Application Operation Management Specification

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summary

In order to improve the operation quality and user satisfaction of third-party applications operating on the microblog open platform, promote third-party developers to continuously optimize their products, ensure that the microblog open platform can provide high-quality services for third-party developers steadily, promote the healthy development of applications, and achieve a win-win situation for developers and microblog open platform, this management specification is hereby formulated. This provision is applicable to all developers and developers who provide third-party applications based on the microblog open platform.

Violation level and definition

According to the possible violations of applications in daily operations, there are three levels, The order of severity is: first level violation, second level violation, third level violation 。 Depending on the level of violation, corresponding punishment measures will be taken. Please pay attention to it.

Common operational violations

Violation level	Violations	Content description
First level violation	Take advantage of open platform vulnerabilities to commit malicious acts.	Malicious acts include but are not limited to: 1) Publish illegal information 2) Malicious hijacking of user information 3) Bundle installation 4) Fraudulent users
	Marketing tools with prizes.	A marketing tool developed by making use of products such as microblog interface components, such as lottery forwarding or lottery.
	The act of modifying an already launched application without informing the microblogging open platform in advance.	Modification behaviors include but are not limited to: 1) After the application goes online, the application content inconsistent with the declaration of the access application is modified without the knowledge of the microblog open platform (for example, information and tools are selected during the declaration, but it is modified to game content after the application goes online.) 2) After the application goes online, external links or content unrelated to the application itself are added without the knowledge of the microblog open platform.
	Force users to authorize or follow applications.	1) You cannot directly authorize or follow the application without any prompt after the user clicks the application. 2) There is an equivalent Cancel Close button next to the authorization button. 3) Users cannot be forced to pay attention to the cross promotion of applications or other products in the application process.
	Violation of the Microblog Open Platform Developer Agreement.	See the Microblog Open Platform Developer Agreement for details
	Obtain resources and benefits through abnormal channels.	Including but not limited to channeling users to other non Weibo open platforms for registration and use through application login, message and other ways\| The microblog open platform has the right to impose relevant penalties according to the severity of the violation.
	Use non Weibo official payment tool	All applications accessing payment cannot use any payment tool other than the official payment tool of microblog (including WeChat coin and microblog payment).
	Without the official authorization of Weibo, the operation activities of the application involve Weibo's own brand or services (including but not limited to micro currency, member recharge, etc.)	The operation activities of the application (such as name, content, promotional materials, etc.) without the official authorization of Weibo cannot involve its own brand or service, including but not limited to the trademark logo of Weibo and any variants, website name, WeChat coin, Weibo member recharge, etc.
	Data leakage	Developers shall ensure the security of microblog data and shall not transfer or disclose the data to other third parties by means of gift, sale or other means.
	Fake the official name of Weibo to publish and promote the application and induce users to use it.	In order to increase the number of users using the application, the user is maliciously deceived (pretending to be an official application) to authorize or download the application.
	The application involves uncivilized information, sensitive information, or any other information that violates laws, public order, good customs or social morality.	1) After the application is launched, developers must have their own screening and filtering mechanism 2) If the application itself involves uncivilized information, sensitive information, or any other information that violates the law, public order, good customs, or social morality, Weibo has the right to punish according to the violation. 3) If uncivilized and sensitive information in the application comes from information uploaded by users, it needs to be deleted within the specified time.
	Interface call exception.	A large amount of interface data is called without the permission of microblog open platform, which affects microblog's own business. Refer to API Access Frequency and Permission for the number of calls to the interface.
	Promote application download without users' knowledge.	The content published by users using app sharing includes promotion links, which need to point to the page related to the shared content. It is not allowed to directly point to the app download address or the page automatically jumps to the app download address.
	The customer service channel was closed without reason and could not be reopened within 24 hours.	Including but not limited to closing the customer service telephone and customer service system displayed in the application, or deleting the customer service contact information without reason. The partner needs to re open within 24 hours after the problem occurs.
	Complaint fault.	Due to limited customer service capacity, low service efficiency and other reasons, a large number of users complained about problems related to third-party applications, which affected the normal operation of microblog customer service.
	The customer service has accepted the application complaint more than the specified number of times per month	The scope of complaint includes: 1) Not actively responding to user inquiries or complaints. 2) Deliberately guide the consultation or complaint to Weibo customer service. 3) Poor service attitude, and not responding to user inquiries or complaints. The specified number of complaints includes: 1) Strong complaints more than 3 times 2) More than 30 ordinary complaints 3) Any star user or enterprise certification authority has complained more than once
	The online application has an abnormal status for more than 3 days in a single month.	The application cannot be used normally for 3 consecutive days due to the developer's reason, and no explanation is given.
The application contains contents harmful to the physical and mental health of minors.	The application should avoid the contents that induce minors to imitate behaviors that violate social morality and crimes, as well as those that harm minors' physical and mental health.
Level II violation	In the application, microblog publishing behavior triggered by user actions but not perceived by users themselves.	If the microblog publishing function is bundled with the application use process, the user shall be clearly informed in a prominent place before the actual microblog publishing.
	This includes but is not limited to the behavior of redirecting users directly to other irrelevant pages through application login, message, cross connection promotion, etc.	Applications can only be linked to one external link to the official website of the application, and the official website linked to must be relevant to the application functions and descriptions (e-commerce and marketing applications can jump to other external links of white list domain names).
	The online application did not actively push relevant information to the microblog open platform when updating.	For each application update, developers need to actively push the update details and other relevant information to the microblog open platform. Including: version number, update details, etc.
	After clicking the application, you cannot skip the guide page directly to pop up other pages.	1) All applications should form a closed loop inside the microblog open platform during use, and no page outside the microblog open platform can pop up. 2) The page of the client application after the user clicks must be the detailed description of the application, and cannot be directly provided to the user for download without detailed description.
	Induce users to pay for lottery opportunities, draw (including physical prizes and virtual props) and other related services.	Users shall not be induced to invest V coins or other online game virtual currencies to obtain online game products and services by random selection.
	Other secondary virtual currencies are involved in the application.	The secondary virtual currency that can be stocked, recharged, and purchased in app payment props or services cannot be involved in the application (such as V coins purchased into other virtual currencies)
	Collect user sensitive information.	1) Including but not limited to collecting user information unrelated to application operation, such as user passwords, ID card information, bank card information, etc. 2) If necessary user information related to the application operation is really needed, it needs to be explicitly agreed by the microblog open platform and the user, and the purpose and purpose of such information should be filled in with the user description in the application. Such information is filled in voluntarily by the user by default, and cannot be forced to fill in.
	The customer service has accepted the application complaint more than the specified number of times per month.	The scope of complaint includes: 1) Not actively responding to user inquiries or complaints. 2) Deliberately guide the consultation or complaint to Weibo customer service. 3) Poor service attitude, and not responding to user inquiries or complaints. Number of complaints: 1) Strong complaints more than 2 times 2) More than 20 ordinary complaints
	The application has been launched, and the application status has been abnormal for 2 days.	The application cannot be used normally for 2 consecutive days due to the developer's reason, and no explanation is given.
	Point trading and exchange in applications (such as chess and card games).	For details, please refer to the "gambling content not involved" in the application audit specification.
Third level violation	The customer service has accepted the application complaint more than the specified number of times per month.	The scope of complaint includes: 1) Not actively responding to user inquiries or complaints. 2) Deliberately guide the consultation or complaint to Weibo customer service. 3) Poor service attitude, and not responding to user inquiries or complaints. Number of complaints: 1) Strong complaint more than once 2) More than 10 ordinary complaints
	The application has been launched, and the application status has been abnormal for 1 day.	The application cannot be used normally for one day in a row due to the developer, and no explanation is given.
	An exception occurred in the online application.	Due to the developer, the application cannot be accessed and used normally. Developers need to make rectification within 24 hours to ensure that application failures are eliminated. More than 24 hours will be counted as 2 days, and so on.
	Application icon violation.	The application pictures should be clear, and words such as "new, hot, hot, recommended" should not be added on their own, and micro blogs or other company graphic elements should not be used directly or indirectly. Relevant authorization documents shall be provided in case of copyright.
	Application content violation.	The application has removed any illegal vulgar content related to pornography, gambling, drugs, etc.
	Application related information violation.	The lower end of the application page needs to display the application and developer information, including but not limited to application introduction, developer website, customer service contact information, etc.

Common technical violations

Violation level	Violations	Content description
First level violation	Malicious behavior of the application without the user's knowledge.	1) Obtain the user accesstoken through the authorize and accesstoken interfaces. 2) According to the obtained accesstoken, call the following interface in batch and publish the advertising microblog
	Stores the user name and password.	1) Obtain the user name and password through the client permissions based on oauth2, that is, the password authorization method of accesstoken, and save them to the server. 2) Use the official appkey with oauth1) xauth and oauth2) password permissions to guide users to enter user names and passwords and save their passwords.
	Simulate the behavior of official applications or other applications.	1) Get the appkey and callback address of the official application by requesting the authorize interface 2) Use the official authorization page to cheat users' authorization, and use the official app key to follow and tweet.
	Steal account information using Weibo interface.	Use the password permission of the accesstoken interface to try to steal without user name and password.
	The user name and password disclosed on the Internet are used for automatic authorization.	Use the known user name and password to authorize with oauth2, and conduct malicious operations when the user is unknown.
Level II violation	Use the zombie account to authorize malicious behavior.	The evil application has registered a large number of zombie accounts, and uses the authorization of zombie accounts to increase malicious attention and send advertising microblogs.
Level II violation	Grab a large amount of data using the microblog interface.	Use the platform's microblog, user, relationship and other related interfaces to capture user and microblog information.

Penalties

For applications that violate the Administrative Measures or relevant rules, the microblog open platform has the right to unilaterally punish, or suspend or terminate the provision of services to users, single applications and developers, depending on the seriousness of the case. It is particularly important to note that applications in violation of regulations during the preferential support period will not continue to enjoy any preferential support policies. The punishment measures include but are not limited to the following measures:

1. Warning: The microblog open platform will send an electronic warning notice and make rectification within a time limit.
2. Stop the authorization of new users: Weibo Open Platform stops all application invitations of illegal applications on Weibo Open Platform, and limits the number of new users authorized to 0.
3. Close application: after closing the application portal, internet users will be completely unable to access the application for any operation, including authorized users, who can only see the page in application maintenance.
4. Application offline: microblogging open platform and developers terminate the operation of applications on microblogging open platform and do offline processing.
5. Blocking interface access: After the interface is blocked, all interfaces cannot be called successfully and return failure information.
6. Suspend access to new applications: The microblog open platform will reject all applications for access to new applications of the developer within a certain period of time.
7. Termination of cooperation: when a developer continues to be rated as an ordinary developer but still has serious violations, the microblog open platform has the right to stop all cooperation with the developer.

Penalty rules

For a single application

Violation level	Monthly violation times of single application	Repair time limit	concrete measure
First level violation	Once	24 hours	Stop the authorization of new users, close applications, and block interface access for three days each
	Twice		Stop the authorization of new users, close applications, and block interface access for 7 days each
	3 or more times		Stop interface access and application offline
Level II violation	Once	24 hours	Stop new user authorization for 3 days
	Twice		Stop new user authorization for 7 days
	3 or more times		Stop authorization of new users, close applications for 7 days+violation times * 2 days
Third level violation	Once	48 hours	warning
	Twice		Stop new user authorization for 3 days
	3 or more times		Stop new user authorization for 3 days+violation times * 2 days

For developers

For developers of multiple applications above the line, application violations will be accumulated:

1. The access of all new applications has been suspended for 2 months for more than 5 violations in a single month.
2. Cooperation will be terminated if any violation exceeds 10 times in a single month.

Document update time: December 24, 2014

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