Baidu search engine videos are mainly divided into video browsing experience and content quality. See the following for reference dimensions. The rights and interests of resource parties will be distributed according to high quality, general quality and low quality. The requirements for each classification are detailed as follows:
1. Landing page type and experience description
Types and requirements of short video pages
The video landing page experience standard does not distinguish between wise and NA, and both remain unified and standardized.
2. Landing page experience standard
Short video landing page - title&text information
The video title is authentic, and the title is related to the content.
Video summary Video source: required, non numbered source, displayed in text, including release time, playback times, video keynote, and image text summary.
2.1 video only
Short video landing page main frame
Short video landing page - playing area
Short video landing page - interaction area
Interactive layout
·Wise: Due to the bar restrictions at the bottom of the browser, interactive information is required to be displayed stably in the page, but interaction is not supported
Functions, giving users clear expectations
·NA: The bottom bar of the page is the interactive area
Style: keep the design style and state switching of interactive controls as uniform as possible
Interactive function
·Like: optional, determined according to business needs
·Comment: optional, determined according to business needs
·Feedback: optional, determined according to business needs
·Share: required, basic functions of the page
Short video landing page - source display
·Support the source display of Xiongzhang/Baijia equal signs
·The interaction in this area is consistent with the number interaction, including clicking the home page, following/checking
Short video landing page - video recommendation
·Recommendation area: in order to meet users' video browsing needs, more high-quality extensions are recommended based on users' interests.
·Style: cover ratio 16:9, recommended size 363 * 204, title font 51px, word spacing 0, line height 51px
·Content: video summary cover, title and source are required
·Presentation requirements:
At least 1/3 of the first recommended content is shown on the default first screen
At least 10 videos in the recommendation area
·Experience requirements:
The video content in the recommendation area can be viewed directly without playback restrictions. If you need to download/tune up the content to watch, it will be positioned as promotional content, and unified compliance with promotional specifications
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