With the support and assistance of DSE, the "Classic Brand Support Project" organized by the Macao Chain and Franchise Association aims to explore and evaluate "brands" with Macao characteristics (that is, to establish a trade name or trademark in the Macao SAR for more than 40 years) and give them appropriate protection and support, so as to help "classic brands" develop into modern brands.
At that time, when the traditional manufacturing industry was very prosperous, a large number of commercial advertisements were hand-painted, which made Macao the representative of the design art at that time. Their style was deeply rooted in the hearts of the people.
Its main feature is symmetrical layout.
The commonly used characters are all Chinese women, representing the vision of a better life.Therefore, the layout concept of the event design is also based on the popular publicity design style, but it is interpreted through modern design techniques.With the rise of contemporary retro trend, audiences of different ages of three generations can also find common ground from the design to produce resonance.
Interesting and humorous illustration characters are like a movie, which makes the audience cherish the past and the store with a long history.
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