How to use Baidu's external chain tool to analyze the external chain

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How to use Baidu external chain tools?

1. Log in to the background of Baidu webmaster platform and click [Webmaster Tools] - [Optimization and Maintenance] - [Link Analysis].

2. Check the internal and external chain trend of your website at a certain stage. For example, as shown in the figure.

 External chain.jpg

3. You can view and download the website's external link data to facilitate the analysis of the website's external link. Different aggregation and reorganization will lead you to many important conclusions. for instance:

① The ranking of a topic page is not high. When other aspects cannot find the reason, it is suspected that it is caused by external factors. At this point, the external chain of the topic page can be aggregated and analyzed, taking into account the quality and quantity, and focusing on the causes and processes of the external chain. Of course, the data premise of the analysis is the data after the problem is excluded from the external chain according to the external chain judgment.

② Clustering by anchor can analyze the positioning of users and other websites on the content during the propagation of a page, and you can make appropriate adjustments in the propagation process of external chain construction later.


Those who read this article can also read:

What is an external chain tool? What are the functions of external chain tools

What is rejecting the external chain? Precautions for rejecting external chain tools

Baidu Rejects External Chain Tools FAQ


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