them overcome the shutdown. In the eyes of Chen Dong, the enterprise and employees are integrated and share weal and woe. Only when they support each other at a critical moment can they achieve win-win results.
Born in Dashan, give back in Dashan. While developing the enterprise, Mr. Chen also took the initiative to devote himself to public welfare and philanthropy. Chen Dong himself was born in Lichuan, Enshi, Hubei Province. As a person who came out of the mountains, he is well aware of the lack of mountain resources and the shortage and backwardness of resources, especially the lack and backwardness of educational resources. Therefore, in recent years, he has donated many times to help the development of education in his hometown, doing his best to practice social responsibility. Mr. Chen believes that an enterprise with a bottom line, a sense of responsibility, and a sense of temperature, and a person with social responsibility, will definitely get good returns.
Concentrate on your work. In the future, we will firmly adhere to it, maintain our corporate temperature, fulfill our brand responsibilities, and fulfill our original product intentions, so as to achieve the leap from excellence to extraordinary.

Enterprise show

Growth Path

Alkali gram

on the way

August 2015: At the beginning of the company's establishment, the company established the brand of JIANKE, and entered the market strongly with the flagship product of JEARK JIANKE ceramic tile back glue system
December 2015: establish the brand Datang Yipin
January 2016: The company was officially renamed as Hubei Jianke New Materials Co., Ltd
April 2016: The company successfully applied for four patents
2016.10: Waterproof products launched
2017.05: The company was awarded the "Excellent Enterprise of Polymer Waterproof Materials in China"
2017.09: The company won the title of "Excellent Enterprise of Polymeric Waterproof Materials in China"
November 2017: There are more than 200 dealers and more than 100 franchised stores in China, with business covering the whole country
2018.05: The company won the title of "trustworthy product" and "excellent enterprise"
2019.01: The company won the honorary title of "Little Giant of Science and Technology" in Wuhan
February, 2019: The company obtained the second national invention patent of ceramic tile adhesive backing
2019.05: The company won many honors such as "Scientific and Technological Innovation Enterprise", "Innovative Technology Award", "Excellent Paper" and so on at the 21st National Conference on Waterproof and Thermal Insulation Technology Exchange
June, 2019: The company won the third national invention patent of ceramic tile adhesive backing
August, 2019: The company obtained the fourth national invention patent of ceramic tile adhesive backing
November, 2019: The company won the "Innovative Technology Award for Building Waterproof and Thermal Insulation Industry" again
The company has been recognized as a high-tech enterprise
2020.03: The company was honored as one of the top ten waterproof coating companies of the 2020 Building Materials Network
2020.10: The company won the fifth national invention patent of ceramic tile back glue
The China Building Materials Federation approved the issuance of the No. 15 document announcement, and the "Paste Backing Adhesive for Ceramic Tiles" standard drafted by Hubei Jianke New Materials Co., Ltd. was officially approved for implementation
2021.06: Hubei Jianke New Material R&D Center was completed

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