Alibaba Rules for Handling Infringement Complaints of Intellectual Property Protection

Alibaba attaches importance to the protection of intellectual property rights. Alibaba Group's intellectual property protection platform will provide one-stop services for obligees such as rights protection complaints, brand cooperation, intellectual property complaint policies and rules.

Implementation Rules of Taobao on Selling Counterfeit Commodities

Article 24 Sale of counterfeit goods:
(1) If the seller sells counterfeit or pirated goods with ordinary circumstances, delete the goods every time;
(2) If the seller sells counterfeit or pirated goods and the circumstances are serious, 24 points of Category C will be deducted each time;
(3) 48 points of Category C will be deducted each time if the seller sells counterfeit or pirated goods in a particularly serious way;
Taobao implements the "three strikes out" system for the sale of counterfeit goods, that is, every time a seller sells counterfeit goods, the seller's behavior is recorded as one strike out. If the same seller sells counterfeit goods accumulatively up to three strikes out, the account will be closed.
At the same time, Taobao NetTV can take measures such as removing goods from the shelves, deleting goods, restricting the release of goods, restricting the unfreezing deposit, paying liquidated damages, and closing accounts for the severity of the case.
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Rules and Implementation Rules for Improper Use of Rights of Others

Article 35 Improper use of the rights of others:
(1) If the circumstances are ordinary, 2 points of Category A will be deducted each time;
(2) If the circumstances are serious, 6 points of Category A will be deducted each time, and 48 points of Category A will be deducted each time if the circumstances are serious for three or more times;
(3) If the circumstances are especially serious, 48 points of Category B will be deducted each time.
The obligee's complaint against the same seller within three days regarding the same right shall be deemed as one complaint.
Taobao NetTV can take measures such as removing goods from the shelves, deleting goods, deleting store related information, restricting the release of goods, supervising accounts, and closing accounts for the severity of the circumstances.
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Rules and Implementation Rules for Selling Counterfeit Commodities

Article 19
For selling counterfeit goods, 48 points will be deducted each time, and Tmall will delete the counterfeit goods or information released by members. At the same time, in order to prevent adverse effects on the public and protect the rights and interests of buyers, Tmall will supervise stores suspected of violating the above situations according to the seriousness of the case.
2 points will be deducted each time if it provides convenience for the sale of counterfeit and pirated goods; If the circumstances are serious, 12 points will be deducted each time.
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Rules and Implementation Rules for Improper Use of Rights of Others

Article 31 Improper use of the rights of others refers to any of the following acts of users:
(1) The merchant improperly uses others' trademark rights, copyrights and other rights in the published commodity information or the used store name, domain name, etc;
(2) Merchants selling goods are suspected of improperly using others' trademark rights, copyrights, patents and other rights;
(3) The commodity information released or other information used by the business causes confusion, misunderstanding or unfair competition among consumers.
In case of any of the above behaviors, Taobao will delete the goods or information that it publishes that improperly uses the rights of others. At the same time, Taobao will deal with merchants according to the following provisions:
(1) If the merchant improperly uses the rights of others, 2 points will be deducted for general violations each time;
(2) 6 points will be deducted for each general violation if the business improperly uses the rights of others, and 48 points will be deducted for each general violation if the business improperly uses the rights of others for three or more times;
(3) If the circumstances of improper use of others' rights by merchants are particularly serious, it shall be deemed as a serious violation, and 48 points shall be deducted each time.
The obligee's complaint against the same business within three days regarding the same right shall be deemed as one complaint.
At the same time, depending on the severity of the case, Taobao will take measures such as closing accounts, closing stores, supervising stores, restricting delivery, restricting the release of goods, restricting website login, restricting the use of Alibaba Wangwang, restricting the sending of messages within the station, and supervising the whole store or individual goods.
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Rules for Handling Infringement of Intellectual Property Rights

1、 1688 Rules for Handling the Sale of Counterfeit Goods
[Applicable situation] Selling counterfeit goods refers to the seller's behavior of selling counterfeit registered trademarks or pirated goods.
For example, publishing and selling the goods produced by the registered trademark obligee or its licensee in the country of origin of the goods;
For example, publishing and selling copies of their works without the permission of the copyright owner, including but not limited to books, e-books, software, audio-visual products, etc;
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2、 1688 Rules for Handling Improper Use of Rights of Others
[Applicable situation] Improper use of others' rights means that the goods or information released by a business is suspected of improper use of others' trademark rights, copyrights, patent rights, portrait rights and other rights, or constitutes unfair competition.
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Global Express Intellectual Property Rules

It is strictly prohibited for users of AliExpress platform to release and sell products suspected of infringing the intellectual property rights of third parties without authorization.

If you publish or sell goods suspected of infringing the intellectual property rights of a third party, you may be complained by the intellectual property owner or buyer. The platform will also randomly check the information of the goods (including the off shelf goods). If you are suspected of infringement, the information will be returned or deleted. Penalties are imposed according to the type of infringement.

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Alibaba International Station Intellectual Property Rules

1、 Infringement of intellectual property rights
Alibaba International Station (hereinafter referred to as "International Station") is committed to intellectual property protection, and it is strictly prohibited for users to release and sell products suspected of infringing the intellectual property rights of third parties without authorization.

2、 Handling of intellectual property infringement
1. Treatment of general tort;
2. Treatment of serious infringement.

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