Original title: "Garbage in the Bag for Gift" is a beautiful scenery in the holiday

During the May Day holiday, Beijing Fragrant Hill Park launched the "Traceless Mountain Forest" campaign for the first time, preparing more than 600 environmental protection garbage bags every day, and distributing them to tourists at the peak of the incense burner peak. Tourists can exchange red leaf badges, bookmarks, portable shopping bags and other small gifts at the east gate of the park after putting their garbage into bags. (April 30, Beijing Youth Daily)

At present, China has entered the era of mass tourism in an all-round way. The cultural tourism market is no longer a traditional "scenic spot competition", but a competition for "attractive economy". Only by adhering to the development concept of "tourists as the center", pioneering and innovating, and being good at self-improvement, can each park and scenic spot maintain its competitive advantage and stand up to the tide without fear of wind and waves. The "Traceless Mountain Forest" campaign of Beijing Xiangshan Park was widely praised once it was launched.

With the improvement of people's living standards, tourists' demand for tourism is also constantly upgrading, paying more attention to the quality and experience of tourism. It is worth mentioning that after Xiangshan Park launched the "Traceless Mountain Forest" action, many tourists who participated in the action also took the initiative to pick up the garbage generated by others and put it into their own environmental protection garbage bags, transforming from tourists to "civilized tourism envoys", making more contributions to creating a clean and tidy park environment.

To promote civilized tourism, we should not only strengthen publicity and guidance, but also improve the system and innovate measures. The "Traceless Mountain Forest" campaign launched by Xiangshan Park not only allows the tourists participating in the campaign to enjoy the courtesy and respect, but also creates a strong atmosphere for everyone to love the environment, which affects and drives more tourists to practice the concept of "Traceless Tourism" and say "no" to uncivilized behaviors such as littering. Facts show that this move focuses on creating the "south wind effect" with warm services, creating a beautiful civilized landscape.

Coincidentally, not long ago, Zhejiang Yunhe Terrace Scenic Area was on the social networking platform because of the "thank you letter" sent to tourists. The scenic spot carries out a prize collection activity to encourage tourists to "find fault". For the "fault finder" whose opinions and suggestions have been adopted, the scenic spot will give corresponding telephone fee rewards, which has also won widespread public praise. A careful comparison is made between Xiangshan Park's "Garbage in the Bag for Courtesy" and Yunhe Terrace Scenic Area's "5A Scenic Area to thank the fault finder". Although the location and method are different, there are similarities and differences - the scenic area takes the initiative to encourage tourists to participate in the construction and management of the scenic area, forming a positive interaction.

A common feature of sorting out the success codes of online celebrity cities is that they pay special attention to the tourist experience and let tourists feel respected in details. For example, Zibo strictly prohibits hotel price increases, and even rarely returns the price difference. For another example, "Erbin" is due to the sincerity and warmth of "tourists will go to whatever they need". Some tourists said that it was too cold in Harbin, and many "air-conditioned post stations" were built immediately. For another example, Shenyang Cultural Tourism focuses on "persuasion". Tourists report that there is no place to deposit luggage, and Shenyang Cultural Tourism "arrange immediately". "Invest in papaya and repay with juju", a vivid example shows that there is a positive correlation between tourists' feelings of respect, satisfaction and viscosity. How to highlight this effect is worthy of careful study and long-term discussion in each park and scenic spot.

Xiangshan Park launched the "Traceless Mountain Forest" action, and implemented the "garbage into the bag and enjoy the courtesy", which realized the two-way rush, mutual benefit and win-win between tourists and scenic spots, improved the tourism quality, and promoted the new trend of civilized tourism. It is expected that this action will continue after the short and long holidays to form a normal state. At the same time, all regions should also carefully sum up their experience, continue to work hard to improve tourists' perception of being respected, make efforts to strengthen interaction with tourists, work together to create more civilized landscapes, form a "ripple effect", promote the continuous upgrading and updating of the tourism industry, and move forward steadily on the high-quality development track. （ Willie ）