Advantages and disadvantages of SEO internal team

1. Advantages of SEO internal team:

The internal team usually has a better understanding of the company's various departments, can communicate more smoothly with other teams, and can successfully implement the SEO project.

The internal staff of the company must know more about the industry and the company's products than the external service providers, and have advantages in keyword selection and the setting of copywriting link bait.

The company's employees are more reliable and responsible, and can also avoid using black hat SEO techniques that may lead to punishment and deletion to the greatest extent. They know that the success or failure of the company's website SEO is closely related to personal interests.

2. Disadvantages of SEO internal team:

It may take some time to train employees to reach a qualified SEO level. SEO personnel with a certain level flow frequently. After all, SEO is a hot industry, and the market demand is not small.

The potential cost is higher. For a complete SEO team, the cumulative staff salaries and administrative costs are generally higher than that of full outsourcing, and higher than that of consulting services.

Senior SE personnel are rare. Many excellent SEOs are not willing to work, unless the company can provide a very promising platform and has a good career promotion plan. Many excellent SEO personnel either start their own businesses or work in professional SEO service companies and get good returns.