In recent years, Amazon's layout of FBA has become more and more extensive, specifically involving the United States, Canada, Mexico, the United Kingdom, France, China, Japan, Southeast Asia, India and other countries and regions. As the most prosperous market for cross-border e-commerce, the United States is even more ubiquitous. In general, it is necessary for Amazon sellers to choose FBA. In addition to saving labor and freight, it can help improve the ranking of Listing, increase the possibility of obtaining Buy Box, and thus improve sales; The powerful logistics system enables Amazon to improve its delivery efficiency, which is also a part of improving the user experience. In addition, Amazon will also deal with the medium and poor comments caused by FBA during the transaction. However, FBA said that there are many advantages, but there are also some difficulties that sellers must overcome. The seller chose FBA because of the customs clearance problem. The customs clearance problem in the destination country is a headache for the seller. Because Amazon is not an "importer of record", but only an "ultimate consignee", they will not be responsible for the customs clearance of the seller's goods. In addition, few sellers can have their own branches in all FBA countries of Amazon to import. The seller can choose a professional customs clearance company, or hand it over to an experienced freight forwarder in the first step of the FBA. Now many sellers operate at multiple sites, so for FBAs in different countries, sellers have to deal with different delivery and customs clearance requirements. For example, European countries need CE certificates and CE LOGOs for electrical products; The United States needs FDA DEVICE NO. and MANUAL LIST NO. for human contact instruments; Japan needs to conduct product testing for food container products; Also, German customs will strictly check the goods with low declaration. Customs clearance is a very important part of the first process of FBA. If it is not handled well, the goods are forced to be returned to the place of shipment by the customs of the destination country, and the return costs are expensive, generally 3-4 times of the shipping costs, greatly increasing the additional costs. The customs of some countries even destroy the goods. There were once sellers whose goods were destroyed due to customs clearance problems, which caused losses of tens of thousands of USD and ran out of money and goods. Therefore, when choosing to cooperate with a freight forwarding company, sellers operating multiple sites should consider the range of lines covered and the customs clearance capability. If the freight forwarding company supports the FBA first journey of multiple sites, the customs clearance capability is strong, which can save a lot of trouble and avoid risks. It is understood that Huaguan FBA's first business covers almost all Amazon FBA warehouses, supporting nine sites in the United States, Britain, Germany, France, Spain, Italy, Japan, Canada and Mexico, not only delivering goods to the warehouse, but also double cleaning. Big Forest is a freight forwarder that rarely supports direct shipment from German and French FBA warehouses in the industry. It is also the only service provider in Shenzhen freight forwarding market that can directly send goods to Spanish and Italian FBA warehouses. Goods carried can be cleared in Spain directly, and Italian air cargo does not need to be transferred through a third country. In addition, Amazon's newly opened Mexico Station and Big Forest can also provide express delivery and maritime customs clearance services. In terms of customs clearance, Huaguan was founded in 2011, and has accumulated rich experience in the past five years. It not only can successfully clear customs in the above countries, but also has provided help and support to peers. The first way of transportation is related to the cost. There are three options for you to choose cross-border e-commerce sellers to do FBA. The cost will involve the first way freight, FBA implementation fee, monthly storage fee, warehousing inventory and placement service fee and long-term placement fee. Among them, what kind of transportation mode does FBA choose for the first time can save costs? Miss Zhang, the customer manager of Huaguan FBA First Journey, told Hugo that the company has three modes of transportation: sea transportation, air transportation and express delivery. In view of the past service experience, the three modes are suitable for sellers with different characteristics. Shipping and air transportation are generally suitable for mature sellers on the Amazon platform. Shipping is the most cost-effective mode of transportation, which is cheap and has little restrictions on products. Usually, big sellers will place large orders, or assemble orders from several suppliers to ship together. The industry leaders who have long-term cooperation with Huaguan, such as Fujian Zongteng Network, Anker, Aoji, Tianmi, Lanxian, Youkeshu, DX This is how Global eBay operates. In peak season, air transport and express delivery were blocked, and the huge shipping volume was released, which played a huge role. If you choose air transportation, you'd better reach a certain amount of goods, and the customer needs urgently. At this time, it is relatively fast to choose air transportation channel to deliver goods to Amazon warehouse. If you are a novice seller and want to test the sales of the product, you can choose express transportation. The goods can be delivered to Amazon warehouse at the first time, and the product goes on sale quickly, which is suitable for sellers to replenish. There are also many mature sellers who will choose express transportation, because the products sell well on the platform and need relatively fast cargo turnover. Therefore, the seller can choose the specific transportation mode according to the cost budget and its own business situation. Miss Gao, the first engineer of Huaguan FAB, also said that with long-term operation of the first engineer of FBA, the freight forwarding company can be assured that it knows how to customize the most appropriate scheme for sellers. There are rules that the platform has to follow for return and warehouse separation. When the seller sends the goods to the destination country through the freight forwarder, it may encounter other difficulties, or the goods cannot be warehoused and are returned by Amazon; Either the warehouse is automatically divided by Amazon system, the first delivery fee and warehousing cost will increase dramatically. There may be many reasons why they can't be warehoused. Miss Gao, the first member of Huaguan FBA, said that the product may be too large and heavy, or the product packaging may not meet the requirements. These sellers should communicate with suppliers in advance, because Amazon has very strict requirements for products. "If the product is returned because there is no product sticker, it can be repainted; if the packaging is damaged or does not meet the requirements, the supplier needs to replace the packaging box." On this issue, Big Forest said that the company has return and label change warehouses in the United States, Germany, Britain, Canada and Japan, which can help the seller to repack or package the product and send it to the FBA warehouse. In addition, FBA will never accept Amazon's banned products and imitations. The problem of FBA warehouse separation is complicated and usually difficult to avoid. New sellers will encounter products from the same SKU and be assigned to 1-3 different warehouses after they create a shipment. Some sellers will choose one of them and delete other shipments directly. However, this is opportunistic and does not conform to Amazon's policies. In the long run, it will be warned or even affect the account rating. In this case, if the seller's transportation cost budget is sufficient, BG FBA suggests direct delivery. Although the cost is high, the solution is simple, or they choose to go by sea. Many sellers, together with their own circle of friends, focus on booking positions with the freight forwarder, centralized shipment, and cost sharing. Amazon also has another solution - inventory placement service, which is a paid item, but sellers can freely adjust and merge their own shipments. In fact, if the seller chooses freely without paying the price, it will inevitably lead to some warehouses of Amazon being out of stock while others are empty.