In fact, Amazon has already told us the answer to how to merge compliance variants... I don't often go to see Amazon's policies myself. Every time I wait until the performance notice comes, I will patiently study
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First, let's talk about myself. I am a variant of violations. I was warned of violations once in March.
Now I dare not merge again easily for fear of affecting the store.
At that time, I was puzzled that my variant attributes were exactly the same as those of the category barley. The products were all of the same subcategory, and the merged seed links were also made in advance. They used color for the big sale, and I also used color.They use style, and I also use style. Why do they have nothing to do? I am judged to have violated the rules.
Then I started some research on this issue. The specific path is actually in the background of Amazon's variant policy. I don't often look at Amazon's policies myself. Every time I wait until the performance notice comes, I will patiently study them. I feel that this is very bad, and I should reflect on it deeply. In Amazon's variant policy, three issues are explained in great detail: 1. What are the requirements of the product as a variant:
The goods are basically the same.
These goods belong to the same brand.
Commodities differ only in a few specific areas.
Buyers expect to find all these items on the same product page.
A product can share a product name.
2. How to judge that your product is an effective variant relationship?
Whether the goods are essentially the same (i.e,Similarities between ASIN design and function are principled and difficult to change or overcome)
Can these goods share the same product name
Whether the goods are different only in a few specific aspects, and these aspects will not change the core essence and nature of the goods (such as color or size)
Does the buyer expect to find these items on the single item detail page
3. Amazon even tells you what types of inappropriate variants are?
Your item has only one variant.
There are great differences between commodities.
These goods belong to different brands.
The item requires a completely different item description.
The product cannot be described by the same product name.
Buyers do not expect to find these products on the same product page
Even Amazon has given the compliance cases and non-compliance cases in the variant policy.
However, it's a pity that I know that many people have no patience to study Amazon's policies, or even to read them all.This also leads to the lack of awe when we operate.So it is not surprising that variant violations occur.It's normal to be caught. It's just lucky not to catch you. Even, it has to be said that many of us already know that this operation is probably against the rules when merging variants, but we still think that it is OK for others to do so, and it must be OK for us to do so ourselves.
Therefore, even if I do some operations that may violate the rules, I will ask myself whether I can bear the risk in advance. If I can, you can do it. If the platform catches you, you can only accept it.
For the same product, the color is sky blue and dark blue respectively, and the other properties are completely consistent, and the variant violation warning is still received;The reason given by case is that one of the two links has A+and the other has no A+;After re uploading, the third day receives a variant violation warning again,The reason given by case is that the videos under the two links are different. So in the previous period, when Amazon was strict with its variant policies, it always found reasons for its compliance,
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