Shanghai International Musical Instrument Exhibition has been forging ahead in the global musical instrument industry for 20 years. It is a one-stop business platform that connects the global industry chain, and enterprises release new products, trade cooperation and exchange, display cutting-edge technology, brand promotion, and network domestic and foreign musical instruments. Based in the Asia Pacific region and radiating around the world, as one of the largest professional musical instrument exhibitions in the world, Shanghai Musical Instrument Exhibition has become an annual gathering of global industry professionals.

distance 2021 China (Shanghai) International Musical Instrument Exhibition open
And 43 day
2021 Shanghai International Musical Instrument Exhibition
We will set sail again in October


A grand feast in the musical instrument industry, not to be missed
MUSIC CHINA 2021
China (Shanghai) International Musical Instrument Exhibition
Audience pre registration online!
September 15th Pre registration
Can be obtained Free admission Opportunity!
Visit time

Entry mode

Ticket purchase method

Highlights


Music China 2021

Reservation method of Shanghai International Musical Instrument Exhibition
After entering the public account, click "Audience Service", select "2021 Shanghai Musical Instrument Exhibition", and then you can make reservation registration for the musical instrument exhibition. Please be sure to bring your original ID card and confirmation code when attending the exhibition.


New pattern and new development
Leading the development of the industry
The year 2021 is the first year of the 14th Five Year Plan. With the guiding ideology of "accelerating the construction of a new development pattern with domestic circulation as the main body and domestic and international double circulation promoting each other", and the proposal of the economic and social development goal of "expanding the domestic market", the Chinese musical instrument industry will gradually reconstruct a new development pattern after the epidemic.

Digitization and informatization
Accurately capture global professional buyers
In addition to building a four-day exhibition platform for the majority of exhibitors, the exhibition also relied on the huge database resources accumulated in the past two decades to accurately weave a professional buyer network covering the world, and based on the increasingly diversified media environment and the new pattern of the Internet of Everything, re layout the systematic media resource network to target target buyers for exhibitors in all directions.

Ultra accurate and most efficient
Expanding territory for the domestic market
In the face of the huge potential emerging in the domestic market, Shanghai Musical Instrument Exhibition was the first in the industry to launch the domestic buyer invitation plan in 2020, aiming to achieve the precise connection between the domestic music consumer market suppliers and core buyers, help the majority of exhibitors to expand cooperation channels and seize market opportunities. Finally, nearly 40 high-quality professional buyer groups and VIP visiting groups from colleges, orchestras and other institutions were attracted to the site for business docking and exchange.

The year 2021 marks the 20th anniversary of Music China and the historic moment of the centennial of the founding of the Communist Party of China. Standing at the intersection of history, Shanghai International Musical Instrument Exhibition will present a series of theme activities of the same period, review the journey of 20 years of struggle, and launch a series of activities with the theme of "Guochao" to show the brand potential and enterprise strength of Made in China in an all-round and multi angle way, Build confidence in music culture in the new era, and jointly present the centennial glory of the founding of the Party.
Camilo Piano will also meet you again at the 2021 Shanghai International Musical Instrument Exhibition. We sincerely invite you to come!