This article is reproduced from First Finance.
In recent years, the concept of "relaxation" has swept the social platform and become an oasis of the soul that people pursue in the fast-paced life. It symbolizes a leisurely and comfortable attitude towards life, and is the collective desire of modern people for inner peace, spiritual relaxation and improvement of life quality. However, reality often goes against the ideal. Although the public yearns for and actively practices the "sense of relaxation", many people fall into the dilemma of tossing and turning and finding deep sleep when night falls.
High quality sleep seems to have become a luxury in modern society. Sleep disorders, such as insomnia, dreaminess, and wakefulness, are increasingly common, like a mirror, reflecting the high pressure and imbalance of modern life. According to the 2024 White Paper on Emotional and Healthy Sleep released by Moose Group in conjunction with China Sleep Association, iResearch and Himalayas, 95% of the respondents had health problems in the last year, of which sleep problems ranked first among the five major health problems. Fifty percent of users choose to improve their sleep by finding more suitable bedding and adjusting the sleeping environment in the bedroom.
In the face of increasingly serious sleep health problems, the sleep industry has been keen to catch the market demand and launched an innovative revolution with bed products as the core. This reform is not only limited to the optimization and upgrading of traditional mattress materials and processes, but also lies in the active exploration and wide application of technology depth empowerment.
The rise of smart mattresses is a clear example of this revolution. It subverts the single function and fixed property of the mattress, introduces the technology of flexible adjustment of hardness and height, and realizes the high adaptability of the mattress to individual needs. Furthermore, some high-end products are even equipped with AI chips, which can not only remember users' sleep preferences and physiological parameters, but also link with smart homes to actively create a more comfortable sleep environment for users. It can be said that technological progress, especially the deep integration of AI and big data, is reshaping the core competitiveness of sleep products.
01. AI technology, a new wind in the sleep industry
With the increasingly prominent sleep problems of modern people and the surge in consumer demand for personalized and accurate sleep solutions, the scale of the sleep industry market shows a strong growth trend. According to the latest statistics, by 2023, the size of China's sleep market has exceeded 200 billion yuan, and is expected to maintain a double-digit annual growth rate in the next few years, with a strong development momentum. This data also reflects that the market has a strong and continuous demand for innovative products and technologies that can effectively solve sleep problems.
In this context, AI technology, with its powerful data processing, personalized analysis and dynamic feedback capabilities, has quickly become the key to breaking the situation in the sleep industry. AI enabled smart mattresses can not only monitor users' sleep status in real time, such as sleep stage, heart rate, breathing rate, turning times and other key indicators, but also adjust mattress settings in real time according to these data, such as hardness, temperature, support point distribution, to adapt to users' personalized needs and actively optimize sleep quality. This change from passive adaptation to active intervention marks that the sleep industry has entered a new era of precision and intelligence.
In the opinion of industry insiders, the reason why AI technology has become a new outlet in the sleep industry is not only that it can fill the gap of traditional mattresses in dealing with individualized and complex sleep needs, but also that it conforms to the trend of deepening public awareness and upgrading demand for healthy sleep, and the market's great desire for innovative sleep solutions.
02. AI enters the arena and knows your mattress better
According to insiders, the core of a real intelligent sleep system is to use data analysis, biofeedback and artificial intelligence algorithms to deeply analyze and actively adapt to users' personalized sleep patterns, aiming to provide users with a healthier and more restorative sleep experience. The ideal smart mattress should have the ability to monitor the user's sleep status in real time, including but not limited to key indicators such as sleep depth, breathing rate, and turning times, and accordingly adjust the mattress configuration intelligently to achieve dynamic optimization of sleep quality.
Aware of this trend, the Mousse Group, which is deeply engaged in the field of healthy sleep, has prospectively laid out smart mattresses as early as 2017, and formally established a smart sleep department in 2022, becoming the bedding brand that takes the lead in the industry to transform into a technology enterprise and invest heavily in AI technology research and development. In the early days, due to the technical bottleneck, Moose tried to place the sensor on the mattress surface to obtain data, but this caused users to feel obvious foreign objects, affecting comfort. Now, after seven years of technical iteration, Moose has successfully developed a new generation of piezoelectric ceramic sensors that support sensorless monitoring. By skillfully embedding the sensors into the deep layer of the mattress, it can ensure users' sleep comfort while accurately capturing various sleep data.
The newly launched AI mattress T11 PRO by Moose is a model of this cutting-edge technology. It can keenly capture every minute vibration of the sleeper, including heartbeat and blood flow, and convert it into electrical signals, and accurately analyze these information through AI deep learning algorithm to achieve the full tracking and interpretation of the user's sleep state.
"The idea behind this technology is not complicated. The key is to use the physiological coupling relationship between the heart and the respiratory system, and by comparing the interaction rules between the electrocardiogram and the respiratory system, we can accurately obtain various data indicators reflecting the heart function." Chen Wenze, vice president of Moose Group, explained. This innovative application marks that Moose has successfully introduced such cutting-edge technologies into the mattress industry, opening a new chapter in intelligent sleep.
The integration of AI technology has brought unprecedented convenience to people who are highly sensitive to the sleeping environment. In the past, improving the sleep experience often required repeated trial and error by changing pillows of different materials, increasing or decreasing the thickness of the bed, and seeking the ideal sleep posture. Today, the 18 built-in flexible adjustment units of T11 PRO are like a private customized sleep magician, which can respond to every turn and breath of the user in real time, accurately adjust the support strength and temperature, and ensure that every turn can enjoy a customized comfortable experience. Even those who share the same bed can enjoy independent zoning adjustment without interfering with each other and taking their own needs to achieve truly personalized sleep.
In addition, Moose AI mattress T11 PRO is also equipped with "tide algorithm", which enables it to have the magical ability to simulate the natural tide rhythm. It can not only collect users' sleep data such as heart rate, respiratory rate and body movements for in-depth analysis, but also accurately predict different stages of sleep, such as shallow sleep, deep sleep and REM sleep. Based on these precise analyses, the "tidal algorithm" will timely adjust the hardness and temperature of the internal smart airbag, generate gentle micro movements, and create a sleep atmosphere that is extremely similar to the natural environment. This effort simulates the human body's experience of sleeping in the natural environment, which naturally fits the body curve as the tide rises and falls, allowing users to deeply relax and easily fall into deep sleep, thus improving the quality of sleep. In this way, Moose AI mattress T11 PRO combines nature and intelligence perfectly with the power of science and technology to create an intelligent sleeping environment that respects individual differences and is close to natural ecology.
The deep cultivation of Moose Group in the AI field is not only reflected in the innovation at the product level, but also in its active construction of an industry university research cooperation platform, cooperation with top academic institutions at home and abroad, and joint research on the integration and application of sleep science and AI technology. At the recent Tide Technology New Products Conference held by the National Swimming Center, Moose Group invited experts in the sleep field of MIT to share the cutting-edge scientific research trends of the intelligent sleep industry track for the participants, and announced that both sides will conduct research and development on a number of technologies in the sleep field.
03. Big changes in the sleep industry in the AI era
In the tide of the era of artificial intelligence, the sleep industry is undergoing a profound and extensive change, from a single product orientation to building a comprehensive and intelligent life scene, striving for a high degree of integration of products and lifestyle. Just as mobile intelligent devices have profoundly changed our daily habits, AI technology is leading us into a new era of sleep, to meet consumers' urgent needs for quality sleep with accurate and personalized solutions. Among them, the integration of adaptive learning AI technology into the mattress is undoubtedly the inevitable outcome of the convergence of scientific and technological progress and market demand.
In the face of fierce market competition, creating sleep products with distinctive characteristics and refined use scenarios has become the key to brand success. Chinese sleep industry explorers, represented by Moose Group, will play an irreplaceable role in the field of health management through deep exploration and wide application of artificial intelligence technology. Imagine a scenario where an intelligent mattress can monitor users' vital signs in real time, warn potential health risks, and achieve seamless connection with the medical system, making every sleep a process of comprehensive health management. Does it feel very sci-fi but really within reach?
Perhaps as Li Xiaofeng, vice president of Moose Group, said: "The future sleep technology will go beyond the hardware itself and focus more on providing personalized services through data, bringing revolutionary improvements to people's health and quality of life." This prediction not only reveals the future of the brand, but also points out the industrial direction in the era of artificial intelligence, The interaction between scientific and technological progress and market demand plays a positive role in promoting industrial competitiveness and leading the industry into personalization and intelligence.
From a macro perspective, the rise of intelligent sleep industry driven by AI technology is also an important landing practice of new quality productivity in the sleep industry, which has far-reaching significance in promoting the development of the real economy and improving the health level of the whole people.
Disclaimer: There are risks in the market, so you should be careful! This article is for reference only, not for sale basis.
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[Editor in charge: h001]
